Tue.Apr 06, 2021

Google Launches Video Ad Experiments to Help Refine Marketing Approaches

Social Media Today

Google's adding a new video experiments element in Google Ads which will enable brands to test and compare different approaches

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5 fast and furious trends driving the automotive industry


Last week saw the beginning of an insightful new series of workshops by Contagious, exploring advertising creativity and innovation across a wide range of industries from automotive and entertainment to FMCG and financial services. Audience Intelligence


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Reddit Launches New 'Ads Formula' Education Platform for Marketers

Social Media Today

Reddit has launched a new advertiser education platform to help businesses make the most of their on-platform campaigns

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What is Audience Analysis & Why is it Important?


You put work into making sure your products are of the highest quality. But if you sell hot dogs and your marketing campaigns only reach vegetarians, it doesn’t matter how amazing the product is.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

TikTok Adds New Auto-Captions Feature to Improve Accessibility

Social Media Today

TikTok has added a new auto-captions feature for clips, improving its accessibility options

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Facebook's Testing QR Codes as a New Funds Transfer Tool in the US - The Next Push for QR Code Tools?

Social Media Today

Facebook's testing a new process which would enable users to transfer funds by simply scanning a QR code

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20 Funny Cat Memes That Will Brighten Anyone’s Day


The ways of the “Cat meme” are as mysterious as the titular felines themselves. It is hard to know what combination of “cat in a weird pose with text printed around the photo” will appeal to audiences on a particular day.

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Facebook Adds New Features to Help Users Celebrate Ramadan

Social Media Today

Facebook has launched a range of new tools to help users connect around Ramadan

20 Baby Yoda Memes That Have Won Our Hearts


The Mandalorian has proven that the Star Wars universe is about so much more than Luke Skywalker and his dalliances with the Dark Side of the Force. The lead duo of Mando and Baby Yoda have burrowed their way into the hearts of audiences worldwide.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Building Brand Reputation on Social Audio Apps like Clubhouse

Social Media Today

While the rise of Clubhouse presents new opportunities for brands to reach new audiences, it doesn't come without challenges

How To Install Windows On Your Mac Using Boot Camp Assistant


You have finally got your dream Macbook air, but, ever since you bid adieu to your Windows OS, you’ve been missing it like everything. How about we told you that you can still have the best of both worlds? And that wonderful utility that can make this magic happen is Boot Camp assistant.

TikTok Announces New Partnership with IPG Mediabrands, Expanding Brand Opportunities

Social Media Today

TikTok has formed a new partnership with IPG Mediabrands, which will see TikTok working with Mediabrands to boost ad sales

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Common Data Recovery Myths Debunked


Losing data from your computer or laptop is probably like a nightmare. The reasons could be one too many, ranging from hard drive failure to simply hitting that shift+delete button only to realize later that what you have just deleted was critical data.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

YouTube Provides New Data on its Efforts to Limit User Exposure to Rule Violating Content

Social Media Today

YouTube has shared some new stats on its efforts to remove rule violating content before users see it

Vaccine Passports Are The Latest Great Divide On Social Media

Forbes Social Media

If you needed any proof at all that certain topics could be a catalyst in widening our great political divide, look no further than "vaccine passports." This past weekend there were clear battle lines on social media.

Domain Authority, Trust, and Thought Leadership

The Proactive Report

The digital revolution has been changing the practice of PR for some time now. My first class on digital PR and social media launched more than 10 years ago.

9 social media lead generations to try in your next campaign

Sprout Social

For every growth strategy you develop, you also need a plan to acquire fresh and relevant leads. This can sometimes be the most challenging part of marketing your business. The good news is social media can be your most valuable lead generation channel if you know how to use it right. With 3.6

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Things You’ll Need Before Building a New Website

The Proactive Report

. If you don’t already have a website for your company, it’s high time you started preparing yourself for one.