Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Sentiment Analysis At the end of the day, your company’s mission is to provide something valuable to your audience. They also amplify their employees’ voices with the hashtag, #adobelife.

Social Media 62

Social Media B2B Sentiment How To 62

Hootsuite

JULY 6, 2022

And to crowdsource sentiment on your brand. Any follower who likes your products enough to post a photo of it is easy user-generated content (UGC). UGC is a persuasive form of free advertising. Encourage people to post and tag your products in photos, then make the most of any UGC that comes your way.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

APRIL 4, 2023

Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. Their user generated content (UGC) is considered to be much more authentic than brand messaging. What they say or post about you can improve brand awareness and influence buying decisions.

Brands 129

Brands ROI Authentication UGC 129

Pixlee

JULY 14, 2021

It’s no secret that user-generated content (UGC) is a valuable marketing asset to build trust in your brand, drive sales, and broaden your customer community. But, did you know you can also use UGC to improve your Net Promoter Score? Here’s how: NPS & UGC: How They Relate. 4 Ways to Use UGC to Improve NPS.

UGC 52

UGC Apparel Content Hashtag 52

Hootsuite

MAY 18, 2023

Partner with relevant influencers and brands If you’re looking to reach a wider audience, teaming up with influencers or relevant brands can be highly effective. Data from Civic Science found that 14% of 18 to 24-year-olds reported purchasing products in the last six months due to a blogger or influencer recommending it.

Video 112

Video HootSuite How To UGC 112

Keyhole.co

NOVEMBER 17, 2023

SoFi- Turning negative sentiment into positive advocacy SoFi is a fintech company that provides a range of personal finance services including student loan refinancing. Even though this sentiment wasn’t targeted at the company directly, SoFi saw the chance to create a new narrative and demystify these seemingly complex topics.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

MARCH 21, 2019

Influencer marketing research. For example, we tag all of our client conversations with special tags that allow us to see when products, services or even hashtags are used, more or less. Influencer marketing research. However, they are extremely interested in working with micro influencers in their industry.

Sentiment 95

Sentiment Research Influencer Analysis 95

Sprout Social

FEBRUARY 22, 2024

While the right influencer endorsements are worth their weight in gold, brands have to be strategic with their influencer campaigns to get positive results. That means finding influencers with followers in your target audience and creating campaigns that feel natural and inspire conversions. What is an influencer analytics tool?

ROI 105

ROI Analytics Influencer Campaign 105

Sprout Social

JUNE 16, 2016

Since its inception in 2010, brands have been some of the platform’s biggest contributors and influencers. One of the most authentic, compelling and affordable brand assets available today is user-generated content (UGC). Don’t Forget About Hashtags. Social media loves a good hashtag #selfie or #TBT.

Instagram 40

Instagram Tips UGC Hashtag 40

Keyhole.co

DECEMBER 1, 2020

Top Hashtag Analytics Tools for 2021 – Updated in December 2020. Hashtag tracking can make this process much easier, effective and it allows you to report your performance accurately – it’s basically a marketer’s dream. Well, this process is made extremely easy with the hashtag analytics right tools.

Hashtag 106

Hashtag Analytics Tools Price 106

Keyhole.co

OCTOBER 31, 2022

Hashtag tracking can make this process much easier, and effective and it allows you to report your performance accurately – it’s basically a marketer’s dream. Without the use of hashtags, monitoring and evaluating your efforts is worse than finding a needle in a haystack. Hashtags and Their Significance.

Hashtag 52

Hashtag Analytics Tools Price 52

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. Approach partnerships with caution Partnering up with other brands, influencers and ambassadors can be an amazing opportunity to get creative and spread the word about your brand. You can filter posts by account, keyword, hashtags, and even location.

Reputation 106

Reputation Strategy Brands HootSuite 106

Social Media Strategies Summit

JANUARY 18, 2019

Influencer marketing has proven to be a very effective strategy for building communities and reaching new potential customers. Last year, 92% of marketers found their influencer strategy effective and 39% of those marketers plan to further increase their influencer marketing budgets in the coming year. Why Influencer Marketing.

Influencer 100

Influencer Tools UGC Marketing 100

Keyhole.co

NOVEMBER 19, 2020

Keyhole is a social media analytics solution allowing you to track hashtag (campaign) performance and monitor relevant conversations online. Also, you can monitor brand sentiment in real time, and find out who your audience (demographic) is and what topics they are interested in. Union Metrics. Pros: Intuitive user experience.

Tools 98

Tools Social Media Sentiment Price 98

Keyhole.co

FEBRUARY 26, 2024

From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. The chocolate brand boasts 110,000 TikTok followers and mostly relies on UGC and influencer marketing posts for its campaigns.

Social Media 59

Social Media Strategy UGC Influencer 59

Sprout Social

SEPTEMBER 2, 2021

This timeless brand also combines eye-catching aesthetics, and a polished influencer marketing strategy to turn their posts into traffic-generating machines. That said, nearly two-thirds of consumers say social posts by brands influence their purchasing decisions. Listen for trends to influence your product and content strategies.

Retail 99

Retail Social Media UGC How To 99

Sprout Social

JANUARY 5, 2022

Instagram tools for hashtags, listening and trendspotting. Instagram publishing tools are a must-have for brands, businesses and influencers alike. Built-in hashtag analytics and the ability to identify top-performing content are a game-changer for winning more followers and engaging the ones you have. SISTRIX Hashtag Generator.

Instagram 135

Instagram Tools Price Hashtag 135

Hootsuite

MARCH 2, 2023

Endorsing problematic influencers Collaborating with a public figure, influencer, or content creator can expand your brand awareness. Influencers often share their personal views and opinions on their channels. The online clothing retailer, Dorothy Perkins, discovered this the hard way after deciding to use the hashtag #LoveDP.

Social Media 97

Social Media Brands HootSuite Policies 97

Hootsuite

JULY 17, 2023

You can easily repurpose your top posts, flag and fix typos, upload branded graphics, and even get recommendations for which hashtags to use and the best time to post. Brandwatch Brandwatch is a tool for conducting market research and measuring brand sentiment. Insense Do you work with influencers to promote your brand?

Social Media 70

Social Media Tools HootSuite Price 70

Hootsuite

AUGUST 19, 2020

For a limited period of time, Coors Light promised a six-pack to anyone who tweeted at them using the campaign hashtag. Why it worked: Running a giveaway is a great way to boost brand awareness and stoke positive sentiments for one simple reason: everyone loves free stuff. They created a simple, clear campaign hashtag.

Campaign 145

Campaign Social Media Travel Hashtag 145

Oktopost

MAY 2, 2023

Social media monitoring is great for keeping an eye out for those times when you need to be reactive, such as a negative shift in sentiment. You can’t just venture out into the wild west of social media, refreshing pages and hashtags until something valuable pops up. No, although the two terms are sometimes confused.

Sentiment 62

Sentiment B2B Trends Social Media Management 62

Keyhole.co

FEBRUARY 28, 2024

Use Keyhole’s social listening and sentiment analysis to get a pulse on your audience’s preferences and choose marketing channels accordingly. The brand regularly engages with audience UGC sharing, Twitter conversations, and replies in their comment sections. What makes Duolingo’s social media strategy successful?

Social Media 105

Social Media Strategy Meme Education 105

Sprout Social

JANUARY 5, 2021

Up-and-coming products, brands and influencers. For example, tracking feedback, reviews and top-selling products can inform you of trends that might influence future promotions. Set up social listening for industry keywords and hashtags. Actively talk to other influencers in your industry.

Strategy 133

Strategy Content How To Trends 133

Sprout Social

JANUARY 20, 2022

Influencer marketing campaigns. On the flip side, some hashtag and ad campaigns might be longer and only end when engagement drops off. Beyond big deliverables such as content, don’t forget about essential social elements of your campaign such as: Hashtags (for UGC, influencer or brand awareness campaigns).

Campaign 134

Campaign Social Media How To Project 134

Sprout Social

JANUARY 30, 2019

And on a related note, your goals will influence everything from your budget to which social networks you’ll tackle. Digging through your social channels is nearly impossible without monitoring or listening to specific keywords, phrases or hashtags. Hashtag performance. What were your most used hashtags on your own side?

Social Media 112

Social Media Strategy Marketing How To 112

Pixlee

DECEMBER 30, 2020

Throughout my time at Yakima, we’ve really been able to capitalize on the user-generated content (UGC) features from Pixlee. A large part of our social strategy is leveraging UGC for our social media, as well as featuring partner and customer photos on some parts of our website. I work with ambassadors.

Features 52

Features Brands Influencer Travel 52

Sprout Social

MARCH 27, 2023

Components of a social media campaign include: Organic posts Paid promotions Contests and giveaways Branded hashtags User-generated content Creator partnerships Social media campaigns are often part of an omnichannel strategy. Influencers and creators are already masters of creating content that resonates.

Campaign 131

Campaign Social Media UGC Metrics 131

Hootsuite

JUNE 29, 2021

Partner with influencers. One key way to drive social word of mouth is to partner with influencers —people who have a large following on social media and can draw the attention of that following to your brand. Source material for posts: Create a contest or use a hashtag to source user-generated content (UGC) you can share.

Social Media 145

Social Media HootSuite Real Estate Sentiment 145

Buffer Social

MAY 9, 2016

That strategy is the implementation of user generated content (UGC). I decided to give UGC a try here at Buffer and the results were compelling. You may have seen UGC before and not even known it – Take this beautiful picture from REI for example: All user content! Why UGC is Important for Brands.

Instagram 75

Instagram UGC Content Hashtag 75

Social Media Marketing

AUGUST 20, 2019

In the digital sphere, Consumers mainly concerned with either social media or eCommerce platforms where they are accessing and sharing their sentiment-driven content or indulged in commercial activities. It is just in different forms, be it images, videos, texts, gifs or infographics. But what are Content aggregators?

Aggregator 94

Aggregator Content UGC Curation 94

Hootsuite

AUGUST 14, 2023

Generate suggestions for five influencer campaigns that will help a sustainable clothing company reach their target market of Gen Z and millennial customers. Design four tips for setting up a machine learning system that can accurately detect customer sentiment in real-time. ChatGPT prompts for writing Writer’s block, beware.

Products 92

Products Real Estate Tourism Fashion 92

Hootsuite

MARCH 31, 2020

Many high-profile bloggers are categorized as influencers, since their content reaches a large number of people. Captions can include text, hashtags, @ mentions, and emojis. Chat” can also be used to mean a moderated public conversation on social media, organized around a hashtag. Blogger supports single or multi-user blogs.

List 145

List Social Media HootSuite URL 145

Keyhole.co

JULY 29, 2023

Leveraging user-generated content Starbucks encourages its customers to share their experiences through user-generated content (UGC). They actively promote hashtags, such as #StarbucksLove, and feature UGC on their social media channels. They vet influencers who align with their brand values and have a significant following.

Campaign 52

Campaign Social Media Strategy Hashtag 52