Sprout Social

JULY 19, 2022

To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. What is hashtagging? How to use hashtags.

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Hashtag How To Guidelines Telecommunications 122

Keyhole.co

APRIL 12, 2023

Before you roll your eyes at this in disbelief, Instagram hashtags actually work! This engagement tool is not just for Twitter alone but spans its effectiveness to Instagram. People use tons of hashtags each day, unraveling tons of opportunities to get closer to your leads. What is Instagram hashtag analytics?

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Keyhole.co

JANUARY 20, 2024

In this article, we’ll go over some Facebook marketing strategies you can try to increase your customer engagement, build brand awareness, and drive sales. Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. And you could be one of these brands.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

OCTOBER 18, 2023

Sort messages by the follower count of the publisher or engagements to easily find top influencers to partner and engage with. It’s also helpful to make sure we’re engaging and commenting on the popular posts for brand awareness in general,” Kaelyn tells us. Then, dig in further.

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Examples Social Media Sentiment Influencer 123

SocMed Sean

MARCH 22, 2022

Twitter’s broad use base provides a significant opportunity for companies to reach their audiences, and tools like hashtags allow businesses to target niche groups. While bot Twitter use has gone up and actual human engagement on Twitter has gone down, the platform does still provide an incredible opportunity for companies.

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Twitter Strategy Hashtag Marketing 230

Keyhole.co

MARCH 3, 2023

You’ll discover why Instagram captions are so important, and why you shouldn’t ignore the powerful engagement that a well-written caption can garner. Plus, we’ll introduce you to how to perfectly format your captions, and how to choose the best hashtags for your posts. So what’s the key to reaching that enormous audience?

Hashtag 52

Hashtag Instagram Content Authentication 52

agora pulse

MAY 4, 2016

If you are looking to incorporate social media into your event , you’ll need to consider including a branded hashtag in your event strategy. I’ve been involved in digital conferences like SEJ Summit and Social Tools Summit — and monitoring hashtag activity during and after the events was crucial. This is perfect for events!

Hashtag 156

Hashtag Tools Tourism Hotels 156

agora pulse

JUNE 5, 2020

You’ve tracked the Instagram engagement rates but need to put them in terms that your clients understand. Read on to find out what you need to know about Instagram engagement rates. If you manage brands on Instagram, it’s essential to monitor engagement metrics. Why Instagram Engagement Rates Matter. Social proof.

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Instagram Engagement Hashtag Meme 127

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

NOVEMBER 30, 2023

There are two main types of competitors: direct and indirect. Also follow social media hashtags related to your product or service. For example, if you run a home office furniture company, you might follow hashtags like #ergonomicchair or #homeoffice. Creating engaging videos? But who exactly are your competitors?

Analysis 106

Analysis Sentiment Marketing How To 106

Convince & Convert

NOVEMBER 30, 2023

And here’s what it came up with: You can prompt ChatGPT to add emojis or hashtags if you are going to extend your campaign to Instagram and/or Twitter. Awario: Position your brand better What engages your social media best? What types of special offers and product features are being discussed on social media?

Advertising 105

Advertising Social Media Strategy Tools 105

Sprout Social

JANUARY 11, 2024

Is the influencer partnership driving more brand mentions and positive sentiment online? Looking at data from popular posts provides insight into the most effective social media platforms, post types and influencers that best promote your brand to a wider audience. These are questions you might’ve asked yourself more than once.

Brands 110

Brands How To Sentiment Metrics 110

Hootsuite

NOVEMBER 7, 2023

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. Find opportunities for authentic engagement. Track social sentiment in real time. You can monitor keywords, mentions, and hashtags across multiple social platforms.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Social Media Strategies Summit

SEPTEMBER 22, 2021

Upgrade to $5 per social channel per month to access publishing, analytics & engagement tools for social media geeks. Buffer makes it simple to track down the most important conversations your customers are engaging in online. Measure audience behavior and engagement through analytics and reporting tools. Key Features.

Social Media 175

Social Media Tools Sentiment Price 175

Keyhole.co

DECEMBER 13, 2022

As a social media marketer, if you’ve been worried about the low Facebook engagement rate, you’re not alone. And that’s why it is all the more important for your business to have a Facebook engagement strategy to retain and increase your Facebook page engagement. What is Facebook engagement rate? With consumers 2.4

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Engagement Strategy Facebook UGC 59

Sprout Social

FEBRUARY 1, 2024

This qualitative social data reveals customer sentiments, preferences and experiences. If other customers share the sentiment, it gives the brand ideas on where to potentially expand next. 5 ways to improve your social listening and foster customer advocacy Social listening isn’t just about tracking hashtags or counting likes.

Social Media 110

Social Media Sentiment Loyalty Microsoft 110

Keyhole.co

MAY 24, 2023

Or if you see that a competitor is getting a lot of traffic from a certain type of content (such as infographics or videos), go ahead and experiment with creating similar content to see if it resonates with your audience. This will help you ideate your social media strategy for better engagement rate and reach opportunities.

Analysis 52

Analysis Types Tools Price 52

Social Media Strategies Summit

MARCH 18, 2021

The challenge for these public bodies is to communicate in a way that’s creative , engaging, and exciting, without falling short of the standards people expect from taxpayer-funded organizations. When it comes to crafting engaging social content, NASA clearly has an advantage. FBI Little Rock. Federal Emergency Management Agency.

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Social Media Transportation Feed Feedly 279

Keyhole.co

JANUARY 24, 2024

Wendy’s marketing strategy has always adapted to current happenings and public sentiment, going all out in everything it does. Let’s take a closer look at Wendy’s social media strategy to see how the brand maintains a top spot in online engagement. And this resulted in a lot of user engagement and interaction.

Engagement 52

Engagement Social Media Strategy Meme 52

Keyhole.co

FEBRUARY 13, 2024

In this Twitter social listening guide, you’ll learn to detect your audience’s favorite trends, engagement patterns, and their perception of your brand. Being a community-based platform, Twitter audiences collectively engage with trend-based content they like and relate to. For that, you must identify the right keywords and hashtags.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Hootsuite

NOVEMBER 21, 2023

A social media competitor analysis tool is a type of software that allows you to benchmark your social performance against that of your competitors. This type of competitive tool also helps you analyze your competitors’ social strategy , so you can get a sense of what’s working and what’s not within your niche.

Analysis 86

Analysis Tools Social Media HootSuite 86

Sprout Social

JANUARY 10, 2024

The higher the volume, the more overwhelming it can be for your team, but a complaint management system helps your brand respond and engage with unhappy customers at scale. For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond.

Reputation 106

Reputation System Brands Knowledge Base 106

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Keyhole.co

FEBRUARY 16, 2024

Competitor insights from YouTube may be as follows: Posting frequency Video type and quality Audience Engagement rate Marketing and advertising strategies, etc. Having these data in front of you, you can improve your YouTube strategy for better reach, engagement, and effectiveness of marketing campaigns.

Analysis 52

Analysis YouTube Tools Strategy 52

Hootsuite

SEPTEMBER 14, 2023

Looking to gain a better understanding of your customer’s behavior and how to engage with them ? For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Social media intelligence could be the answer.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

agora pulse

JUNE 13, 2020

This section presents you with the full list of your tweets together with key metrics (impressions, engagements, and engagement rate) for each one. I’ve worked on several social media events in which we’re tracking how the event hashtag is doing during the day.

Analytics 204

Analytics Tools Twitter Hashtag 204

Keyhole.co

JANUARY 16, 2024

Timely responses to both concerns and praise online show a brand that cares and engages. For instance, Keyhole’s QuickTrends feature allows you to enter two keywords, hashtags, and brand names and see which is more popular. Enhanced brand reputation Monitoring and addressing mentions can help improve your brand reputation.

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Hootsuite

APRIL 19, 2023

We’ve all cringed at a brand’s tone-deaf post or hashtag fail. Social media can seem informal, but if you’re not posting on your personal account, you still have to follow a few rules of engagement. Overloading on hashtags often looks messy, but that’s not the only issue.

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Social Media HootSuite How To Reputation 145

Keyhole.co

APRIL 18, 2023

Thanks to Instagram and its multiverse post types, keeping track of your brand pulse has become a challenge. They help you understand how popular or engaging your content is. They reveal what type of content is working and which are just consuming time but returns less value. So what exactly is the sweet spot?

Metrics 52

Metrics Instagram Hashtag Sentiment 52

agora pulse

NOVEMBER 10, 2020

Checking engagement on a social media analytics tool. Agorapulse is a social media management tool that offers scheduling, engagement, monitoring, and reporting. With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy.

Analytics 179

Analytics Social Media Tools Price 179

Hootsuite

MAY 16, 2023

It continues with steps to mitigate negative sentiment. Monitor brand mentions and conversations Social media brand monitoring and sentiment analysis are at the heart of all online reputation management efforts. Sentiment analysis is the contextual review of brand mentions. Hootsuite has you covered. 75% of U.S.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Keyhole.co

DECEMBER 18, 2023

Some other features include: Hashtag analysis Competitor tracking Social media audits Social listening While these are some excellent features, Rival IQ has its downsides: The analytics are mostly limited to engagement metrics. Keyhole also monitors brand mentions , tracks competitors, and performs hashtag analytics.

Price 52

Price Hashtag Analysis Sentiment 52

Keyhole.co

SEPTEMBER 12, 2023

It lets you filter tweets based on specific criteria such as keywords, hashtags, dates, and users. In the Engagement fields, enter the replies, likes, and retweets to make your search more precise. Hashtags and mentions Hashtags and mentions are commonly used as search operators on social media platforms like Twitter and Instagram.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Sprout Social

AUGUST 15, 2023

Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence. Staying agile seems daunting and finding meaningful insights from non-stop social and online chatter feels akin to finding a needle in a haystack.

Brands 85

Brands Sentiment Analysis Marketing 85

Sprout Social

AUGUST 22, 2023

Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. Insights from market indicators can predict customer needs, changing preferences and purchase motivators.

Analytics 85

Analytics Conversation Brands Sentiment 85

Sprout Social

AUGUST 17, 2022

With so many networks and interactions across social media, tracking your engagement data can be tricky. Thing is, those engagements are invaluable to your brand. Social media monitoring is the process of tracking and reacting to social engagements. These types of conversations don’t typically pop up in your notifications.

Campaign 125

Campaign Social Media Tools Hubspot 125

Hootsuite

OCTOBER 12, 2023

Here are a few things you should check and take note of each day: Mentions of your brand Mentions of your product or service Specific hashtags and/or keywords Competitors and partners Industry news and trends As well, if your business has a physical location or storefront, use geo-search to filter for local conversations.

Social Media 120

Social Media HootSuite How To Template 120