Pixlee

SEPTEMBER 22, 2021

Whether it’s a new product announcement or a piece of user-generated content (UGC), analytics help you see what type of content and what medium resonates best with your audience. UGC, content created organically by your customer community, is usually a very successful choice to share on your brand’s social profiles.

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Data Social Media UGC Sentiment 52

Pixlee

JULY 14, 2021

It’s no secret that user-generated content (UGC) is a valuable marketing asset to build trust in your brand, drive sales, and broaden your customer community. But, did you know you can also use UGC to improve your Net Promoter Score? Here’s how: NPS & UGC: How They Relate. 4 Ways to Use UGC to Improve NPS.

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UGC Apparel Content Hashtag 52

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Sentiment Analysis At the end of the day, your company’s mission is to provide something valuable to your audience. They also amplify their employees’ voices with the hashtag, #adobelife.

Social Media 62

Social Media B2B Sentiment How To 62

Keyhole.co

SEPTEMBER 12, 2023

Moreover, you can find relevant hashtags and optimize your campaigns. Features: Real-time insights on content performance Tracks engagement metrics Monitors competitors A clean and sharable dashboard with all crucial data Sentiment analysis Pros: Precise reporting lets you make data-driven improvements to your social media presence.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Sprout Social

APRIL 4, 2023

Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. Their user generated content (UGC) is considered to be much more authentic than brand messaging. One way is through brand advocacy. Who is a brand advocate?

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Brands ROI Authentication UGC 126

agora pulse

AUGUST 4, 2016

This can be especially true for your brand’s specific or marketing campaign’s dedicated hashtag. Search Sentiment. One of the more powerful Twitter search functions I recommend using is the advanced search feature to find tweets containing sentiment. While this ability is limited to only tweets that include a smiley

Features 60

Features Twitter Sentiment UGC 60

Hootsuite

JULY 6, 2022

And to crowdsource sentiment on your brand. Any follower who likes your products enough to post a photo of it is easy user-generated content (UGC). UGC is a persuasive form of free advertising. Encourage people to post and tag your products in photos, then make the most of any UGC that comes your way.

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Instagram HootSuite UGC Influencer 117

Keyhole.co

NOVEMBER 17, 2023

SoFi- Turning negative sentiment into positive advocacy SoFi is a fintech company that provides a range of personal finance services including student loan refinancing. Even though this sentiment wasn’t targeted at the company directly, SoFi saw the chance to create a new narrative and demystify these seemingly complex topics.

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Examples Brands Sentiment Reputation 59

Sprout Social

MARCH 21, 2019

For example, we tag all of our client conversations with special tags that allow us to see when products, services or even hashtags are used, more or less. Sentiment research. Using the same luxury appliance client, we can see from the below graphs that there is a lot of negative sentiment around customer service. Complaints.

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Sentiment Research Influencer Analysis 94

Hootsuite

MAY 18, 2023

Tap into user-generated content (UGC) A great way to get more eyes on your short-form content is to tap into user-generated content (UGC). By leveraging UGC, you build trust with potential customers as they can see the real-life experiences of people who have used your products or services.

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Video HootSuite How To UGC 112

Hootsuite

MAY 1, 2023

Community manager: Community managers interact with the audience, respond to comments and messages, monitor for negative sentiment, and answer customer questions. It’s also important to be aware of any restrictions on the use of certain hashtags or terms that may be deemed inappropriate in your industry.

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Template Templates Social Media Tips 134

Sprout Social

JUNE 16, 2016

One of the most authentic, compelling and affordable brand assets available today is user-generated content (UGC). Consumers love to be recognized and there’s no easier way to thank your advocates than by highlighting their creativity and sharing their positive sentiments for your product. Don’t Forget About Hashtags.

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Instagram Tips UGC Hashtag 40

Convince & Convert

DECEMBER 4, 2015

The video was promoted via Facebook, Tumblr, and the #C21EatSlow hashtag on Twitter. One of the more clever examples comes from Lowe’s Home Improvement on Facebook with a comical, five-second video of a turkey dancing in the oven and a well-placed #GetInMyBelly hashtag. Take a Stance.

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Content How To Tumblr UGC 60

Keyhole.co

DECEMBER 1, 2020

Top Hashtag Analytics Tools for 2021 – Updated in December 2020. Hashtag tracking can make this process much easier, effective and it allows you to report your performance accurately – it’s basically a marketer’s dream. Well, this process is made extremely easy with the hashtag analytics right tools.

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Hashtag Analytics Tools Price 106

Keyhole.co

OCTOBER 31, 2022

Hashtag tracking can make this process much easier, and effective and it allows you to report your performance accurately – it’s basically a marketer’s dream. Without the use of hashtags, monitoring and evaluating your efforts is worse than finding a needle in a haystack. Hashtags and Their Significance.

Hashtag 52

Hashtag Analytics Tools Price 52

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. You can filter posts by account, keyword, hashtags, and even location. By keeping track of brand mentions, you can do better brand sentiment analysis, easily collect valuable feedback, and step in before conversations get heated. The good news?

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Reputation Strategy Brands HootSuite 106

Hootsuite

MAY 16, 2023

It continues with steps to mitigate negative sentiment. Monitor brand mentions and conversations Social media brand monitoring and sentiment analysis are at the heart of all online reputation management efforts. Sentiment analysis is the contextual review of brand mentions. Hootsuite has you covered.

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Reputation Social Media HootSuite Sentiment 108

Sprout Social

FEBRUARY 22, 2024

Industry conversations, social media trends , current events and even brand sentiment can impact the success of your campaign. Like how Sprout links campaign performance with Google Analytics so you can analyze link clicks, total new users and other conversion metrics at the post level.

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ROI Analytics Influencer Campaign 102

Keyhole.co

NOVEMBER 19, 2020

Keyhole is a social media analytics solution allowing you to track hashtag (campaign) performance and monitor relevant conversations online. Also, you can monitor brand sentiment in real time, and find out who your audience (demographic) is and what topics they are interested in. Union Metrics. Pros: Intuitive user experience.

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Tools Social Media Sentiment Price 98

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics.

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UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Keyhole.co

FEBRUARY 26, 2024

From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. The chocolate brand boasts 110,000 TikTok followers and mostly relies on UGC and influencer marketing posts for its campaigns.

Social Media 59

Social Media Strategy UGC Influencer 59

Sprout Social

SEPTEMBER 2, 2021

Sprout’s social listening suite includes a query builder where brands can easily monitor mentions, hashtags, and industry-related keywords to better track what customers are buzzing about. Easily one of the biggest needs when it comes to social media for retail, brands need to be on the hunt for user-generated content (UGC).

Retail 96

Retail Social Media UGC How To 96

Hootsuite

MARCH 2, 2023

Using a hashtag associated with risky content When launching a new campaign or content series, hashtags can really help improve reach and engagement. The online clothing retailer, Dorothy Perkins, discovered this the hard way after deciding to use the hashtag #LoveDP. But you have to do your research first.

Social Media 97

Social Media Brands HootSuite Policies 97

Keyhole.co

DECEMBER 13, 2022

Focus on user-generated content (UGC). Instead, UGC can be used across all stages of the buyer’s purchase funnel to increase your Facebook engagement rate and conversions. times more likely to view UGC content as authentic compared to branded content, it is essential to make UGC a part of your Facebook marketing strategy.

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Engagement Strategy Facebook UGC 59

Hootsuite

JULY 17, 2023

You can easily repurpose your top posts, flag and fix typos, upload branded graphics, and even get recommendations for which hashtags to use and the best time to post. Brandwatch Brandwatch is a tool for conducting market research and measuring brand sentiment. Or maybe you want to incorporate more UGC into your content strategy.

Social Media 70

Social Media Tools HootSuite Price 70

Sprout Social

JANUARY 5, 2022

Instagram tools for hashtags, listening and trendspotting. Built-in hashtag analytics and the ability to identify top-performing content are a game-changer for winning more followers and engaging the ones you have. Instagram tools for hashtags, listening and trendspotting. SISTRIX Hashtag Generator. Reputation.

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Instagram Tools Price Hashtag 132

Oktopost

MAY 2, 2023

Social media monitoring is great for keeping an eye out for those times when you need to be reactive, such as a negative shift in sentiment. You can’t just venture out into the wild west of social media, refreshing pages and hashtags until something valuable pops up. No, although the two terms are sometimes confused.

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Sentiment B2B Trends Social Media Management 62

Hootsuite

AUGUST 19, 2020

For a limited period of time, Coors Light promised a six-pack to anyone who tweeted at them using the campaign hashtag. Why it worked: Running a giveaway is a great way to boost brand awareness and stoke positive sentiments for one simple reason: everyone loves free stuff. They created a simple, clear campaign hashtag.

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Campaign Social Media Travel Hashtag 145

Keyhole.co

FEBRUARY 28, 2024

Use Keyhole’s social listening and sentiment analysis to get a pulse on your audience’s preferences and choose marketing channels accordingly. The brand regularly engages with audience UGC sharing, Twitter conversations, and replies in their comment sections. What makes Duolingo’s social media strategy successful?

Social Media 105

Social Media Strategy Meme Education 105

Ignite Social Media

OCTOBER 2, 2018

With that in mind, we’ve put together a guide for making the most of the holidays on social, so you can fill your content calendars with plenty of holiday hashtags and yuletide cheer. Be sure to keep the barrier to entry low, to increase engagement and generate UGC. Do: Get Sentimental. Do: Engage Your Fanbase.

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Sentiment UGC Buy Authentication 152

Sprout Social

JANUARY 20, 2022

On the flip side, some hashtag and ad campaigns might be longer and only end when engagement drops off. Beyond big deliverables such as content, don’t forget about essential social elements of your campaign such as: Hashtags (for UGC, influencer or brand awareness campaigns). Call-to-action phrases (for offers and sales).

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Campaign Social Media How To Project 132

Social Media Strategies Summit

JANUARY 18, 2019

This sentiment extends to the influencers that consumers follow and engage with on social media. Increasing UGC and reviews that can be used throughout other marketing channels, including website, email, and print collateral (UGC is shown to result in a 29% increase in web conversions than campaigns or websites without it).

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Influencer Tools UGC Marketing 100

Hootsuite

NOVEMBER 28, 2022

Hootsuite Insights (powered by Brandwatch) makes it easy to track brand sentiment with intuitive word clouds and meters that gauge your sentiment and brand awareness against the competition. User-generated content (UGC) is great for your own social content. Request a demo of Hootsuite Insights. See what we did there?).

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Tips HootSuite Survey FAQ 123

Sprout Social

JANUARY 5, 2021

Set up social listening for industry keywords and hashtags. This includes brands, product names, and sentiment-related keywords (ex: “good” or “disappointing”). Let’s say there’s a particular type of post or content (think: influencers, UGC) that drives a ton of engagement.

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Strategy Content How To Trends 131

Sprout Social

JANUARY 30, 2019

Digging through your social channels is nearly impossible without monitoring or listening to specific keywords, phrases or hashtags. Hashtag performance. What were your most used hashtags on your own side? Which hashtags were most associated with your brand? Or what hashtags created the most engagement?

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Social Media Strategy Marketing How To 112

Pixlee

DECEMBER 30, 2020

Throughout my time at Yakima, we’ve really been able to capitalize on the user-generated content (UGC) features from Pixlee. A large part of our social strategy is leveraging UGC for our social media, as well as featuring partner and customer photos on some parts of our website.

Features 52

Features Brands Influencer Travel 52