Remove Influencer Remove Mobile Remove Trends Remove Video
article thumbnail

Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. Of those that don’t currently use video, two-thirds plan to start in 2024. But video isn’t a silver bullet. Let’s get into it.

Video 229
article thumbnail

Short-Form Video: The Secret to Standout Influencer Campaigns

Ignite Social Media

Influencer marketing continues to be an essential part of most social media strategies. When done right, influencer campaigns can help raise brand awareness, improve engagement, and drive conversions. One of the most effective forms of influencer content is short-form, eye-catching video.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Brands also need influence in order to directly affect the behavior of their customers and make them more likely to identify with, relate to, or define themselves by the brand. The more influencing power a brand has, the easier it will be for it to guide its audience on how they shop, interact, and behave.

article thumbnail

UK fashion influencers redefining style

Sprout Social

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with.

Fashion 93
article thumbnail

9 YouTube trends for your content strategy in 2022

Sprout Social

In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. Current and emerging YouTube trends. But like on all social networks, trends on YouTube come and go. Short-form video. In fact, consumers prefer short-form video 2.5x

YouTube 137
article thumbnail

Youth Square’s Free Program Propels Young Creatives into the World of Micro-Influence

Bill Hartzer

The curriculum was designed not just to educate but to empower, with each of the thirteen meticulously planned lessons offering a deep dive into the intricacies of online marketing, mobile short video production, and the nuanced skills required for proficient use of Adobe Premiere Pro.

article thumbnail

TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Also, it seems to be easier for TikTok to do this than other channels because its content is short videos that have the potential to go viral, reaching thousands of people with lightning speed.

Trends 147