Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

FEBRUARY 1, 2024

The risk isn’t just a misalignment with customer expectations but also the missed opportunity to cultivate brand loyalty and advocacy. In this article, we explain how you can use social listening to increase customer advocacy and, in doing so, level up your brand. Social listening plays a vital role in this area.

Social Media 110

Social Media Sentiment Loyalty Microsoft 110

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. Why should brands carry out review analysis? Let’s take a closer look.

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Review Brands How To Analysis 128

Sprout Social

OCTOBER 19, 2023

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. It’s providing them with critical brand insights from social listening to inspire engaging content, personalize customer care and dig deeper into performance metrics.

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Strategy Sentiment Marketing Analysis 129

Sprout Social

FEBRUARY 13, 2019

“Your brand is what other people say about you when you’re not in the room.” The answers to these questions reach beyond brand and even marketing. The answers to these questions reach beyond brand and even marketing. Putting insight into action is where brands truly capture the opportunity to better drive connection.

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Authentication Analysis Sentiment Tumblr 103

Convince & Convert

OCTOBER 30, 2017

Years ago, in the early days of social’s prevalence in society, brands recognized their buyers were spending more and more time on social, and they asked the obvious question: “What’s everybody saying out there?” Brands and products: 75%. Industry/brand influencers: 60%. Brands and Products. Competition: 77%. Competitive.

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Brands Sentiment Influencer Survey 194

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. If the comments are positive, then your brand has won some free publicity that will win you new customers.

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Examples Brands Sentiment Reputation 59

Keyhole.co

FEBRUARY 13, 2024

Wouldn’t it be great if you could gather all your audience in a room and collect a first-person account of what they like, need, prefer, and expect from brands? million monthly active users worldwide, Twitter is one of the favorite marketing platforms among brands. Brand reputation management As a brand, you can’t make everyone happy.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Sprout Social

JULY 12, 2022

In today’s fast-moving market, it’s more critical than ever for brands to be agile and resilient in the face of unfavorable public opinion. Your brand’s best bet is to get ahead of any future problems by proactively creating and testing a comprehensive crisis management plan that includes a robust guidance around communication.

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Examples Brands Sentiment Reputation 112

Oktopost

MARCH 7, 2022

In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. What is Social Listening? Why Social Listening is Important.

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B2B Sentiment Analysis Reputation 155

Sprout Social

FEBRUARY 15, 2024

Audience engagement is all about the connection your audience feels with your brand and the actions they take as a result of it. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following. This action furthers their connection with your brand.

Engagement 106

Engagement Tips Loyalty Metrics 106

Sprout Social

MAY 9, 2023

AI marketing combines AI technologies with customer and brand experience data to provide highly precise insights into your customer journey and market trends. They help you cut through the noise and gain a deep understanding of the customer’s mind through social media sentiment analysis. As marketers, this is an essential advantage.

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Sentiment Marketing Analysis Loyalty 132

Sprout Social

OCTOBER 19, 2023

It’s no stretch to say that reputation management is more important than ever for brands today. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. Online reputation monitoring is how brands oversee and analyze their digital reputation. This includes specific terms and language.

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Reputation Sentiment Analysis Notification 97

Mindjumpers

JANUARY 10, 2013

Monitoring brand mentions, share of voice, sentiment etc. are the essentials of analysing what is being said about your brand online. But there is a dark side, which, until now, has been immeasurable, to the great frustration of social media analysts: Visual brand mentions. Measure visual brand mentions.

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Brands Aggregator Curation Hashtag 264

Sprout Social

JUNE 26, 2023

In a world where social media and technology have leveled the playing field between brands large and small, leaders know the only true differentiator is customer experience (CX). Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

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Sentiment Analysis Patterns Price 105

Sprout Social

APRIL 7, 2020

So we’re left wondering what is appropriate to share on social media, how businesses can contribute to the conversation and what this means for brands moving forward. The conversation saw a 9% uptick in overall sentiment; Millennials and Generation Z posted 87% of all positive content posted in March. And more people began chiming in.

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Brands Sentiment Conversation Hashtag 115

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Brand loyalists.

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UGC Content HootSuite Authentication 145

Keyhole.co

FEBRUARY 8, 2024

This is because brands are now prioritizing return on investment (ROI). Brand awareness While sales remain important, building a loyal community will take ‌center stage in influencer marketing in 2024. They cultivate trust and credibility, reaching new audiences and amplifying your brand message to resonate with the right people.

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Metrics Influencer Sentiment ROI 52

Keyhole.co

JUNE 19, 2023

Customers feel that the brand is open to listen to their opinions, thereby building trust. They are more likely to buy from and stay with brands that communicate with them on an open channel. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand.

Social Media 52

Social Media UGC Content Loyalty 52

Almost Savvy

OCTOBER 4, 2012

Bad things can happen to any business or brand. It’s often what happens next that can make, break or save a brand’s reputation. One well-known, household brand had a bad thing happen. Many people were especially surprised and offended to see that the tweet had come from a well known brand, KitchenAid.

Social Media 243

Social Media Brands Reputation Authentication 243

Oktopost

APRIL 21, 2022

We’ll also help you build more effective social listening practices that will help you understand how your brand is perceived by others and how to use social listening for content creation. Social listening is the process of monitoring and analyzing social media and the web to see what people are saying about your brand.

Content 118

Content FAQ Sentiment Hashtag 118

Ignite Social Media

APRIL 17, 2018

Social media is now a massive world full of brand advertising, memes, news, influencers, and even movements to demand social change. Because of how it’s grown, brands should be extremely careful about what they choose to engage with. What’s the sentiment? Who is supporting this movement? Be Genuine. Don’t Try to Make a Profit.

Engagement 87

Engagement Tips Brands MySpace 87

Almost Savvy

OCTOBER 4, 2012

Bad things can happen to any business or brand. It’s often what happens next that can make, break or save a brand’s reputation. One well-known, household brand had a bad thing happen last night. Many people were especially surprised and offended to see that the tweet had come from a well known brand, KitchenAid.

Social Media 190

Social Media Brands Reputation Authentication 190

Sprout Social

DECEMBER 9, 2020

Soon, brands joined in on these trends too. Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. On the desktop client or mobile app, it shows you “What’s happening” and gives you a real-time update of trending topics and hashtags.

Trends 127

Trends Hashtag Meme Sports 127

Hootsuite

JANUARY 22, 2020

More than 40% of digital shoppers use social media to research new brands and products. That includes keywords, hashtags, mentions, and messages for your brand and competitors. Here are a few things you should check and take note of each day: Mentions of your brand. Specific hashtags and/or keywords.

Social Media 145

Social Media HootSuite Template Templates 145

Sprout Social

OCTOBER 23, 2019

Consumers have endless options when it comes to the things they want to buy and yet 90% still report being brand loyal. Brand loyalty will build ambassadors and help you retain customers long term. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. Provide stellar customer service.

Loyalty 88

Loyalty Brands How To Discount 88

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Instead of going about it the “traditional” way, brands can use influencer marketing tools to reach their goals faster.

Influencer 113

Influencer Tools Marketing Software 113

Almost Savvy

OCTOBER 4, 2012

Bad things can happen to any business or brand. It’s often what happens next that can make, break or save a brand’s reputation. One well-known, household brand had a bad thing happen last night. Many people were especially surprised and offended to see that the tweet had come from a well known brand, KitchenAid.

Social Media 163

Social Media Brands Reputation Authentication 163

agora pulse

JANUARY 3, 2020

Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. Many brands struggle to build a Twitter following and grow their profile organically. In short, brands that do good will likely do well.”. In short, brands that do good will likely do well.”.

Twitter 129

Twitter Tips Influencer Hashtag 129

Unmetric

JUNE 11, 2019

The network is crowded with brand advertisements, contests, free giveaways and much more that vie for consumers attention. Unmetric is an AI-powered brand focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. Updated for 2019! Now, how cool is that?

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

JANUARY 20, 2024

Anyone can market on Facebook–big brands, small businesses, and individuals alike. In fact, surveys show that the majority of Facebook users follow at least six brands. And you could be one of these brands. Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty.

Small Business 100

Small Business Engagement Strategy Facebook 100

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Oktopost

DECEMBER 22, 2019

Social listening means monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. Ten Great Brand Monitoring Tools.

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Tools B2B Sentiment Notification 116

Pixlee

SEPTEMBER 22, 2021

87% of brands use UGC for authentic (and free) content. Pllus, it’s 35% more memorable and 50% more trusted than traditional branded content on social media. Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

87% of brands use UGC for authentic (and free) content. Pllus, it’s 35% more memorable and 50% more trusted than traditional branded content on social media. Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively.

Data 52

Data Social Media UGC Sentiment 52

Hootsuite

MAY 18, 2023

Partner with relevant influencers and brands If you’re looking to reach a wider audience, teaming up with influencers or relevant brands can be highly effective. Partnering with relevant brands and influencers can increase your reach and help create more engaging content for your short-form videos.

Video 112

Video HootSuite How To UGC 112

Hootsuite

MAY 1, 2023

Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines. Higher-quality content: Clear workflows ensure your content is accurate, up-to-date, and offers the best possible reflection of your brand.

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Template Templates Social Media Tips 134