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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Over the past several years, Google and Bing have released guidelines for webmasters to make websites more crawlable. This is a consolidation of all the guidelines released by Google and Bing over the years to improve onsite optimization. Content Optimization. Non-navigation links on pages should look natural to the content.

NoFollow 198
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Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Is Google going to run out and start penalizing sites with sponsored links in JavaScript? Google News Wants Title Tags to Match Headlines?

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Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. In addition producing quality content on a daily basis creates a steady stream of new opportunities. E-mail newsletters and RSS feeds.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

Some are newer, others are longstanding, but I wanted to gather them together and focus on the benefits for news and content sites. As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project. Google News. Structured Data Markup.

SEO 100
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The Most Effective Way to Increase RSS Subscribers

Viper Chill

You are here: ViperChill » Social Media » The Most Effective Way to Increase RSS Subscribers The Most Effective Way to Increase RSS Subscribers Written by Glen, this post has 103 Comments I’ve been a big advocate of guest blogging over the years; currently ranking no.1 His blog actually has over 70,000 subscribers.

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Increase Traffic and Authority by Listing Your Blog

Kikolani

Do you have a Google account (ie. Login, and visit the Google Profiles area to add your blog (along with your social networks and other websites) to your profile. If so, head over to MyBlogGuest and connect with other blogs who are looking for and accepting guest posts to increase your traffic and your blog content.

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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

If you want them to find information or read content, a web site is still the most ideal place for this. Among those, audio and video content consumptions have shifted from computer to portable devices and TV screens. A blog is no longer used to merely publish blog type content. Blog RSS feeds. Email newsletter.