yMarketingMatters

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Top Benefits of Using Social Media for Business

yMarketingMatters

“Why should my business be on social media? I do feel it’s important, but is it really that important? or “It’s so much work. I don’t know where to begin.” Does this sound familiar? I hear this so often and just recently had this conversation with some business owners at a networking meeting. So I thought I would share my thoughts and hopefully this will help you.

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Using Hashtags On Instagram

yMarketingMatters

Let’s talk about how to use hashtags for Instagram that will organically up your game. Using hashtags for Instagram definitely makes your content more discoverable, will help you gain followers, increase likes and engagement. How to use #hashtags for #Instagram that will organically up your game [link] Click To Tweet. What’s a hashtag? Many people don’t truly understand how hashtags work.

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3-Part Formula for Social Media Success!

yMarketingMatters

You know social media changes so fast, any advice you hear today might very well be out of date by next week. But I have learned that there is one simple formula for social media success that works no matter what new platform comes along. Success on social media for your business really just boils down to one simple formula: Yes. Great Content + Consistency + Engagement = Success.

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Business Growth in a Digital World Conference | Oct 30 | 8:30-5:30

yMarketingMatters

Join me at the Biggest Business . Conference in New Jersey. on Tuesday, Oct 30 at the beautiful. Sheraton Mahwah Hotel. To those of you in New Jersey, New York, Connecticut, Philadelphia: Do.Not.Miss.This.Conference. Take the time to work ON your business, and not IN it. This will be the best day investment in your business! After two years of organizing New Jersey’s premier social media event, ​we’re giving it a whole new spin!

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3 Content Marketing Tips

yMarketingMatters

Content will be key to your success in 2019. Creating excellent, valuable, authentic content that connects and resonates deeply with your audience must be paramount. Getting your audience engaged and on board is your mission. If you are in the throes of planning, keep these three important tips in mind while you work on how to improve your social media marketing and your results this year. 1.

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How Storytelling Can Help Your Sales

yMarketingMatters

There are a lot of businesses out there that can offer consumers a solution that’s very similar to yours, right? Important note before I continue: “Consumer” applies to both B2C and B2B industry. At the end of the day, EVERYONE is a consumer! You are talking to people. Individuals. Think P2P :: Person-to-Person marketing. And with the internet, location is not a barrier in the same way it used to be.

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How the Instagram Algorithm Works

yMarketingMatters

I’ve been getting lots of questions on this lately: How does the Instagram algorithm work to maximize likes, comments and followers? My friends at Hootsuite complied this original post, a long version, and I’ve distilled it for you, so it’s easy to understand. Here’s the thing to remember: Instagram’s primary goal is to maximize the time users spend on the platform: the longer users linger, the more ads they see: accounts that help Instagram achieve this are rewarded.

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