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nBA Pulse: a new social analytics tool

Sherrilynne Starkie

nBA Pulse, from newBrandAnalytics , is cloud-based software that helps brands gain real-time visibility into social media’s trending topics and see conversations that might impact their brand and product reputation. Spike alerts and live annotations will allow brands to make fast, informed, data-driven decisions.

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How a social media consultant can help your business

Sherrilynne Starkie

A smart social media strategy focuses on hard goals like sales leads, staff recruitment and retention, brand awareness and more. The framework connects a range of communications activities covering four main categories: Owned media is digital content a business owns and has full control over, such as a website or blog. and more.

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11 best social media listening tools

Unmetric

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. About 30% of the tweets that mention brands neglect to use their Twitter handles. . This indicates that you missed out on looking at 30% of possible engagement for your brand.

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How to Measure Social Media Success for Your Small Business

yMarketingMatters

Remember to stay focused on building the right community, meaning targeted followers who are a good fit for your brand. Your followers have acknowledged your presence and are looking and reading your content. You can also use platforms (free and paid) like SproutSocial , HootSuite , Sysomos and InsideSocial for more detailed analytics.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. Create video emails? twebevent.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

This process enables them to increase brand awareness and capture profitable trends. With more than 250 platforms claiming to help companies assess mentions and track their engagements and brand performance on various social media platforms, it can be challenging to choose the right one. Markwire is the owner of Sysomos.

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Social Media Tips from Professor Jonathan Taplin

Proactive Report

When I asked him how we should go about finding the right influencers so that we can build our community for a brand he explained that it involves a lot of data gathering and analysis. Then upgrade to a tool like Sysomos, Radian 6 or Ecairn Conversation. Develop content based on the current interests of your core community.

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