10 Examples of Brands Hopping on Social Media Trends (That Worked)
Social Media Strategies Summit
OCTOBER 13, 2023
Glossier Presents Lower-Key Barbie Tie-In We’ve already noted that many brands jumped on the Barbie hype train with big-money campaigns ahead of the movie’s launch. Fans had already made the Bloody Mary remix a key piece of the show’s online presence. The trend generated so much traction that Gaga even made her own version.
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