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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Let’s envision this scenario: a user has a support issue about an Apple product. Apple has no such protocol in place, and at this point, there is no engagement. I’m going to stop there, though. No acknowledgment.

Apple 154
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Grow Your Wiki

Buzz Marketing for Technology

Web Content 2007. Web-based spreadsheet. Ran Shribman says that companies can tap into the skills people are developing from their use of consumer Web 2.0 Insubria and OpenKnowledge are hosting the International Forum on Enterprise 2.0 Buy the book | Learn More. Buy the book. 21 days of wiki adoption.

Wiki 223
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From The Information Age To The Connected Age " GigaOM

Buzz Marketing for Technology

Netgear Joins the Web 2.0 Jason Calacanis launched yet another discussion of the future of the web with his official definition of web 3.0 , in which web 2.0 Maybe instead of getting tangled up in discussions of what’s web 1.0 vs. web 2.0 vs. web 3.0, or web 3.0

Web 2.0 263
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The Power of Product Packaging

The Marketing Blog

Home About In the Media Keep Reading Cab Drivers as Word-of-Mouth Marketers? Rajesh makes a lot of sense when he quotes this in one of his blog-posts – ‘Though packaging is at times considered as the 5th P of marketing mix it has not received the attention it ideally should have.’ January 28, 2008.11:02

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

After two-and-a-half years, iPhone app developers are getting fed up with Apple’s lengthy and often inconsistent approval process. may not seem like much, but the fact that Apple is taking 30% of all app profits has stirred some unrest. “The mainstream gaming market will always be native. Also, $0.30 Pissing off Google.)

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Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship

Social Media Strategery

Development Social Media Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship Sat, Oct 17, 2009 Government 2.0 I really like going to conferences like this and next week’s Web 2.0 Summit in San Francisco because they help me escape the Gov 2.0 link] sradick Thanks for that link Tad!

Gov 2.0 94
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Making Money Online – The NEW Standard

ProBlogger

But take a look at the number one grossing sales company in the world ( Apple ) and show me where they’re using this strategy. If it was the latter, it falls into the “old standard” of Internet marketing: Give the customer the answer, in the form of a one-size-fits-all product that can be sold over and over again, at little to no cost.

Mashup 42