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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

You can then access all of this information in one place to get both macro and micro views of the social conversation about your industry and your brand. We’ve got a whole blog post on what social listening is and why it matters so much for brands. Here’s a quick video overview: Want to dive deeper into this subject?

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What is brand monitoring and why is it important?

Sprout Social

There are more ways than ever for your audience to talk about you, but luckily, it’s never been easier to track your brand mentions through online brand monitoring and have a comprehensive understanding of how people feel about your brand. What is brand monitoring? Brand monitoring vs. social monitoring.

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Ultimate Brand Monitoring Guide For Tracking Online Reputation?

Keyhole.co

Well, all your worries point to one solution— brand monitoring! What is brand monitoring? Brand monitoring is when businesses keep an eye on what people say about them online, especially on social media. Manage your online reputation with Keyhole Why is brand monitoring important for you?

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. Which are the best Twitter analytics tools with which to get started?

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21 best social media analytics tools

Unmetric

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. We might be biased here, but it’s our blog so we’ll put Unmetric at the top.

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6 best Twitter analytics tools

Unmetric

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. G2Crowd Rating: 4.2. Pricing: $10.75 – $24.99

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From Obscurity to Opportunity: Demystifying Dark Social

Oktopost

It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel.

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