Oktopost

MARCH 7, 2022

In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. Social monitoring is the act of collecting the data centered around your brand, company, and products. What is Social Listening? Engaging Customers.

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Keyhole.co

MARCH 9, 2023

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

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Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. It’s not just about networking anymore.

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Keyhole.co

MAY 16, 2023

The term “media monitoring” specifically is when you collect online tidbits that have mentioned a concerned topic. Basically, the process is all about keeping track of what people are saying about a company, brand, or product in the media. Media monitoring will do that.

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Keyhole.co

DECEMBER 15, 2023

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Mentionlytics makes use of advanced AI for social listening and brand monitoring. Monitoring and sentiment analysis are some of the features Brand24 offers.

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Sprout Social

JANUARY 10, 2024

However, complaint management can also be a growth opportunity, providing insights to improve your products, services or customer experience. Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media.

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Reputation System Brands Knowledge Base 106

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. But tracking sentiment is no piece of cake. You need a sentiment analysis tool for the job. What is a sentiment analysis tool?

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Keyhole.co

MAY 3, 2023

Measure Brand Reach & Engagement The most obvious benefit to measuring your hashtag performance is to know how many eyeballs have seen your content. Skincare brand Drunk Elephant uses the #TheLittles hashtag to showcase their travel-sized products. Identify Your Audience Every business wants to know more about its customers.

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Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. Awario Awario is another reliable alternative to Mention, with its advanced sentiment analytics and real-time social insights.

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Sprout Social

FEBRUARY 13, 2019

From consumer trends, market research, product feedback, competitive intelligence and strategic direction – armed with the right tools, every business the opportunity to improve with social data. In addition, take your day-to-day brand monitoring a step further and turn it into brand analysis.

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Oktopost

DECEMBER 22, 2019

Social listening means monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. Ten Great Brand Monitoring Tools.

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Hootsuite

JUNE 22, 2020

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.

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Keyhole.co

JUNE 19, 2023

It is a type of content form, including videos, photos, reviews, blogs, and social media posts that users create and features a brand or a product. Here’s how to use UGC effectively Customer advocacy: When users create and share content about your product or service, they endorse your brand to their followers.

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Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite’s social listening tools offer the same brand monitoring capabilities and more to help inform strategy across your business. Salesforce has already stopped selling licenses to the product.

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Keyhole.co

MAY 12, 2023

Brand monitoring Keep track of what people say about your brand online, and try using those keywords to improve your image with brand monitoring. PPC advertising If you use paid advertising to promote your website or product, keyword monitoring will save you bucks.

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Keyhole.co

SEPTEMBER 12, 2023

Here, you get instant access to brand mentions across social, news, blogs, videos, etc. Moreover, it also offers brand tracking tools to help you monitor competitor performance.

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Webbiquity SMM

OCTOBER 13, 2010

An easy-to-use, graphically rich tool that provides monitoring (who’s talking about you, your competitors, key industry terms and trends, etc., and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Budget: We don’t need no stinkin’ budget. Nielsen BuzzMetrics.

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Keyhole.co

OCTOBER 7, 2020

But there’s a lot of chatter out there, so sifting through all of those mentions manually would be an impossible task for many brands. That’s what sentiment analysis tools are for. They capture everything that’s being said about you and tell you how your audience feels about your brand in real time. BrandMentions 5. Digimind 9.

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Sentiment Analysis Tools Price 59

Sprout Social

JUNE 15, 2020

The GDPR (General Data Production Regulation) represents a data protection law implemented by the EU (European Union) in May 2018. After all, the ability to track the specific behaviors of consumers such as products viewed or time spent on-site on a specific page can clue us in on highly relevant offers. What is GDPR, anyway?

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Unmetric

SEPTEMBER 9, 2019

Sentiment analysis helps you identify how a certain brand or post is perceived by people. By applying sentiment analysis on your competitor’s profile you can, to a certain degree, get an idea of how people had reacted to a competitor’s campaign and in turn borrow ideas from them to tweak yours. Pricing: N/A.

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Keyhole.co

MAY 31, 2023

These people will most likely be interested in your products or services and who you want to convert into customers. Are they known for providing high-quality products or services? Tip: You can use Keyhole’s sentiment analysis to see if a brand’s mention creates a positive, negative, or neutral impression.

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Keyhole.co

MAY 30, 2023

Use search engines and social media to research businesses that offer similar products or services. Talk to your customers and colleagues to see if they know of businesses offering similar products or services. How should you analyze competitor products and services? Take a closer look at what your competitors are offering.

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Hootsuite

OCTOBER 28, 2019

STEP 2 : Determine the reporting period your organization wants tied to brand awareness. Note : A brand monitoring tool makes it easier to track every time someone mentions you on social media, with or without an @mention. Audience Growth Rate measures the speed at which your brand’s following increases on social media.

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Hootsuite

JUNE 29, 2023

What, exactly, are people quietly thinking — or not-so-quietly tweeting — about your brand and product? For instance: Patagonia is beloved for its commitment to the environment (it even landed at #3 on the 2022 Axios-Harris poll of the most reputable brands in America). Are you reliable? Are you hilarious? Are you snobby?

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Hootsuite

MAY 16, 2023

It continues with steps to mitigate negative sentiment. It includes ways to humanize your brand and promote the positive vibes your fans share. Monitor brand mentions and conversations Social media brand monitoring and sentiment analysis are at the heart of all online reputation management efforts.

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Keyhole.co

OCTOBER 21, 2023

It involves actively monitoring, evaluating, and listening to what people are saying on various social media platforms about your company, your rivals, and your sector. Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand.

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Sprout Social

APRIL 15, 2024

These crises occur from incidents like product recalls or poorly executed campaigns that dent consumer trust. Monitor customer communication online and reply to any social media comments as soon as possible. Brand reputation Focus on your brand reputation the second a crisis starts, as it can do lasting damage to your brand.

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Press Release Banking Reputation Marketing 95

Hootsuite

JULY 17, 2023

Online reputation monitoring tools allow you to listen closely to online conversations, track keywords and mentions, and keep your eyes peeled for industry news that might impact your business. Trusted brands are successful brands. Set alerts for changes to brand sentiment so you can react quickly and mitigate risk.

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Reputation Tools HootSuite Sentiment 71

Sprout Social

JANUARY 5, 2023

Here at Sprout, we’ve narrowed down five key use cases that our customers use listening for: Brand health : gauging public perception of your brand or products. Competitive analysis: analyzing a competing brand or product. Event monitoring: monitor audience response to a conference or event.

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Keyhole.co

APRIL 26, 2023

Engagement will also let you know whether users like your product or service and most importantly when to launch new products on social media. Volume and Sentiment The volume metric indicates how much people are talking about your business or brand online. Sentiment shows you how people feel about your brand.

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Keyhole.co

JUNE 30, 2021

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Paid social media: your brand’s ads; PR campaigns; influencers’ posts. Brand Sentiments: check what sentiments were in those mentions – positive, negative, or neutral.

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Hootsuite

JULY 13, 2022

It’s the accumulation of their feelings after every touchpoint they have with your brand. Two pillars will essentially shape a customer’s experience: Your brand. Your product or service. Firstly, how they view and interact with your brand will shape their perception. Acknowledge the person’s complaint.

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Keyhole.co

MAY 12, 2023

By paying attention to what people say about your brand online, you can identify areas where you need to improve. For example, suppose you notice that people are complaining about the quality of your products. Improve customer experience Monitoring your online reputation can also help you improve the customer experience.

Reputation 52

Reputation Tools Sentiment Review 52

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine. Updated – November 2020. Agorapulse.

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Analytics Social Media Tools Price 105

Keyhole.co

MARCH 1, 2023

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” If that channel is the email, you also need to pay attention to security and find DMARC statistics to avoid spamming when trying to sell your products.

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Data Social Media Strategy CPC 52

Hootsuite

JULY 13, 2023

Features include sentiment analysis, competitor benchmarking, trend spotting, and more. Sprout Social Source: Sprout Social Sprout Social is a social media management software designed to help brands build a smart social media presence. This powerful platform scours social media data to deliver actionable insights in minutes.

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Comparison HootSuite Hubspot Price 76

Keyhole.co

MAY 24, 2023

Improve product development By understanding what your competitors are doing well and what they’re not, you can improve your own product development. You’ll be able to create better products that meet your customers’ needs. Be proactive in your business decisions and get your brand grooving to the beat.

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