Diva Marketing Blog

DECEMBER 22, 2013

Pull off the pretty red bow and you''ll find social networks with funny names like blogs, Twitter, Facebook, Foursquare, Google+, LinkedIn, Instagram and Pinterest. My favorite act of couragous miracle making this season is from the Canadian airline Westjet that surprised passengers with presents that they wanted (not swag from the airline).

Social Media 67

Social Media Airlines Film Foursquare 67

Pixlee

DECEMBER 29, 2016

If you’re looking to network with key stakeholders from Trivago, Lonely Planet, Google, and many more, then Skift Global Forum is for you! Notable brands from the 2016 conference included: United Airlines, Trip Advisor, Twitter, and Intercontinental Hotel Group. Can’t make it to London?

Travel 47

Travel Conference Tourism Hotels 47

Convince & Convert

SEPTEMBER 11, 2011

Google, which “ranks&# Web pages. Why do you think billions are invested every year in loyalty programs (tiered treatment) and credit scores (tiered treatment)? You think Southwest Airlines would have liked a data feed that automatically appended Klout scores to passenger manifests before they kicked Kevin Smith off a flight?

Klout 159

Klout Nielsen Influencer Social CRM 159

Sprout Social

AUGUST 22, 2023

Faced with higher customer expectations, dwindling customer loyalty and stiffer competition, executives need to place as much emphasis on investing in brand marketing as they do with its performance-based counterpart. In fact, 94% of business leaders believe social insights have a positive impact on increasing brand reputation and loyalty.

Brands 83

Brands Loyalty Airlines Marketing 83

Sprout Social

JANUARY 25, 2023

For example, look at the airline industry. If they decide to raise prices or go on strike, it can create shockwaves throughout and likely impact every airline in the industry. Does loyalty play a role? Similarly, PESTELE factors essentially created what the airline industry is today.

Strategy 114

Strategy Airlines Brands Analysis 114

Sprout Social

JULY 18, 2023

With the right tactics and tools, a hospitality social media marketing strategy can help you increase brand awareness, gain new customers and supercharge long-term loyalty. New protocol challenged restaurants, bars, hotels, resorts, airlines, event spaces and tourism agencies to rethink how they connect with their audiences.

Social Media 98

Social Media Brands Hotels Loyalty 98

Keyhole.co

JUNE 30, 2021

For example, we all know about Google Analytics and Search Console to get the SEO data on the websites. For example, KLM airlines ran a campaign called KLM Surprise. Personalization can really help sell, but you surely need to track your social media referral traffic in Google Analytics or other social media analytics tools.

Data 108

Data Social Media Strategy CPC 108

Keyhole.co

MARCH 1, 2023

For example, we all know about Google Analytics and Search Console to get the SEO data on the websites. However, if you include other media in your campaign, say, Google context ads, Instagram, and Twitter, you can reach more potential customers and thus produce the effect of being “all over the internet” thereby increasing brand recall.

Data 52

Data Social Media Strategy CPC 52

Social Media Strategery

SEPTEMBER 18, 2011

Google became the dominant search engine yet it didn’t air a single TV ad until last year’s Super Bowl. Your ad campaign isn’t successful because it had a million YouTube views – it’s successful because it’s led to increased sales or customer loyalty or some other actual business objective.

Advertising 111

Advertising Social Media Press Release Airlines 111

Viper Chill

AUGUST 28, 2012

For example with PluginID I had huge success with guest blogging as an SEO strategy, and within just 2-3 months I was on the front page of Google for the phrase personal development. Currently I would describe my strategy as “hopefully Google sees the quality and sends me visitors”. But the end-goal shouldn’t just be loyalty.

Adsense 77

Adsense How To Forums Sites 77

Convince & Convert

AUGUST 10, 2010

Personally, I had a problem with an airline recently. You'd be lucky to find anything about Mr. Fux online even with a google search. You'd be lucky to find anything about Mr. Fux online even with a google search. But now, it’s not based on assumptions, we can categorize based on real data.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Sprout Social

APRIL 6, 2023

In the case of an airline, between departures, arrivals, potential seating upgrades and a myriad of places to purchase tickets from, there is an almost infinite number of combinations for customer interactions. You can do so with a tool like Sprout Social’s Bot Builder or start with building paths in Google Drawings.

Marketing 81

Marketing Airlines Conversation Team 81

Twist Image

JULY 22, 2014

If you have your pitchfork out, it''s easy to think that companies like this (airlines and other businesses too) can maintain this level of profit and growth because they hold their customers hostage. customer loyalty. customer loyalty. We live in complex times. After all, how hard is it to cancel a service? avinash kaushik.

Apple 87

Apple Airlines Policies YouTube 87