Sprout Social

DECEMBER 19, 2019

In order to help you, as a marketer, stay on top of these changes, we’re touching on a few Instagram trends that defined 2019 as well as bringing you a few trends to expect in 2020. All you have to do is toggle the on button for this feature when you publish a video. Create vertical video content specifically for IGTV.

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Later

DECEMBER 12, 2018

Get a glimpse of what’s to come with these 2019 Instagram predictions from influencers, experts, and the strategists behind some of your favorite Insta-brands. Here are the top Instagram predictions for 2019, according to social media experts: Instagram Predictions #1: Instagram Will Invest Heavily in IGTV in 2019.

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Instagram Authentication Influencer Analytics 90

Later

AUGUST 7, 2019

From cool video edits to new-age filters, we’re covering the top 5 creative social media trends of 2019 , as well as the best apps and hacks to help you recreate these trends on your channels. Download our Creative Social Media Trend Report 2019 now! . Creative Social Media Trend #3: Stop Traffic With Video Subtitles .

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Trends Report Social Media Film 76

Sprout Social

DECEMBER 13, 2018

What could you do better at in 2019? As 2018 comes to a close, let’s take a look at what you should prioritize in 2019 and what you should let go of. In addition to the beautiful photography and articles that National Geographic is known for, it tested out this 360º video experience to show off the hammerhead shark.

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Social Media Marketing Policies Advertising 111

Ignite Social Media

DECEMBER 19, 2018

Wondering how to engage your social media audience and make them stop in their feed to view your content? Create engaging video. As you focus on your brand’s social media strategy development for the new year, ensure that video is part of your content mix. So, how to do you create engaging video content? Contact us here.

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Video Social Media Strategy Case Study 145

Later

FEBRUARY 20, 2019

Have you seen the new IGTV algorithm changes in your feed yet? Instagram recently announced that users will start to see 1 minute previews of IGTV videos in their main Instagram feed, which you can then continue watching over on IGTV. . Now, you can preview IGTV videos in your feed.

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Feed Feedly Instagram Video 57

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. We’re not limited to TV-style ads or perfectly polished educational videos.

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Video Social Media Strategy Film 144

Sprout Social

APRIL 19, 2019

Facebook video stats. As of January 2019, the highest number is India at 300 million users. This includes ads across Facebook Stories, Instagram feed, Instagram Stories and Messenger. Facebook video stats. Of its myriad of advertising content, Facebook videos still leads some of the most engagement.

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CPC Facebook Marketing Advertising 111

Sprout Social

JANUARY 6, 2021

If there’s one thing staying at home has revealed to us it’s that we watch a ton of video content. YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 Build brand awareness and put a stake in the ground with video content.

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Later

MAY 1, 2019

There are some big Facebook changes coming soon in 2019, with the company’s focus shifting to community and privacy. Here are the new features and changes coming to Facebook in 2019: Facebook Update #1: A New Mission and Focus on Privacy. taylor loren (@taylrn) April 30, 2019. Zuckerburg also spoke about our online safety.

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Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . We’re running through how to strategically use UGC to create a stunning Instagram feed — plus we’re sharing some time-saving hacks and tools along the way: . A Curated Feed of Only UGC (aka Instagram Feature Accounts) .

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Curation Feed Feedly UGC 68

Sprout Social

JANUARY 2, 2019

As predicted, brands are going all-in on video and ephemeral content in lieu of more “traditional” posts. We’ve put together a comprehensive guide to coming up with your social media marketing plan for 2019 to help you start the new year strong. 2019 goal setting and metrics to match. Don’t panic.

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Ignite Social Media

MARCH 21, 2022

As people are spending increasingly more time on their cell phones, social platforms continue to battle for attention on content-flooded social feeds. minutes/month in 2019 up to 858 minutes/month in 2020. minutes/month in 2019 up to 858 minutes/month in 2020. TikTok has 1 billion monthly active users as of January 2022.

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Later

JANUARY 23, 2019

Love them or hate them, Facebook Stories are set to be big in 2019. With easy-to-use features, a prime viewing location on Facebook’s News Feed, and ample opportunity to promote your brand and business to new audiences, now’s the time to tap into Facebook Stories as a valuable marketing resource for your brand!

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Social Media Strategies Summit

MARCH 25, 2021

For instance, you might notice a new pair of sneakers, or a dress, or a pair of sunglasses in your Instagram feed , then click the “shop now” CTA, and purchase within the app. In another social commerce “first”, in 2019 tequila brand Patron became the first liquor brand to enable direct ordering via Instagram. Image source.

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Examples Retail Instagram Buy 223

Hootsuite

NOVEMBER 28, 2019

Not only that but more than 2 billion people have watched a Facebook Live video. Facebook Live videos also get six times more interactions than regular Facebook videos. Facebook Live video ideas. Bonus: Want to know how a viral social video creator makes millions of dollars in sales? What does this mean?

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Later

APRIL 1, 2020

According to Instagram’s announcement , the new feature allows you to browse your Instagram account (feed, liked photos, etc.) together with your friends over video chat, giving users a new way to communicate and stay connected. Start a video chat by tapping the video chat icon in the Direct inbox or in an existing Direct thread.

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Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform.

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Unmetric

AUGUST 2, 2019

In fact, 60% of the world’s top brands use this photo/video sharing network for marketing, so it’s little wonder brands are doing everything they can to grow their audience. A post shared by nike (@nike) on Jul 7, 2019 at 9:55am PDT. A post shared by Victoria’s Secret (@victoriassecret) on Jun 27, 2019 at 10:25am PDT.

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agora pulse

MAY 1, 2019

Armies of developers assaulted the seven kingdoms of Facebook this week as Mark Zuckerberg’s team hosted 2019’s F8—a conference specifically for Facebook developers. 2019 will mark the 5th, and is therefore referred to as FB5. Posted by Facebook on Tuesday, April 30, 2019. — Facebook (@facebook) April 30, 2019.

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Buffer Social

DECEMBER 3, 2018

Today we’re covering everything you need to know about decoding social media algorithms in 2019 and what brands can do to thrive. A marketer’s guide to decoding social media algorithms in 2019. Hailley : Welcome to episode #123, I’m Hailley Griffis and this week we are talking all about social media algorithms 2019.

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Buffer Social

APRIL 29, 2019

Live video remains a core feature of the top social networks , but have you noticed that the live video buzz may have cooled? Why isn’t anyone talking about live video anymore? How should you be thinking about live video and your social media strategy in 2019? The State of Live Video in 2019.

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Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. a video-first offering can be. But why is video content so important for brands? And in this new world of social media, video content reigns supreme. View this post on Instagram.

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Video Social Media Brands Instagram 100

Later

JANUARY 1, 2020

In 2020, we’ll see Instagram continue its transformation into both an e-commerce platform and a long-form video platform, along with a new focus on conversion through influencer marketing. Keep reading to find out: #1: Hidden Likes will Create a Visual Shift in Content (and Increase Feed Posts?). Link in bio for the story! ?????????

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Trends Instagram Marketing Influencer 87

Social Media Strategies Summit

FEBRUARY 27, 2020

In 2019 we saw several social platforms grow and continue to mature – from industry giants like Facebook and Instagram to emerging platform TikTok and more niche sites like Pinterest. Source: PEW Surveys conducted 2012-2019. 1 Ephemeral content disrupts social video. Source: TikTok. Platforms to watch: Instagram Stories, TikTok.

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Trends Social Media Instagram Platform 182

Later

JANUARY 16, 2019

Reach rates are the number of unique views your posts, Instagram Stories, video posts, and ads get. This number includes users scrolling by in their feed, clicking through to your business’ profile to view a photo, or viewing content directly through an Instagram Direct Message.

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Metrics Instagram Analytics Engagement 83

Unmetric

JULY 29, 2019

For those of you scratching your heads and wondering why images of bananas are taking over social media feeds in India, here’s what happened: A video tweeted by Indian actor Rahul Bose explaining the exorbitant amount he was charged for two bananas at a luxury hotel took the internet by storm—5,700 retweets and counting so far.

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Brands Hotels Trends Meme 121

Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Check out how influencer @jlbabe has adopted this cool look in her feed: .

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Instagram Trends UGC Meme 85

Ignite Social Media

DECEMBER 2, 2019

If one thing is guaranteed when it comes to social media, it’s that content on the feed will never be in short supply. Frozen II Max Width Video Pin. As you can see, the asset is a max width video ad, but it was produced to initially appear is if it were two separate pins. Entenmann’s Instagram Video.

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Examples Social Media Content Delicious 161

Hootsuite

APRIL 15, 2020

For example, the Raptors’ branded hashtag #WetheNorth lit up during the team’s winning 2019 season. It has universal appeal, and was one of the most-used hashtags by Canadians in the first half of 2019. YOUR 2019 @NBA CHAMPS! — Toronto Raptors (@Raptors) June 14, 2019. — Cheerios (@cheerios) October 15, 2019.

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Ignite Social Media

MARCH 17, 2020

TikTok is the newest viral video app to capture the attention of the younger, mainly Gen Z, demographic. billion downloads , making it the third-most-downloaded app outside of gaming in 2019. billion downloads , making it the third-most-downloaded app outside of gaming in 2019. The heart indicates liking a video.

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Comparison Film Feed Feedly 96

yMarketingMatters

JUNE 10, 2019

In my previous blog , I explained how the Instagram algorithm works in 2019 (courtesy Hootsuite ). Post video. People watch videos. Video consumption on Instagram increased 80% year over year from 2018). Video consumption on Instagram increased 80% year over year from 2018). Instagram likes videos!

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Tips HootSuite Notification Hashtag 130

Pixlee

FEBRUARY 13, 2020

Well-executed retargeting can educate customers through informative content on your blog, video demonstrations, and even user-generated tutorials. Showing her a straight advert for items she looked at or a video demonstrating their features might get her to complete the sale. That said, only 18% of posts are videos.

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Instagram Video How To Airlines 55

Ignite Social Media

JANUARY 19, 2021

Live videos provide a way for an authentic connection to your target audience, and they are especially imperative with the world still battling COVID-19 and as a result, holding fewer in-person events. Videos may show up on a user’s news feed during and after the social media live event. Instagram Live. Twitter Live.

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Eventful Social Media Notification LinkedIn 205

Later

MAY 5, 2019

As we reported from F8 2019 , Instagram is officially testing hidden likes with a percentage of users in Canada. Here’s what the new hidden likes design looks like when you’re scrolling Instagram: “As you scroll through your feed, there are no like counts,” explained Mark Zuckerberg. joshuatree.

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Instagram Influencer Authentication Feed 107

Keyhole.co

MARCH 24, 2024

In short, the feed is vibrant and builds aspiration in the audience. The feed is filled with videos showcasing the unique experiences Airbnb offers, like a sleepover in the hidden library of St. The videos highlight what makes Airbnb rentals better than the same-old hotel rooms.

Communities 59

Communities Social Media Strategy UGC 59

Buffer Social

MAY 6, 2019

This is no small task on social media in 2019! You can grab embed codes for tweets, YouTube videos, pins, Instagram photos, and more. Profiles with a nicely designed feed of content — whether it’s a series of Instagram photos or a variety of tweets. And not just any followers — real followers , no bots. Be genuine.

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Social Media How To Hashtag Instagram 79