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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. They are highly-qualified professionals with specific digital marketing and communications skills and experience. Companies often call a consultant in because social media is not working. But, its use is not limited to marketing.

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Leverage Multi-Social Media Platforms to Tell Stories

Direct Marketing Observations

The emergence of transmedia storytelling over the past decade has lead to or created some unique opportunities in social media. Transmedia, according to Henry Jenkins a professor at USC is “the art of conveying messages themes or storylines to mass audiences through the artful and well planned use of multiple media platforms”.

Platform 190
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How Distributed Content Can Help Control Social Messaging

Waxing UnLyrical

Yet with social media platforms, oftentimes messaging is controlled by the user. It’s kind of like the social media version of the “telephone” game: the recipient gets a clearer message fewer iterations from the sender. No offense to other social sites , but Facebook is the big deal in social platforms.

Content 128
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Tech Tip: 3 Simple Things You Can Do To Improve The Backend Of Your Site

SocMed Sean

Erik is a freelance technology writer and his articles appear on various website marketing blogs. By default, WordPress has a terrible URL structure. For those using a content management system like WordPress, Drupal or Joomla the work has been done for you through the development of the CMS admin console.

Sites 235
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Tips For Creating An Awesome Website

The Realtime Report

It’s also not as simple as being able to say WordPress or Drupal, etc. You can usually get a decent shared hosting package for around $5 per month and WordPress hosting is a very popular choice with small businesses. Before you even select a website or hosting option, develop your digital marketing strategy.

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How To Get YouTube Channel Name Ideas

Keyhole.co

You have to choose a name that reflects your interests but also be careful of choosing a name that’s unique so that you can create branded social media handles as well as a website. Otherwise, you may have to settle for hosting sites on Blogger or Drupal. Else, your customers will have a tough time recognizing it.

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Cranberry Launches PeoplePond.com Search Engine Optimization for People Service

Bill Hartzer

PeoplePond allows you to create an online profile complete with an “About Me&# biography–it will then link to your social media content. Using your PeoplePond profile, you can then promote your verified identity and authenticated ownership of your social media content. A Drupal plugin is expected soon.