Social Media Strategies Summit

APRIL 21, 2023

How much wiggle room do you have when it comes to repurposing memes? So it could be viewed as a bit of a reputational risk if they see me, as the social media manager, doing the Cuff It dance on TikTok.” Again, Brittany says the solution lies in the preparation. First, speak to legal to figure out the ground rules.

Conversation 130

Conversation Brands Authentication Trends 130

Visually SM

JULY 6, 2020

This guides what you can use each social media space for. LinkedIn is a professional network where you get people to be interested in working for your company; but, if you run a B2B business, you can also use it to attract clients. On social media, things are lightning-fast.

Social Media 130

Social Media Content How To Marketing 130

Pixlee

SEPTEMBER 9, 2019

Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes. Trendjacking tends to be harder for B2B companies than it is for B2C companies who thrive off of personal and often casual relationships built with their clientele. Make Sure You Understand the Meme’s Full Context.

Brands 55

Brands Meme Trends UGC 55

Oktopost

FEBRUARY 23, 2021

More than 50% of them use social media to research products they’re thinking of buying. That’s not just for B2C purchases — social media is just as important for B2B marketers, with nearly 90% of them using LinkedIn to generate leads. Define Your Plan for Each Platform. Find Your Posts with the Most.

Social Media 62

Social Media Metrics CPA ROI 62

agora pulse

DECEMBER 23, 2019

Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social. Unless you catch lightning in a bottle with some sort of meme-worthy one-off, it is very, very difficult to sustain social media reach and engagement with a content approach that is non-episodic.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Oktopost

JUNE 28, 2023

From Wendy’s to Netflix, the B2C world is positively brimming with examples of brands that put forth a strong combination of deadpan delivery, memes, smack talk (with customers or other brands), and self-effacing humor. There are rainbows, unicorns, anthropomorphized animals…everything you wouldn’t expect to see in a B2B campaign.

Social Media 62

Social Media Engagement Strategy B2B 62

Oktopost

APRIL 4, 2023

Brands need to be able to build a persona online, rather than relying on a single campaign to capture consumers’ attention – and, more importantly, their trust – on social media. Social proof is held in high esteem It’s not hard to argue that social proof ‘rules the roost’ when it comes to B2B and B2C selling.

Social Media 118

Social Media Marketing B2B Banking 118

Buffer Social

JULY 28, 2016

Sometimes, when talking to different people about social media jobs, it can feel a little like the “What People Think I Do/What I Really Do” meme: These general guidelines can help. 3 Guidelines for Talking to Anyone About Social Media. A Hiring Manager. Share your specific social media results.

Social Media 76

Social Media Marketing Team Guidelines 76

Hootsuite

AUGUST 6, 2021

Comments like this reflect a widespread but outdated view about social media managers: That they’re entry-level workers cosplaying as real marketers. In fact, social media managers are a core part of the modern marketing department. 4 things you can do to better support your social team.

HootSuite 130

HootSuite Marketing Social Media Management Skills 130

Sprout Social

MAY 19, 2023

LinkedIn’s rising popularity has made it a leading social network for brands to gain authority and target potential customers. With 82% of B2B marketers achieving their greatest success on LinkedIn, it’s clear that LinkedIn is a preferred channel for B2B marketing.

LinkedIn 90

LinkedIn How To Collaboration Analytics 90

Oktopost

JUNE 13, 2023

With the right strategy – one that leverages all the different aspects of social media marketing, from community management to lead gen – brands can amplify reach far beyond their original digital footprint, see more conversions, a higher share of voice, and a strengthened status within their industry. What is social selling?

Social Media 75

Social Media Engagement Platform B2B 75

Hootsuite

DECEMBER 10, 2019

Songs are getting shorter as artists take a “ meme-first ” approach to creating music. B2B: 54% brand-building and 46% sales activations. In the past, social performance marketing has been handled by specialists. Now, third-party tools like AdEspresso make it easy for anyone to create and optimize social ads.

Trends 145

Trends Social Media CPA Sports 145

Sprout Social

JULY 26, 2019

While you’d typically use these acronyms in your marketing meetings and communications, they’re equally useful for social media communications, especially if you’re in a relevant niche. B2B – Business to business. CMGR – Community manager. CMS – Content management system. B2C – Business to consumer.

Social Media 112

Social Media Software CPM CPC 112

Rebekah Radice

SEPTEMBER 4, 2016

48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages. Create a streamlined look and feel across all of your social networks. 10 Ways @Trello Will Make You a Social Media Management Pro [link] pic.twitter.com/N7uRXLKlj9. — Here’s how to do this: 19.

Engagement 97

Engagement Twitter Hashtag Travel 97

Kikolani

NOVEMBER 29, 2010

Annette, a friend and former collegue of mine, is an Internet Marketing Specialist who enjoys social media and SEO. Her blog, Social Big Top , covers blogging, social media, management, SEO, and more. Her latest posts include Nonsensical , Community Networking Meme , and Beware the Devil’s Hug.

Blogger 168

Blogger SEO Consultant WordPress 168

Rebekah Radice

SEPTEMBER 4, 2016

48% of B2B decision makers won’t respond to sales professionals who don’t personalize their messages. Create a streamlined look and feel across all of your social networks. 10 Ways @Trello Will Make You a Social Media Management Pro [link] pic.twitter.com/N7uRXLKlj9. — Here’s how to do this: 19.

Engagement 60

Engagement Twitter Hashtag Travel 60

Webbiquity SMM

AUGUST 25, 2020

Today, 84% of C-level and VP-level buyers say they are influenced by social media when purchasing, and 83% of B2B marketers are using it. Two out of three marketers saying they plan to boost their organic usage in the next year (although) it remains stronger for B2C (72%) than B2B (57%).”

Types 176

Types Social Media Content Hashtag 176

Sprout Social

JUNE 3, 2021

That’s because Sprout Social is the ultimate control center for any business looking to translate its social presence into actual results. As a social media management platform, Sprout helps businesses organize their content calendar and assets in one place. Email marketing tools. Graphic creation tools.

Tools 145

Tools Marketing Template Templates 145

Hootsuite

JANUARY 13, 2021

This social media abbreviation is a way to interact in a positive way with someone who recently started following you on social. Precedes an often relatable experience, and is usually accompanied by a meme. Business specific social media acronyms. B2B: Business To Business. CMGR: Community Manager.

Social Media 145

Social Media List HootSuite Content management systems 145