Instagram Introduces New Business Profiles


Instagram is rocking it so this is great news! With a Business Profile and its new features, Instagram can work even better for your business and help you stand out, get insights and find new customers.

Social Media Updates


Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! Facebook. Facebook Has New Look and Layout for Pages : Facebook has updated its Page design on desktop to make it easier for visitors to interact with a Page.

5 Social Media & Digital Marketing “Must Haves” for 2016


With so many social media and digital marketing options now available, it can be overwhelming to know what you should be doing first.

Social Media Updates January


The first month of 2016 is behind us and we’re already in February! There have been some important social media updates in January.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How to Use #Hashtags to Improve Your Social Media Marketing


A hashtag is word preceded by a hash mark (#), used within a message to identify a keyword or topic of interest and facilitate a search for it.

Social Media Updates: May


All the updates you need to know about for Facebook, Twitter, Instagram and Linkedin to grow your business and keep ahead of the curve! PLUS A HUGE TIP! After the slow month of April, May seems to be back on track with every other fast-paced, exciting month in the world of social media.

Why Inbound Marketing Is So Important For Your Business


Simply put, inbound marketing is creating and sharing useful, compelling and fanstastic content with potential and established clients. It’s inviting them into your way of thinking and business culture. This way of communication is a full access pass to your expertise, know how, and story.

Social Media Updates: July


July has been a bumper month in social media! All the major social media platforms came out with at least one update. Let’s get right to it…and check out my JULY TIP at the end… Google+ Makes Some Changes.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

5 Social Media & Digital Marketing “Must Haves” for 2016 – Part II


In Part I , I gave you a bird’s eye view of what is only going to INCREASE in 2016 and recommended concentrating on and implementing these “Must Have” tactics to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business: Consumers Are Social. Being on Social Media is a Must. Consumers Are Visual. Incorporating Images & Videos are a Must. Consumers Are Mobile. Having a Responsive Website is a Must. Consumers Are Hard To Reach.

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Happy Holidays | Happy New Year ????


Wishing all my clients and my fab social media followers. a wonderful happy holiday season. De-stress. Relax. Enjoy time with family and friends. May 2017 be an incredible year of growth – personal and professional – for all of us. Be safe! The post Happy Holidays | Happy New Year

Social Media Updates: September


September saw some great social media updates for marketers. Here are the most important updates you should be aware of to improve your social media marketing for your business: Facebook.

Why Social Media Is So Important for Your Business in 2014


Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix.

Social Media Updates – February


The month of love saw many new social media updates that I loved. Here are the latest social media updates and changes to help you optimize and make the most of your social media marketing efforts for your business. Facebook.

A World Gone Social

Learn how companies must adapt to survive.

Best Tips for Successful Social Media and Digital Marketing in 2014


Social media and digital marketing are going to grow even stronger in 2014. These are no longer “nice to have”, but “must have” for your business.

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Improve Your Marketing With Hashtags


Hashtags are such a prominent part of online culture today that it’s rare to find anyone who doesn’t know what they are. Yet even as most people have come to know what they are, many people still don’t understand how to use hashtags to improve marketing for their business.

Twitter Basics – How To Get Started On Twitter


What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests.

Google+ for Your Business


As promised in my blog post, Which Social Media Channels Should I Use For My Business? , I am following up with an in-depth look at Google+. Google+ has an estimated 300 million active users - far from the ghost town people believe it to be.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Interpreting Facebook Page Insights: Reach vs. Engagement


Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15 billion users) providing the opportunity to reach and engage with highly targeted potential customers in an intimate, exceptional one-on-one way.

5 Reasons Why Your Social Media Marketing Efforts are not Working


While many small-to-medium size business owners are reaping the benefits of using social media to generate traffic and significantly boost sales , some business owners have found that social media has shown few if any tangible results.

Which Social Media Channels Should I Use For My Business?


That is the million dollar question I get asked ALL the time. In order to help you decide, I have compiled a list of the most popular and effective social media channels at your disposal today. I will be following up with an in-depth detailed blog about each social media channel in the coming weeks.

A Mobile Website is Key for Business in 2015


Mobile usage is at an all-time high ! In 2014, US adults spent 23.0% more time with mobile on an average day than in 2013. This is only going to increase in 2015. Now more than ever individuals use their smartphones to watch videos, shop, and consume information.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Measure Social Media Success for Your Small Business


With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales.

Video Marketing For Your Business


This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Why the explosion of video content?

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Join Me at the Y in Bergen County!


Come & join me for coffee and breakfast at this FREE power session on: “Social Media for Small & Medium Business Owners” . It’s happening at: WEN: Women’s Empowerment Network. YWCA, 112 Oak Street, Ridgewood, New Jersey, 07450. Wednesday October 29 at 8:30-10:00 a.m.

Social Media News & Updates: September


There are so many changes and updates in the social media world, its hard to keep track of them all if you are busy with the day to day running of your business!

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Top Marketing Trends for 2013


As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Here we go: Social Business Has Risen. You cannot afford to ignore social media.

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Video Marketing For Your Business


This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text.

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What Social Media Means For Your Business in 2014/2015


SOCIAL MEDIA is no longer a novelty , but a strong marketing tool for small and medium business owners. Businesses have definitely realized and experienced the power and importance of social media.

How to Produce Social Media Content for Your Business


If your business already has a presence on your chosen social media profiles or if you are just starting out, you know that you have to post great valuable content continually and consistently to attract new followers and retain the ones you have.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.

Social Media Updates: August


Another month, and many more social media updates to help businesses interact better with their followers. Let’s dive in! Facebook Updates.

Social Media Updates: November


And so November has drawn to a close and we’re slap-bang in the holiday season. Before everyone winds down for the holidays, let’s pause for a minute to catch up on November’s social media updates, which were significant. Facebook.

Social Media Updates: June


June saw some huge updates, so let’s get right to them. Facebook Updates. Author Tags. If you’re trying to build your brand using Facebook with a strong a content marketing strategy, you’ll love this new update.

Understanding Twitter: Best Ways to Tweet


Twitter is a remarkable social media platform for your business. It’s a way to connect with or find your customers, partners and vendors, follow thought leaders, and keep up with what your competition is doing!