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3 Steps to Creating Effective Social Media Content

Likeable

The information and tips in this article come from one of Likeable’s Smarter Social modules. Learn more about Smarter Social , our solution for in-house digital teams, here. Maybe your brand has never posted on social media before and you’re ready to take the first step. Show Off Your Product or Service.

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How to Use UTM Parameters to Track Social Media Success

Hootsuite

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. Paste your link into your social media post and shorten it if you have not already done so.

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Social-Led Brands Are the Future—Here’s Why

Hootsuite

And all that strategy got us thinking about the relationship between social and brand identity. Classic marketing wisdom used to say the brands we love earn our trust with an amazing product experience and consistent, emotionally resonant messaging. That’s a good thing—and it’s entirely because of social media.

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Streamline Internal Communication with Oktopost Employee Advocacy for Microsoft Teams

Oktopost

As the leading B2B employee advocacy solution, Oktopost has recognized this need and focused on creating products that help reach every employee across departments and locations, empowering them to amplify company messages on social media. How does Oktopost Employee Advocacy for Teams work?

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Coming Soon to Hootsuite: Custom Posts Per Network, Month View, and More

Hootsuite

Social Network Depth: As the networks continue to evolve, we’re working hard to provide the most up-to-date channel capabilities. Time-Saving Workflows: This is a longer-term priority for our product teams to help customers increase efficiency, productivity, and collaboration. Customer connections.

HootSuite 116
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Sydney Social Media Course – 3 Days with Laptop

Laurel Papworth

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Sydney Social Media Course . 29 to 31 July – Sydney 3 Day Social Media course.

Course 102
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Top Five: New apps, new features in social media

Sherrilynne Starkie

Top Five: New apps, new features in social media. This week's top 5 must-know news from the world of social media including Google Podcast, LinkedIn Kudos, Reddit Ads, Instagram Algorithm and Cisions's Influencer tool. Reddit launched a new video ad product. New social media influencer tool from Cision.