Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Keyhole.co

DECEMBER 13, 2023

Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms. The tool helps you manage your social media accounts with the help of market insights. The Business package starts at $739/month.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Unmetric

JUNE 11, 2019

There’s a host of features that will help you analyze your brand’s social media performance and make better marketing decisions. You can dissect which type of your posts on social garner more engagement and at what time. Using the tool’s hashtag tracker you can discover the most engaging hashtags used by your brand.

Analytics 125

Analytics Tools Social Media Curation 125

Sprout Social

OCTOBER 4, 2021

When assessing your social data, you need to evaluate the full spectrum of earned and owned data. Owned data measures the performance of content you publish across your brand’s social profiles. While your owned data serves as a critical input for your social strategy, it’s not telling you the whole story.

Data 124

Data Metrics Sentiment Analytics 124

Unmetric

AUGUST 19, 2019

Insights on your brand’s performance on social will help understand your audience better, create more robust content, and make informed business decisions. A social media monitoring tool can track: Monitor mentions of your brand. Track relevant hashtags. Mention’s use cases go beyond social media monitoring.

Social Media 91

Social Media Tools Price Hashtag 91

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Keyhole.co

NOVEMBER 6, 2022

Well, look no further; here’s a guide showing you the top 22 best social media monitoring tools that are worth considering: 1. Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Cons: Steep learning curve – training might be required.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

JUNE 27, 2023

According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant. Track comments using keywords or hashtags and analyze them in real-time or historically. Average rating: Measure and compare your average rating across networks or for a specific network.

Review 128

Review Brands How To Analysis 128

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. 1 Social Media Tool Create. Free 30-Day Trial Why is dark social so important?

HootSuite 120

HootSuite URL Analytics Forums 120

Keyhole.co

NOVEMBER 17, 2023

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Social listening allows you to stay abreast of every conversation involving your brand across different social networks. Customers liked it so much that they were afraid of running out of it.

Examples 59

Examples Brands Sentiment Reputation 59

Hootsuite

MARCH 15, 2021

Hashtags or keywords. using a branded hashtag , like in this example where a user included the branded hashtag for Emma Watson’s gender equality movement: #LeadershipDevelopment is a lifelong commitment to do better, be better. . Especially if the sentiment is positive, be sure to reply to these mentions!

Twitter 145

Twitter HootSuite Notification Analytics 145

Sprout Social

JANUARY 26, 2021

With social algorithms continuing to evolve over time, ditch the mentality that you need to constantly publish a high volume of content. Social algorithms prioritize relevance over quantity, so more posts don’t equate to more engagement. Publishing at a high frequency can be harmful in more ways than one.

Social Media 143

Social Media Metrics Data Team 143

Hootsuite

JANUARY 24, 2022

Social media data collection can help you customize your social media marketing strategy for each social network. Here are some of the questions social media data mining can help answer: What is the demographic profile of your following on each social platform? Brand sentiment. Social share of voice.

Data 94

Data Social Media HootSuite Template 94

Buffer Social

MARCH 6, 2017

We will also cover the seven social media analytics dashboards from the social networks themselves and five paid multipurpose social media analytics tools. Chapter 1: 19 Free Social Media Analytics Tools. Chapter 2: 7 Social Media Analytics Dashboards from the Social Networks Themselves.

Analytics 111

Analytics Social Media Tools Klout 111

Unmetric

SEPTEMBER 9, 2019

Content frequency gives you insights on how often your competitors post on social media, the volume of content they have published, the ratio between videos, images, links, and so on. Share of voice gives you a definitive look at how much your brand dominates on a social network in comparison with your competitors.

Tools 85

Tools Hitwise Analysis Price 85

Razor Social

MARCH 30, 2016

Note: We reached out to get feedback about the lighthouse before we published this post and this made the Lighthouse so much better because of the great feedback. Every monitoring tool will provide you some capability of monitoring specific keywords (in isolation, as part of a URL, as a hashtag etc.). Sentiment Analysis.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? Everyone knows women vastly outnumber men on Pinterest, but how about on other social networks?

Social Media 245

Social Media B2B Marketing SEO 245

Razor Social

NOVEMBER 29, 0002

Sentiment Analysis. Sentiment analysis tools are not 100% reliable but they can give you a good indicator when there’s a problem. In the following we have focussed on tools that are dedicated to social media analytics. Brand, Keywords and Hashtag monitoring – Get email alerts based on criteria you set.

Analytics 89

Analytics Social Media How To Analysis 89

Buzzlogix

MAY 15, 2017

You can track keywords, hashtags , URLs, and much more. The following are the top 13 social media monitoring tools available today. You can look at keywords, hashtags, URLs, and usernames. Hootsuite is a very popular free social media monitoring software that can track activity across a number of social networks and platforms.

Social Media 40

Social Media Tools Klout HootSuite 40

Sprout Social

JUNE 7, 2016

The motivation behind clicking “like” is subjective, but it’s usually positive in sentiment. Retweet (RT) : Occurs when a user shares an existing Tweet published by you (or another Twitter account) with their followers. This tab displays all of the activity around Tweets that you’ve published. This includes your: Top Tweet.

Metrics 40

Metrics Twitter Comparison Report 40

Hootsuite

JANUARY 24, 2022

Is your Twitter goal to discover influencers, new customers, trends, or sentiments about your brand? Twitter analytics tool that allows you to find, filter and sort tweets or followers by categories like location, sentiment, or engagement. Twitter tools for social listening. Or to get more Twitter followers ? SocialBearing.

Directory 145

Directory Tools HootSuite Twitter 145

Keyhole.co

NOVEMBER 19, 2020

Keyhole is a social media analytics solution allowing you to track hashtag (campaign) performance and monitor relevant conversations online. Keyhole’s social analytics dashboard gives you an instant rundown of what your brand’s health looks like. Great social listening functionality. Union Metrics.

Tools 98

Tools Social Media Sentiment Price 98

Hootsuite

NOVEMBER 21, 2023

Trending hashtags: A word cloud of the most-used hashtags from your competitors’ top posts based on your chosen metric. Post length: Average character count and number of hashtags in your competitors’ posts. The reports analyze your competitors’ content types, post themes, post categories, sentiment, and tone.

Analysis 86

Analysis Tools Social Media HootSuite 86

Hootsuite

OCTOBER 12, 2023

For those who are short on time, we’ve put together an 18-minute plan for managing social media for a business. This plan takes you minute-by-minute through the social necessities, highlighting time-saving tips along the way. #1 1 Social Media Tool Create. Tools like Hootsuite can help streamline your social listening efforts.

Social Media 120

Social Media HootSuite How To Template 120

Hootsuite

DECEMBER 16, 2021

Hootsuite’s Composer comes with a built-in feature that allows you to customize one post for multiple social networks, all on the same interface. This means you won’t have to start from scratch each time you want to compose a social media post. Select the accounts you want to publish your social post on.

Social Media 145

Social Media HootSuite Instagram Hashtag 145

Keyhole.co

JANUARY 5, 2023

With more than one billion active members, Instagram is one of the most prominent social networking channels among brands. Thus, many businesses use this photo and video-sharing site for social media marketing. I like how easy it is to generate my analytics report for my social media channels. Social Status.

Analysis 52

Analysis Instagram Tools Sentiment 52

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. There’s hardly any social media marketer who doesn’t know Hootsuite.

Analytics 105

Analytics Social Media Tools Price 105

Hootsuite

JULY 17, 2023

Think of it like modern, ethical eavesdropping: online reputation monitoring tools allow you to be a savvy social media super-spy. 1 Social Media Tool Create. Beyond allowing you to schedule your social content across all of your social media platforms, Hootsuite is full of features to help you manage your online reputation.

Reputation 71

Reputation Tools HootSuite Sentiment 71

Sprout Social

JULY 6, 2023

Social media data is information collected from social media networks that demonstrates how users share, view or engage with your content or profiles, and the content or profiles of your competitors. Improve ROI Social data is a primary source of business intelligence that can help move your business forward.

Data 133

Data Social Media Metrics Analytics 133

Sprout Social

MAY 19, 2023

Share the same content to multiple profiles and networks with a single click. Use your unique social media data to automatically post content when your audience is most engaged. Queue and publish the same post across multiple profiles in one step. Plan and organize all of your social content with the help of a dynamic calendar.

Social Media 138

Social Media Tools Marketing Analytics 138

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. And the top tweets by influencers (that include that specific hashtag).” Showcase reviews: Buffer Social, Entrepreneur, MarketingLand, Perception System.

Tools 100

Tools Twitter Sample Samples 100

Sprout Social

NOVEMBER 3, 2021

Publish more SEO content. Or, master the art of social media marketing. Then building an effective social media following is key. With the right methods, it’s possible to build a social media following and an audience that engages with your content. What’s the best time and day to publish social media posts?

Social Media 141

Social Media Tips Authentication Collaboration 141

Keyhole.co

DECEMBER 10, 2022

It is a no-brainer that any modern marketing agency or a marketer, for that matter, needs an arsenal of tools under their belt to create, publish, monitor, and analyze their content. Keyhole can track and perform sentiment analysis for all your accounts to know how people are relating to your brands. Sprout Social.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Keyhole.co

DECEMBER 14, 2023

Today, a business’s social media presence is one of its biggest assets to grow in a competitive market. To scale, you must do everything you can to optimize your visibility across social networks. Of course, as you scale, running social media campaigns and handling multiple channels manually becomes unfeasible.

Price 52

Price Hashtag Metrics Analytics 52

Hootsuite

MARCH 2, 2021

High Pin impressions are a good sign that your content is on-trend, or that your hashtags, keywords and timing worked well with the Pinterest algorithm. Hootsuite allows teams to compose, assign, publish, and schedule Pins from one central dashboard. Keep in mind that the same user can log multiple impressions. Total audience.

Analytics 145

Analytics Tools HootSuite Tips 145

Hootsuite

AUGUST 19, 2020

That idea came hot on the heels of their latest social media marketing campaign, #CouldUseABeer. For a limited period of time, Coors Light promised a six-pack to anyone who tweeted at them using the campaign hashtag. The campaign was a twist on their branded hashtag , #ExploreBC, building on existing brand recognition and usage.

Campaign 145

Campaign Social Media Travel Hashtag 145

Sprout Social

JANUARY 30, 2019

And on a related note, your goals will influence everything from your budget to which social networks you’ll tackle. Sample Social Media Goals for 2019. To create authentic and lasting brand awareness, avoid solely publishing promotional messages. Take today’s social media demographics for example.

Social Media 112

Social Media Strategy Marketing How To 112