Google Launches Video Ad Experiments to Help Refine Marketing Approaches
Social Media Today
APRIL 6, 2021
Google's adding a new video experiments element in Google Ads which will enable brands to test and compare different approaches.
Social Media Today
APRIL 6, 2021
Google's adding a new video experiments element in Google Ads which will enable brands to test and compare different approaches.
Audiense
APRIL 6, 2021
You put work into making sure your products are of the highest quality. But if you sell hot dogs and your marketing campaigns only reach vegetarians, it doesn’t matter how amazing the product is. Understanding your audience is a basic prerequisite to finding and maintaining any success as a business, and performing audience analysis is how you achieve that.
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Social Media Today
APRIL 6, 2021
Reddit has launched a new advertiser education platform to help businesses make the most of their on-platform campaigns.
Audiense
APRIL 6, 2021
Last week saw the beginning of an insightful new series of workshops by Contagious, exploring advertising creativity and innovation across a wide range of industries from automotive and entertainment to FMCG and financial services.
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Social Media Today
APRIL 6, 2021
While the rise of Clubhouse presents new opportunities for brands to reach new audiences, it doesn't come without challenges.
Socialmedia.biz
APRIL 6, 2021
Instagram introduced the Close Friends feature back in 2018, and it was designed to help users exchange private content with a limited number of friends. The feature has been primarily used by influencers and regular users ever since. You have probably noticed that brands and businesses accounts don’t leverage the functionality that much. In this piece, we’ll figure out how brands can use Close.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Socialmedia.biz
APRIL 6, 2021
The ways of the “Cat meme” are as mysterious as the titular felines themselves. It is hard to know what combination of “cat in a weird pose with text printed around the photo” will appeal to audiences on a particular day. But there is something compelling enough about the arrangement to make cat memeing its own little cottage industry on the internet.
Social Media Today
APRIL 6, 2021
Facebook's testing a new process which would enable users to transfer funds by simply scanning a QR code.
Forbes Social Media
APRIL 6, 2021
If you needed any proof at all that certain topics could be a catalyst in widening our great political divide, look no further than "vaccine passports." This past weekend there were clear battle lines on social media.
Social Media Today
APRIL 6, 2021
TikTok has added a new auto-captions feature for clips, improving its accessibility options.
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A beginner's guide to social media automation tools and getting automation right.
Socialmedia.biz
APRIL 6, 2021
The Mandalorian has proven that the Star Wars universe is about so much more than Luke Skywalker and his dalliances with the Dark Side of the Force. The lead duo of Mando and Baby Yoda have burrowed their way into the hearts of audiences worldwide. Even though The Child’s name has been revealed to be Grogu, the internet will always know him as Baby Yoda, source of uncountable memes.
Social Media Today
APRIL 6, 2021
YouTube has shared some new stats on its efforts to remove rule violating content before users see it.
Proactive Report
APRIL 6, 2021
The digital revolution has been changing the practice of PR for some time now. My first class on digital PR and social media launched more than 10 years ago. Most PR practitioners now feel comfortable with social media, but some of the more technical aspects of digital PR still cause their eyes to glaze over. The connection between domain authority and PR is one of those.
Social Media Today
APRIL 6, 2021
Facebook has launched a range of new tools to help users connect around Ramadan.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Tweaklibrary
APRIL 6, 2021
You have finally got your dream Macbook air, but, ever since you bid adieu to your Windows OS, you’ve been missing it like everything. How about we told you that you can still have the best of both worlds? And that wonderful utility that can make this magic happen is Boot Camp assistant. And, once you can switch between Windows and macOS, your happiness will hold no bounds.
Sprout Social
APRIL 6, 2021
For every growth strategy you develop, you also need a plan to acquire fresh and relevant leads. This can sometimes be the most challenging part of marketing your business. The good news is social media can be your most valuable lead generation channel if you know how to use it right. With 3.6 billion people using social media worldwide, it’s the perfect channel for businesses to reach and attract leads.
Tweaklibrary
APRIL 6, 2021
Losing data from your computer or laptop is probably like a nightmare. The reasons could be one too many, ranging from hard drive failure to simply hitting that shift+delete button only to realize later that what you have just deleted was critical data. That’s when the questions hit your mind – is it possible to recover accidentally lost data ?
Proactive Report
APRIL 6, 2021
. If you don’t already have a website for your company, it’s high time you started preparing yourself for one. If the past year has taught us anything, it’s that the world is moving online at a rapid pace and the prediction of “in the future there will be two kinds of businesses — one with an effective website, and one with no business at all” is fast becoming a reality.
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