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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. In 2018, the combined total monthly active users of the top 4 messaging apps grew to 4.1 Kik, a cross-platform mobile messaging app. Trend #2: The Rise of Messaging.

Platform 271
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3 Snapchat Announcements Marketers Need to Know

Ignite Social Media

Internal data (Q4 2017 vs. Q4 2018), users have tripled the time they’ve spent watching shows on Snapchat. Ad Kit provides developers with access to their Snap Audience Network as well as bringing Snap Ads (their mobile ad format) to their apps. Introducing another format to watch shows on, Snap Originals programming.

API 131
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Facebook Live Video: The Complete Guide to Live-Streaming for Business

Hootsuite

All you need is a mobile device — and the right steps of course. How to create a mobile Facebook Live video from your business page. Open the Facebook app on your mobile device. How to create a mobile Facebook Live video from your personal profile. Open the Facebook app on your mobile device. Table of contents.

Video 145
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An Insider Look at Reach and Frequency Ad Buying on Facebook

Ignite Social Media

billion in 2014 to nearly $15 billion in 2018. While the tool was developed for large brand advertisers, it can be used by any advertiser with access to Power Editor or the API looking to drive efficient reach within their target audience. The tool allows advertisers to serve ads in the News Feeds on desktop, mobile and Instagram.

Buy 112
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These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Mobile App Actions Conversions Value. First, you have to know what a Canvas is (“a full-screen ad experience” on mobile). What are these metrics and are you going to miss them? Link Click Destination.

Metrics 87
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These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Mobile App Actions Conversions Value. First, you have to know what a Canvas is (“a full-screen ad experience” on mobile). What are these metrics and are you going to miss them? Link Click Destination.

Metrics 87
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Image Recognition in Action: Kylie Jenner, Beauty Brands and the Age of User-Generated Content

Talkwalker SM

eMarketer predicts that a third of the world’s Internet population is expected to be on the photo-sharing Instagram app by 2018. When Instagram opened its API to advertisers in 2015, it paved the way for beauty brands to successfully target beauty enthusiasts and consumers right at the heart of where they are sharing the most.

UGC 60