Sat.Oct 09, 2021 - Fri.Oct 15, 2021

Facebook Adds New Shipping Options to Marketplace Facilitating More eCommerce Activity

Social Media Today

Shipping will enable Marketplace sellers to reach a wider audience, which could also help to fuel Facebook's broader eCommerce ambitions

Audiense and Semrush integrate: Combining data points to enrich your contextual understanding of audience affinities!

Audiense

Audiense has integrated with Semrush to improve the understanding of audience affinities by combining social and web signals. Audience Intelligence

Data 153
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Trending Sources

How Brands Can Be Nimble and Authentic with Every Day Crisis

Social Media Strategies Summit

If there were ever doubts about the importance of agility in the fast-paced world of social media, the last 18 months have surely laid them to rest. COVID-19 forced marketers to be highly flexible.

Marketing Lessons Learned From the 2021 Facebook Outage

Ignite Social Media

The week of October 4, 2021, Facebook’s week went from bad to worse when the company’s entire family of apps were inaccessible to users with no warning. The massive outage, which impacted Facebook, Instagram, WhatsApp, Messenger, and Oculus, lasted over 5 hours.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Facebook Announces New Policies to Better Protect Public Figures from Harassment

Social Media Today

The new rules will see Facebook crack down on sexualized commentary, while also protecting more public figures from harassment

More Trending

How to Use URL Parameters for Facebook Ads Tracking

Jon Loomer

Facebook advertisers need every method available to properly and thoroughly track the impact of their campaigns. One tool available is URL parameters.

URL 146

3 Social Commerce Trends for 2022 Planning

Ignite Social Media

With over 230 million digital buyers in the U.S., incorporating social commerce trends and features into your social media marketing strategy is a no-brainer. Add to that, every social media network now has shoppable features that make social commerce transactions easier than ever.

Trends 116

Can Effective Regulation Reduce the Impact of Divisive Content on Social Networks?

Social Media Today

The 'Facebook Files' expose has sparked a whole new debate around the use of engagement algorithms, and their impact on society

How to Use Analytics to Inform Your Customer’s Challenges

Audiense

When it comes to your customers’ challenges, do you really know what they are struggling with? Audience Intelligence

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The Problems with Facebook Ads Optimization

Jon Loomer

Facebook’s ads optimization systems are powerful. They have a ridiculous amount of data they can use to make sure that the right people who are most likely to act will see your ad. But while powerful, there are some inherent problems.

Top Tips for Building a Responsive Customer Base

The Realtime Report

Top Tips for Building a. Responsive Customer Base. One of the most crucial aspects of a successful business is having a responsive customer base.

Tips 91

Twitter Announces Broader Roll-Out of New Spaces Tab, Adds New Spaces Invite process

Social Media Today

The new tab, coming to all English-language users, is a significant step in boosting Spaces discovery

[PODCAST] People buy from people; they don’t buy from companies

Audiense

Data Stories: Leaders at Work is a weekly podcast brought to you by Audiense. Hosted by Rahul Jerome, founder of insight-intelligence.com , the series captures personal anecdotes and career highlights from some of the most talented and brightest minds in the research and insights industry.

Buy 109

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Facebook Ads Bid Strategies: Lowest Cost, Cost Cap, Bid Cap

Jon Loomer

Facebook advertisers can use bid strategies to help control how Facebook spends your budget in the ad auction. When used properly, this can lead to more profitable ads. The primary bid strategies are as follows: Lowest Cost. Cost Cap. Bid Cap. Minimum ROAS.

Cost 132

Factors to Consider When You’re Buying a Condo

The Realtime Report

Factors to Consider When. You’re Buying a Condo. Purchasing a home in a condo building involves some extra considerations that typically don’t factor into buying a single-family home.

Buy 91

Instagram Adds Live-Stream Scheduling to Drive More Awareness and Viewers

Social Media Today

Looking to capitalize on the potential of live-stream shopping, Instagram's gradually building out its streaming tools and options

Tools 157

Larissa Gaston on Keeping Up With the Speed of B2B Business

Oktopost

Exabeam’s VP of Corporate Marketing takes the hot seat. Listen to the podcast: For more thought leadership on keeping up with the speed of B2B business, check out our Radically Transparent podcast on Apple Podcasts , Spotify, YouTube , or LinkedIn.

B2B 88

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Why Brands Should Invest in a TikTok Strategy

Pixlee

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? You’ve come to the right place. . The short-form video app sprung to life around 2017, but rose to massive popularity at the start of the pandemic in 2020.

UGC 83

How Vistaprint Found Its Voice on Clubhouse

Likeable

Vistaprint was looking to promote their recent acquisition of global creative platform 99designs. To help drive new users to the 99designs website, they wanted to connect with small business owners and entrepreneurs with influence.

Facebook Announces New Shopping Events for the Holidays, Including Live Shopping and #BuyBlack Initiatives

Social Media Today

Facebook's looking to continues its eCommerce push, with a range of new events, along with some new safety features for Marketplace

7 Ways to Use Social Listening for Customer Service

Digimind

Responding to customers on social media can increase advocacy by 25% and decrease churn rate by 15%. Digital Marketing Customer service Social Listening Consumer Insights social media Social Media Management Brand Experience

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Social Media Manager vs. Community Manager: Who Does What?

Quintly

While many are familiar with the term social media manager, not the same can be said about community manager. The two roles are often thought of as the same when, in fact, they are not.

12 Cool Instagram Story Ideas Plus Quick, Easy Templates

Socially Sorted

Need some creative, cool Instagram Story ideas? Maybe you're feeling a little stuck and lacking creativity for what to post? In this post we share 12 cool Instagram Story ideas to help you stand out and spark engagement on Instagram (plus quick and easy templates to get you started).

Instagram Adds Reels Ads into its Marketing API

Social Media Today

The update will make it easier for more businesses to utilize Instagram Reels ads

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3 Ways Consumer Insights Improve Brand Reputation

Digimind

“People mention a good brand experience to an average of nine people, but will talk about a bad experience to 16 people.”. Digital Marketing Social Listening Consumer Insights social media Social Media Management Marketing Strategies

How to tap into your brand purpose: Advice from Universal Standard’s Alexandra Waldman

Sprout Social

When Alexandra Waldman and Polina Veksler launched the first Universal Standard apparel collection in 2015, all 3,000 pieces sold out in six days. When we first started, we were all stuffed in my one bedroom apartment,” says Waldman. “We

12 Cool Instagram Story Ideas Plus Quick, Easy Templates

Socially Sorted

Need some creative, cool Instagram Story ideas? Maybe you're feeling a little stuck and lacking creativity for what to post? In this post we share 12 cool Instagram Story ideas to help you stand out and spark engagement on Instagram (plus quick and easy templates to get you started).

Facebook Expands Access to Live Audio Rooms, Adds New, Dedicated Audio Tab

Social Media Today

Facebook's looking to take the next steps with its audio social options

Jacksepticeye’s 2021 Thankmas Charity Push Launches, Raising Money For Homeless Programs

Forbes Social Media

Sean “Jacksepticeye” McLoughlin's annual Thankmas holiday fundraiser will launch in early December, taking on homelessness and supporting innovative charity New Story. The campaign, backed by Tiltify and Real Good Touring, hopes to double the nearly $5 million Thankmas raised in 2020.