Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Each workshop is its own learning process. Share This.

Communities 117

Communities Groups Groups Social Media 117

Waxing UnLyrical

AUGUST 7, 2015

And, therefore, why it’s so important for you to consider a multi-faceted PR strategy that is not solely or significantly based on media relations. This is very important to strategy and, therefore, to your metrics. The point of business communications is just that: to be in business. Image: Thinkstock.

Content 100

Content Metrics Lurker System 100

Convince & Convert

SEPTEMBER 20, 2010

“Twitter users talking about marketing and brands far exceeds the usage on the other social networks,&# said Tom Webster , the VP of Strategy & Marketing at Edison (and the study author), when I interviewed him for this post. link] [link] Kirsten Khire #7 – lurkers or inactive accts? Lots of lurkers. Love him.

Social Media 159

Social Media Statistics Strategy Research 159

Razor Social

NOVEMBER 29, 0002

In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. Community Responsiveness. This is usually the majority of your audience.

Analytics 89

Analytics Social Media How To Analysis 89

Convince & Convert

AUGUST 11, 2010

But, I’m excited by the possibilities, eager to get our kids set up in what I think will be a terrific situation, fired up about our new home, and eager to get integrated into the Indiana social media community. link] saving4someday Jay, I have been a long time lurker but wanted to wish you and your family all the best.

Social Media 115

Social Media Strategy Travel Team 115

Diva Marketing Blog

APRIL 9, 2009

He is also a Partner with the Colorado, based company ITBrix, which produces the social media, community building and collaboration platform WordFrame. We need to work on our social media business strategy, not just on tactics, tips and tools. It is okay to go slow and learn about the various social media communities.

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Hootsuite

MAY 18, 2022

That being said: with Reels and Explore, you’re likely to be served up videos from creators you haven’t heard of… but if you have interacted with them in some way previously — lurkers, raise those hands in the air high and proud — Instagram takes that into consideration too. Cultivate an active community. Relevance of the content.

Instagram 142

Instagram Hashtag HootSuite Lurker 142

ProBlogger

JULY 29, 2011

They come across as unselfish “community bloggers.&# There are also some who believe that commenting is a viable traffic-generating strategy , but that has not been my experience. If leaving comments is your main strategy for getting traffic, I doubt it is going to get you very far. Some comments are better than others.

Blogger 50

Blogger Blogosphere Hosting SEO 50

Hootsuite

MAY 7, 2020

Thinking about adding TikTok to your social media marketing strategy? But for every two TikTok lurkers there’s about one creator: 34% of the app’s daily active users in the U.S. TikTok is ready to welcome more partners and creators to join our community, together we can make knowledge great again! Not to mention Quibi.

Marketing 145

Marketing Statistics Hashtag Startup 145

Hootsuite

SEPTEMBER 27, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Bonus: repurposing user-generated content is always a nice way to reward loyal fans with a little piece of the spotlight, and offers social proof that might just encourage on-the-fence lurkers to make a purchase.

Products 145

Products Social Media Brands Meme 145

Webbiquity SMM

AUGUST 16, 2010

Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more.

Social Media 200

Social Media Tools Strategy Tips 200

Viper Chill

MARCH 11, 2010

It’s not that you can’t grow your site – because even ugly blogs with no about page can gain an audience – it’s just that you could probably be getting better results (more subscribers, more sales, more pageviews) from your traffic generation strategy. So I guess I’m proof that your strategies worked!

FeedBurner 74

FeedBurner Sites RSS Case Study 74

Sprout Social

OCTOBER 31, 2016

Also notice that her bio tells lurkers what she can help them do and offers a free resource to get viewers over to her website. Once you have your account properly set up and your profile optimized, it is time to develop a strategy for your boards and pins. A great Pinterest strategy is dual sided. But do not wait.

Metadata 40

Metadata How To Widget Lurker 40

Hootsuite

MARCH 31, 2020

Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. —A—. Community manager. A community manager is a social media professional who nurtures relationships among a group of social media users so that the community acts on behalf of the common interest. Engagement.

List 145

List Social Media HootSuite URL 145

Keyhole.co

MARCH 3, 2023

We’ll also jump right into one of the most successful case studies of marketing on Reddit, walking you through their strategy and dissecting how they succeeded. Spend some time on the platform exploring your subreddit of interest, learning the rules of posting, which posts get the most engagement, and other nuances specific to that community.

Reddit 52

Reddit Marketing Lurker Posterous 52

Buffer Social

DECEMBER 6, 2023

For out-of-network sources, X uses your social graph (tweets popular among people with similar interests) and topic embeddings (based on your preferred topics, with X categorizing posts into 145,000 communities). But even in traditionally “boring” industries, there’s room for humor in your social media strategy.

Analysis 88

Analysis Twitter Meme Hashtag 88

Viper Chill

MARCH 4, 2010

I put trying in quotes as I’m only implementing a small number of these strategies as I’m not too bothered about ranking. Yet, if I’ve spent some time interacting with their community and leaving comments, it’s more likely that they will fulfil the request (as long as your resource is relevant, and awesome).

Google 87

Google How To SEO Sites 87