November, 2020

25 Predictions for Social Media Marketing in 2021

Social Media Today

After a tumultuous 2020, what's on the social media marketing horizon for the next 12 months? Here are our predictions for the year ahead

How to Get Started With Content Marketing

agora pulse

BONUS MATERIALS: Free Content Calendar. Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts.

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Visa Gift Cards for the Perfect Holiday Gift

The Realtime Report

Visa Gift Cards for the Perfect Holiday Gift. Visa Gift Cards have been with us for several years, but just recently their popularity has soared. They are now available for purchase just about everywhere. You can see them for sale everywhere from garage forecourts to the big online retailers.

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Fellow Employers: Our Female Employees are Not Ok; We Can Help

Ignite Social Media

Perhaps someday the challenges facing women in a COVID-impacted workplace will be no different than those facing men. But today that’s just not the case.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Interview with Adrian Domocos, Founder of Hot in Social Media

Social Media Strategies Summit

Adrian Domocos is a marketer with 10+ years of experience in both large (multinational) and smaller companies (startups).

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Facebook Shares Video Best Practices to Boost Content Performance

Social Media Today

Facebook has shared some new video tips to help boost your holiday campaigns

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How to Find the Right Instagram Influencers for Your Brand

agora pulse

Partnering with social media influencers can help you grow your brand and build a community of engaged fans. But what’s the right way to find Instagram influencers for your business or clients? And how can you transform those initial connections into real relationships?

Marketing Platforms for Realtors that Generate Results

The Realtime Report

Marketing Platforms for Realtors that Generate Results. The real estate industry is now becoming increasingly competitive. The number of members registered by the National Association of Realtors crossed the one million mark in 2018. And, over 5 million new and existing homes were sold in 2019.

Facebook and Instagram Messenger Merge; The Good, The Bad, and The Brand Possibilities

Ignite Social Media

Sliding into DMs is about to work a bit differently on Instagram. In September, Instagram announced that they are merging their Direct Messaging with Facebook Messenger, creating a seamless messaging experience across both platforms to help people stay connected easier.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Create Social Media Buyer Personas | Audiense

Audiense

You’ve built an audience of potential customers for your brand. Audience Intelligence

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Content Curation: How to Do It the Right Way (Plus Tips and Tools)

Hootsuite

Content curation is a valuable strategy for all content marketers. More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise.

5 Smart Tools to Boost Your Digital Marketing in 2021

Social Media Today

The right tools can significantly improve your digital marketing process - check out these helpful apps

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45 of the Best Social Media Analytics Tools

agora pulse

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. Here are our favorites. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

5 Keys for Building an Effective Employee Retention Strategy

The Realtime Report

5 Keys for Building an Effective. Employee Retention Strategy.

Tips for 2021 Social Media Planning & Budgeting

Ignite Social Media

This past year many marketers were forced to reallocate budgets and pause marketing campaigns due to the coronavirus pandemic.

Living in Gratitude

Janet Fouts

I’ve been thinking a lot about gratitude lately, not just because of Thanksgiving on the horizon, but actually because of a loss in our family. Our little dog passed away quite unexpectedly and it was heartbreaking for our family to sit with her in those last hours.

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YouTube: 8 steps to a killer marketing strategy

Awario

Learn YouTube marketing with the 8 easy but incredibly effective steps

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Instagram Adds Keyword Search in Addition to Profiles and Tags

Social Media Today

Instagram is changing how search works on its platform, by adding the ability to search via keyword, not just profiles and hashtags

5 Common Sense Tips to Build Successful Relationships With Instagram Influencers

agora pulse

Find the right Instagram influencers for your goals? Check! But what else do you need to know about advertising with influencers? .

Top Tips to Help You Choose the Best Merchant Service Providers

The Realtime Report

Top Tips to Help You Choose the. Best Merchant Service Providers. There are several ways to choose the right bank that offers many services. Many banks compete between each other to provide the best and the most optimum services for its consumers, specifically, merchants and sellers.

Instagram Reels: What Brands Should Know

Ignite Social Media

What is Instagram Reels? Social media giant Instagram recently rolled out its newest feature: Reels. With this addition, users can now create, edit, and share short-form video clips of up to 30 seconds to a news feed within the app.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

What is Social Media Automation? (+ 7 Tools That Will Make it Easier)

Hootsuite

If you’re spending more time fussing with hashtags or answering DMs than brainstorming new content ideas or planning your long term social media strategy, you could probably use a shortcut. It’s time to consider social media automation.

What happened on Social Media in October: monthly round-up

Awario

Last month social media platforms focused on introducing useful features to strengthen communities, allow social media creators to monetize their work, and make the user experience on their platforms even better

YouTube Will Start Inserting Ads into Non-Monetized Content, Updates Rules Around Facial Recognition

Social Media Today

YouTube has announced an update to its Terms of Service to cover the use of facial recognition data and new rules around monetization of content not in the YouTube Partner Program

Best Black Friday & Cyber Monday Deals for Marketers

agora pulse

Bonus Material: Free Social Media Calendar. There are tons of Black Friday and Cyber Monday deals to sort through, so we decided to spare you the work! These deals will score you tools, training, and services to take your marketing skills to the next level. Social Media Manager School.

71% of Businesses Do Not Have a Plan to Deal with Potential Cyber-Attacks

The Realtime Report

71% of Businesses Do Not Have a Plan to Deal with Potential Cyber-Attacks. Over the last year, SMEs decreased their IT security by an average of $4.9m!

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Tips for Social Media Advertising this Holiday Season

Ignite Social Media

This past year many marketers struggled with their social media advertising efforts. From the pandemic to the election to the upcoming holiday season, CPMs have been largely unpredictable.

How to Make Money on Pinterest: 5 Foolproof Strategies

Hootsuite

Pinterest is more than just a social media platform full of inspo-boards of Harry Styles fan pics and dog Halloween costumes (though we’re not complaining about any of that, we cannot stress this enough ). It’s also an opportunity to make some serious cash.

Google Webmaster Tools Moves Twitter Account

Bill Hartzer

Google Webmaster Tools, now called Google Search Console (for several years), has moved their Twitter account from @googlewmc to @googlesearchc.

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