Tue.Mar 26, 2019

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How to Create a Social Media Report: A Step-by-Step Guide

Social Media Today

Without reporting, you’re going into social media marketing blind - this guide will teach you how to generate any type of social media report from scratch in five easy steps.

Report 168
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How I Promoted My SMMW Speaking Session

Jon Loomer

Last Thursday, I spoke at Social Media Marketing World in San Diego for the sixth straight year. While it’s a big event, there are 10 competing sessions happening at any given time. To help drive people to my session, I ran Facebook ads. In this post, I’ll outline: What I Did. How I Did It. The Results I Saw. Let’s dive in! My Ad. I created a campaign that began the Monday prior to my session, giving me a little more than three days of promotion (I spoke on Thursday morning).

Compete 167
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The Journey of a Social Media Marketer: Q&A with SMT Influencer Lilach Bullock

Social Media Today

In our latest SMT Influencer interview, we talk to Lilach Bullock to get some insights into her career and experiences, and recommendations for social media marketing.

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How to Make Your Business Videos When You’re Awkward in Front of the Camera

agora pulse

Everyone keeps telling you that you need to create business videos to get the most attention on social media. But when you press “record,” you freeze up. Does that mean you will have to miss out on making videos for your business? Absolutely not! You can still create videos in different ways for social media—even if you don’t feel confident doing a solo presentation.

Video 114
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How Can Content Creators Protect Memes From Copyright Infringement?

Social Media Today

Do memes become fair theft game in the social media space once they're publicly shared, or can they be protected?

Meme 167
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How Franchise Organizations Can Use Digital and Social Media to Amplify and Grow the Brand in 2019

Pam Moore

Franchise organizations are built on the foundation that there is power in a tribe. It's in the DNA of successful franchisor founders to empower their tribe of franchisees and customers to be the best brand evangelists in the world. Why is it then that many franchisors and franchisees shy away from social media and digital marketing in 2019? Many franchisors will state they are a big fan of digital and social.

More Trending

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Everything Marketers Need to Know About TikTok

Likeable

First there was Vine, then Musical.ly, and now TikTok. Vine was shut down in early 2017, and Musical.ly merged into TikTok in late summer 2018, leaving TikTok as the current dominant platform for short-form video sharing. Below, we answer all of your pressing questions. What is TikTok? In 2016, a new video sharing mobile app named Douyin launched in China.

Meme 111
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4 Ways to Take Your Sales Strategy to the Next Level with a Video Presentation

Social Media Today

Using video in your initial marketing pitch can help make your brand and proposals stand out - here are some tips.

Proposal 166
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Always up-to-date list of Facebook ad sizes & specs

Sprout Social

Last updated: March 26, 2019. Let’s be real for a second–if you’re spending even a penny on advertising, you should be considering Facebook. Why? Nearly everyone is there. New data from eMarketer forecasts marketers to spend $21 billion on US Facebook ads in 2018. This would account for 19.6% of the market (Google claiming 37.2% of the share). And to compare Facebook’s dominance against other social media networks, total shares equal 83% of ad spend in the US.

List 107
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Resale Revamp, Thanks To Thredup and The RealReal

Forbes Social Media

Secondhand has moved from the fringes to mainstream, powered by heighted sustainability consciousness, and a desire to frequently freshen up ones wardrobe. The trend has been turbocharged by two prominent players, ThredUp and The RealReal, with many more gaining ground.

Trends 85
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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The ultimate social media listening guide for marketers

Sprout Social

You’ve heard the talk about social media listening but now you want to know how to put it to use. Listening isn’t a fad and it’s not going away as long as there are online discussions to monitor. These conversations are a significant source of intelligence for your marketing efforts if you know how to incorporate them into your strategy. To review what social media listening is and how it’s different from monitoring, check out our thorough listening guide here.

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How The Son Of A Hedgefund Billionaire Plans To Cure FOMO With An App

Forbes Social Media

Diesel Peltz, son of hedge fund billionaire Nelson Peltz, is on a mission to cure FOMO with Twenty, an app that encourages offline interactions in the real world.

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Write Your Biography In First Person

WebInKnow

In my work, I frequently have an opportunity to read biographies on company websites, in LinkedIn and other social profiles, and on professional services firm 'About' pages. Most are written in the detached third person. However, the ones that come alive are almost always written in the first person.

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Twitter's Top Four Nonprofit Takeaways From 2019 #CauseTheChange Cause Camp

Forbes Social Media

The nation's leading nonprofit thought leaders descended upon Lincoln, Neb., this week for Cause Camp. A look at the event's social media footprint provides insights into some of the attendees' key takeaways.

Twitter 78
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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LinkedIn Pages: Know the Basics [Infographic]

Social Media Today

Have you set up all the elements of your LinkedIn business page? Check out this overview of all the tools available.

LinkedIn 167
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The Dawn of a Data Labor Force

Forbes Social Media

If data is a new commodity and artificial intelligence-driven automation feeds on data, can data be labeled a new form of labor? So, why are we giving it free to companies?

Data 75
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The Top 7 Digital Marketing Trends that Business Owners Should Follow [Infographic]

Social Media Today

This infographic outlines a range of stats and key trends for each of the main digital marketing options, which could help to guide your strategy.

Trends 168
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EU Copyright Directive Passed - Upload Filters And All

Forbes Social Media

The European Parliament has passed the ultra-controversial Copyright Directive by 348 votes to 274, on what Pirate Party MEP Julia Reda describes as a 'dark day for internet freedom'.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Always up-to-date list of Instagram ad sizes & specs

Sprout Social

The various Instagram ad sizes and specs are daunting to the majority of us. Updates, new feature releases and much more make this a task not suitable for the faint of heart. Some of us have our in-house documents floating around with the appropriate Instagram ad sizes–but who updates it and keeps track of the changes? That’s where we come in. Let us give you a bookmarkable blog post that includes everything for your Instagram needs.

Instagram 105
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Does Technology Make Us More Unreasonable?

Forbes Social Media

While some have questioned if social media is making us rude, the greater question is this: what is it about social media that makes some people more aggressive while also creating a hostile social environment where people are increasingly becoming hypersensitive within common-sense discussions?

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Which Streaming TV Service Is Best Streaming TV Service For You?

Forbes Social Media

With Apple joining the streaming TV game, we have to wonder - which streaming TV service is best? Or all they all good? Will Apple TV Channels and Apple TV+ usurp them all?

Apple 62
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Your Instagram Posts Might Reveal A Lot More About You Than You Intend To Share

Forbes Social Media

Twenty minutes and eight photos revealed a wealth of information about one woman's life; information I never really meant to find.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Twitter Wants 5% Black & Latinx Workforce for 2019

Forbes Social Media

Twitter is trying to reshape its workforce to better reflect the community they serve, through increasing the number of minorities and women at the company by the end of 2019. Its new head of diversity and inclusion Dalana Brand plans to grow black and Latinx employees to at least 5% each.

Twitter 55
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The Good, Bad, And Ugly Of Greenland's Jakobshavn Glacier Slowing And Gaining Mass

Forbes Social Media

The Jakobshavn glacier in Greenland slowed down and gained mass. Here's why that is good and bad.

71
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Tipping Streamers: The Donation Economy Is Being Built, But Can It Last?

Forbes Social Media

Everything people do is a transaction, whether or not it involves money. Streaming sites that allow for donations or tips may seem whimsical now, but they stand for something much more impactful.

Tips 41
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The Fight to #SaveOurInternet Is About To Get Local

Forbes Social Media

After the European Parliament voted to approve the Copyright Directive, the governments of EU member states are the next battlefield for copyright in the bloc.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Will The Much-Hyped CBS-Viacom Merger Ever Happen?

Forbes Social Media

If CBS and Viacom ever merge, they would need to continue making acquisitions to maintain their competitive edge against much larger rivals.

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Here's The Real Reason Apple Claims To Care About Your Privacy

Forbes Social Media

As it launches its credit card and streaming service, here's why Apple says it cares about your privacy

Privacy 47