Co-creation: Why creators should be part of your product development team
Sprout Social
MARCH 1, 2023
Obviously, creators won’t ever man your customer care lines, but their in-depth knowledge of their communities (a.k.a. Case studies in successful co-creation The idea of bringing creators to the product development table is new, but it’s not untested. Forge a new kind of focus group Creators’ communities are living focus groups.
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