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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Audits should be performed before the launch of any new website design, and at least twice per year to keep up with changes in industry standards. Noindex and Nofollow. Any irrelevant pages like terms of use, PDF files, privacy policy, and sitemaps should be nofollowed. Canonicalization and URL Structure. Title and Meta Tags.

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Link Building Tactics for Publishers

Adam Sherk

It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion and essentially become publishers themselves. E-mail newsletters and RSS feeds. However the collective payoff can be substantial so it’s worth devoting some resources to it.

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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Abstract: The past five years have held tremendous innovation in enterprise software, an industry not known for its innovation relative to other areas of the technology sector. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), « Techmeme Persistent Search Feeds | Main. Conversation.

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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

Blog RSS feeds. RSS feeds provide them with fresh content without having them to give away their information. Consumers should have control and RSS feeds fit perfectly into this strategy. I’ve written about content filtering and keeping up with industry news in previous post. Podcast feed. Social media.

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How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

Blog RSS feeds. RSS feeds provide them with fresh content without having them to give away their information. Consumers should have control and RSS feeds fit perfectly into this strategy. I’ve written about content filtering and keeping up with industry news in previous post. Podcast feed. Social media.

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Analysis: Top 100 Twitter Users

Viper Chill

Some of these are automated through RSS feeds (such as @Nytimes) and others are personal tweets, such as Shaquille O’neill (@THE_REAL_SHAQ). For the few people who aren’t world-known celebrities, they tend to be well known in the tech industry. million followers when you have only made 14 tweets. thanks for a great site.

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28 Resources from My Internet Marketing Toolbox

Viper Chill

If you see that a certain site is sending a lot of RSS subscribers, you can work to get more traffic from that source. You can see how many people are subscribing to your RSS feed and from which sources, and if you use the new Google Analytics integration, you can see how many clicks each individual post is getting from feed readers.