Sprout Social

OCTOBER 5, 2021

The keys to building trust in your communication are consistency and transparency. Posting a Tweet that gives a vague indication that your company is committed to “doing the work” isn’t going to cut it. Patagonia’s transparency on social crystalizes where they stand on issues that their company and consumers care about.

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Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . Convenience in Social Shopping. Beyond Social: The Deeper Value of Shoppable Video Content. What is Shoppable Content? .

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Likeable

MARCH 18, 2020

The beloved fitness apparel brand is giving some much-needed structure to its followers with a scheduled lineup of Stories content including live yoga and meditation, at-home training, and self care tips. This week, the company began hosting virtual Zoom video meetings as a way to hang out virtually. Lululemon: Instagram Live.

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Pixlee

JULY 19, 2021

One of the core social media marketing tactics businesses rely on is influencer marketing. By creating authentic relationships with individuals who hold sway over a large group of consumers on social media, brands can harness their target audiences in a way they’ll trust. Benefits of Using Influencers for Email Marketing.

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Social Media Strategies Summit

JANUARY 5, 2022

Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Here are some examples: To nurture an online community. You can then jot down granular goals that will impact your day-to-day social activities. Why Use Instagram for Your Small Business? billion users in 2021. Image via Instagram.

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Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper. To hashtag or not to hashtag?

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Pixlee

AUGUST 9, 2021

Here’s the deal: not everyone posts on social media as regularly as others, nor does everyone enjoy posting UGC on their social media. HYLETE, a fitness and apparel company, has a place on their website in the “Community” section for consumers to upload content. . Run a Contest.

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UGC Brands Apparel Authentication 92

Convince & Convert

AUGUST 28, 2015

Over ten years later, the occasion has become increasingly popular on social media, with companies sharing a range of adorable photos, contests, information about charitable partnerships, and dog-friendly offices. So, which companies put their best paw forward? Look no further than these five examples.

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Buffer Social

NOVEMBER 13, 2023

Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot.   “Black Friday deals may satiate momentary desire, but their impact on the planet is a lot more long-lasting,” said the company in a release. The company reportedly made over $70,000.

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Buffer Social

NOVEMBER 12, 2019

Do you have your social media marketing ready? Outdoor apparel retailer REI has taken a rather unique approach to its Black Friday marketing. It’s a really interesting strategy, especially when you think of how you can use it on social media. . The biggest retail dates of the year are just around the corner.

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Pixlee

JULY 3, 2019

The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel. Under Armour. In today’s market, customers want to be heard. Breckenridge. Breckenridge.

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UGC Brands Apparel Content 59

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. Brands are defined more by their community than by who they say they are. A strong brand has an active community of consumers. Technology.

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Strategy UGC Brands Apparel 52

Pixlee

JANUARY 18, 2022

Although paid partnerships are common with ambassador programs or influencer marketing , brand advocates that arise from your customer community often do this on your behalf and free of charge. It is an ongoing effort in building customer loyalty that requires consistent input and community-driven strategies. . Image Source.

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Pixlee

MARCH 24, 2021

Unlike influencers, however, ambassadors commit to working with a company long-term. They’ll integrate your products or services into their daily lives and promote them in the same way that they would recommend a company to a friend. . In this way, brand ambassadors can have a huge positive impact on your company’s sales. .

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Brands Marketing Apparel Influencer 56

Pixlee

APRIL 11, 2022

Social Media and Social Proof. The use of social media influencers and other types of social proof are now a key part of numerous companies’ digital marketing campaigns. And, brands can make community content shoppable on their websites with Pixlee. . Cryptocurrency and NFTs. and the metaverse.

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Real Estate UGC Virtual World Apparel 85

Convince & Convert

JULY 11, 2013

While many companies created social media posts around the holiday, PayPal’s patriotic pup stole the show. Delve deeper into the post and you’ll see that this pup frequently dons unique hats, sunglasses and other apparel, much to the delight of her more than 165,000 followers. Ah, Fourth of July.

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Convince & Convert

MAY 30, 2013

It’s also worth noting that there’s no chance to win, or other incentive beyond recognition on Coach’s website and social media. From Lululemon’s #thesweatlife, to Victoria Secret’s #VSTeenyBikini campaign, companies are increasingly asking their fans to share images of how their brand plays a role in their lives.

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Apparel Fashion UGC Campaign 133

Pixlee

APRIL 18, 2022

This is why merging your email marketing with influencer marketing is a fantastic next step for your company to get more email subscribers. This is a good way to expand your brand’s online community while developing a solid relationship with a social media expert in your sector.

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Influencer Marketing How To Collaboration 52

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Pinterest for Content Marketing.

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Pixlee

JUNE 8, 2021

Naturally, social media had to catch up. . Users on Twitter, Facebook, and Instagram frequently express their concerns about the environment, urging companies take Corporate Social Responsibility (CSR) more seriously. Show, Don’t Tell, How Your Company Minimizes its Carbon Footprint.

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Pixlee

JUNE 14, 2021

You should also research what other companies succeeding in your niche do and what content you created resonated with your audience. UGC refers to any form of content created by users/customers and made accessible through social media or other permissioning methods. What that content looks like will depend on your business.

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Unmetric

AUGUST 2, 2019

The brand’s content strategy centers around sports personalities adorned in Nike apparel as an inspiration to go out there and JUST DO IT. The brand’s showcase of its models adorned in VS apparel helps create aspirational appeal among its followers. Louis Vuitton is winning social media engagement one heart at a time.

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Pixlee

JANUARY 26, 2021

As they progress on a journey with your brand, customers reach various milestones that make them more likely to share your product on social media. 40% of consumers say that they would share an image of a delivery via social media if it arrived in unique or attractive packaging. Product Unboxing .

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Engagement Apparel Loyalty Retail 52

Pixlee

JUNE 17, 2020

It adds personalization to the customer experience and helps you build a community around your brand. HYLETE shows off UGC on their product pages and features reviews to connect the brand to the community. . Even more, it built a sense of community by asking customers to share their photos on social media. .

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UGC Brands Apparel Communities 53

Debbie Weil

DECEMBER 1, 2010

Does the widespread adoption of social media mean that companies are doing business in a better way by listening more closely and interacting with customers? Zappos CEO Tony Hsieh is well known for delivering (aka selling) customer happiness as opposed to shoes or other apparel. Moving the Needle Using Social Media.

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Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. TikTok’s technology and tools may significantly improve brand recall and social media engagement. Feature User-Generated Content (UGC).

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Campaign UGC Hashtag Influencer 52

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. The main reason why Instagram has high-performance potential lies in its highly engaged community filled with rich visual content. With the amplification afforded by social media, everyone can be an influencer of varying degree.

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Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

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Examples Company Social Media Apparel 145

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

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Social Media Strategy Curation Privacy 133

Keyhole.co

MAY 9, 2023

This can help grow your brand’s following and social engagement (in the form of comments, likes, and shares). Strengthen omnichannel marketing strategy: The contests drive traffic to multiple channels, including social media accounts (Facebook, LinkedIn, and other platforms), email newsletters, and websites.

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Instagram UGC Hashtag Guidelines 52

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. How to Get the Most Out of Ambassador Marketing .

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UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. How to Get the Most Out of Ambassador Marketing .

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UGC Marketing Influencer Authentication 52

Pixlee

MAY 21, 2019

Online communities and the way they purchase are constantly evolving. Maybe conversions have gone stale, or perhaps your audience isn’t engaging on social media. Maybe conversions have gone stale, or perhaps your audience isn’t engaging on social media. Ignoring Customer Demands .

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UGC Apparel Compete Communities 71

Convince & Convert

DECEMBER 1, 2010

Tweet Threadless – everyone’s favorite T-shirt purveyor and example of crowdsourcing and customer community success – recently published a terrific 10th anniversary book that combines company history with dozens of its best designs. It seems like Threadless doesn’t fear failure as much as many other companies.

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Apparel Crowdsourcing Communities Meme 121

ProBlogger

MAY 3, 2023

Merchandising and Monetization Star Wars has been an unrivaled success in merchandise and monetization, with a vast array of toys, apparel, and collectibles that have become iconic symbols of the franchise. Engage Your Audience through Events and Community Star Wars has excelled in creating a sense of community and engagement among its fans.

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Collaboration Blogger Apparel Guidelines 37

Pixlee

FEBRUARY 21, 2018

One of the major trends we noticed in these brands is their increased engagement on social media. Founded in 2013, Madison Reed is an “online hair color company built on integrity, innovation, and love.” He told of how he asked company Co-Founder & CEO Amy Errett about content, and she replied, “We’re all about content.

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Brands Content Apparel Curation 41

Pixlee

DECEMBER 20, 2021

The past few years have marked a significant period of growth for the creator econom y and the social media platforms that underpin the industry. Patreon is a prime example of social media platforms earning creator praise due to their pay-for-access model, but many other platforms are catching up. .

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Influencer Apparel Loyalty Forums 52