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Facebook Conversions API: Everything Marketers Need to Know

Hootsuite

But all is not lost, thanks to the Facebook conversions API. The Facebook conversions API another tool in your Facebook data toolkit that works with the Facebook pixel to ensure you get all the data you need. What is the Facebook conversions API?

API 76
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Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

As a mobile-friendly platform, Twitter has been used by farmers to share information, check realtime conditions, and connect with customers from its earliest days – CNN reported on this as early as 2009. A group called Open Food is collaborating on an open source API to share data about food. Social Media Case Studies #AgChat #drought12 agriculture API crisis management crowdsource education farm farmers food open food open source

API 142
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Facebook Quietly Launches Ads API for ALL Developers

Stay N' Alive

That was the launch of Facebook’s advertising API to all developers, making the entire API public. Up until “recently”, as Facebook reps weren’t able to give me a specific date that it went live, you used to have to apply to access Facebook’s ads API through a very hard-to-find form on the Facebook Developers website. f8 f8 2015 Facebook facebook ads facebook api facebook platform fbf8 [link

API 40
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Facebook Quietly Launches Ads API for ALL Developers

Stay N' Alive

That was the launch of Facebook’s advertising API to all developers, making the entire API public. Up until “recently”, as Facebook reps weren’t able to give me a specific date that it went live, you used to have to apply to access Facebook’s ads API through a very hard-to-find form on the Facebook Developers website. f8 f8 2015 Facebook facebook ads facebook api facebook platform fbf8 [link

API 40
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5 Things You Need to Know About Google’s Mobile Changes

Convince & Convert

It’s been nicknamed “Mobile-geddon.” There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites. Second, apps will be discoverable in mobile search results with deep links driving new app downloads. With about 60% of online traffic coming from mobile, it is no surprise that Google is making moves to cement mobile as king.

Mobile 124
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How to create mobile-friendly content with Google’s AMP

Socialmedia.biz

How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. A lot has been said about Google’s Accelerated Mobile Pages (AMP) and how it affects business owners, startups and digital marketers. Google is placing more and more emphasis on speed and mobile friendliness. Mobile Tools

Mobile 66
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Spotzot Launches SpotAds, Claims Realtime Mobile Offers Get CTRs Up To 70%

The Realtime Report

As of a year ago, only 40% of mobile ad campaigns involved some kind of targeting. Many companies are working to change that ratio–making it easier for advertisers to target mobile consumers based on their demographics, location and previous behavior. The company claims that its SpotAds, which officially launched today, are 40% to 70% more effective than traditional mobile ads. Have you started experimenting with targeted mobile offers or ads?

Mobile 123
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Automated Creativity Is Inevitable (And A Good Idea) - Strategy Magazine Column

Twist Image

Coca-Cola 's global senior digital director, Mariano Bosaz , recently did an interview with AdWeek during the Mobile World Congress in Barcelona. Does anyone in your business use or have access to Amazon AWS APIs , Google Cloud ML APIs , IBM Watson Bluemix APIs and Microsoft Cognitive Services APIs ? mobile. mobile world congress.

Remix 50
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Automated Creativity Is Inevitable (And A Good Idea) - Strategy Magazine Column

Twist Image

Coca-Cola 's global senior digital director, Mariano Bosaz , recently did an interview with AdWeek during the Mobile World Congress in Barcelona. Does anyone in your business use or have access to Amazon AWS APIs , Google Cloud ML APIs , IBM Watson Bluemix APIs and Microsoft Cognitive Services APIs ? mobile. mobile world congress.

Remix 43
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Social Media News Ticker: Facebook To Buy WhatsApp, LinkedIn Opens Publishing To All Members

The Realtime Report

Facebook to pay $19 billion for WhatsApp – Facebook is acquiring mobile messaging service WhatsApp; the company will continue to operate separately, and co-founder Jan Koum will join Facebook’s board of directors (The Wall Street Journal). Facebook tests mobile “Highlights”, a cheat sheet to your friends’ lives – last week Facebook released its 7.0

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Social Pros 30 – Eric Schwartzman, Social Media Boot Camp

Convince & Convert

This crazy API pronouncement and, “You must make everything look the way we make it look,” and, “If you don’t want to do it the way we want to do it, we’re going to revoke your access.” Pinterest has purposefully not published an API precisely because they don’t want to have Twitter’s problems. We’re pretty cozy with a number of folks on the biz dev team and the API team.

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7 Strategies I’m Pitching for Businesses to use Facebook Places

Stay N' Alive

Here’s where a little API knowledge is helpful, and why you’re going to want to read my next book that comes out in a few months. We could maybe even feature some of those on our main corporate website using Graph API. You can browse this manually or use the Facebook Graph API to tally it automatically for you (with very little effort).

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3 Snapchat Announcements Marketers Need to Know

Ignite Social Media

Ad Kit provides developers with access to their Snap Audience Network as well as bringing Snap Ads (their mobile ad format) to their apps. Right now, it’s open for early access into the program and there are four features you can apply for: Community Stories API – allows brands to search public Snapchat Stories and display their favorites on their app. Publish API – lets brands create their own Story and share it to Snapchat’s Discover feed.

API 109
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Top 10 Web Development Trends Transforming 2021

MegaBytee

Due to the simplicity of single-page websites, they work well on mobile as well as desktop. Dark-themed UI has already been seen in various mobile applications, but these days it is also applicable to websites. 9 Evolution Of API-First Development.

Trends 83
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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

On October 28, 2021 Facebook filed for a trademark on the word Meta. Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

Software 171
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The Facebook Pixel: What It Is and How to Use It

Hootsuite

of mobile Facebook users access the social network using iOS devices. This lets you see if people tend to see your ads on mobile but switch to a desktop before buying. Enhance Facebook pixel data with Conversions API. changes, Facebook introduced Conversions API.

HootSuite 114
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Winners of Mashable Awards

Mindjumpers

Best Use of an API: Qwitter Client. Best Mobile Device: iPhone. Best Mobile Game: “Angry Birds”. Best Mobile App sponsored by Mobile Future : DriveSafe.ly. Best Mobile Platform: Android. Best Mobile User Experience: eBuddy. Tweet The 6th of January, Mashable held the event of Mashable Awards Gala. It is the 4 th annual Award show, and it was held at Cirque du Soleil Zumanity stage, Las Vegas.

API 174
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Why You Need a CPaaS Solution in Your Customer Experience Strategy

The Realtime Report

CPaaS enables businesses to offer real-time communication that can be received through any chosen contact point like desktop, tablet, or mobile. With CPaaS, video or audio-based calls can be executed natively within the desktop browser or mobile application.

Report 91
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Social Media News Ticker: Facebook Launches FB Newswire, Acquires Motion Tracking App Moves

The Realtime Report

LinkedIn opens ad platform, launches API for new marketing partners – last Thursday LinkedIn unveiled two new programs, the Sponsored Updates API and Content Partners, which helps marketers sponsor high-quality content (AdWeek). Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+, Linkedin and Pinterest: Facebook.

News 137
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Keep Yourself Alive

Twist Image

Technology, connectivity and the great untethering of our society as we become more and more mobile is our own, personal responsibility. Be leery of platforms with open APIs. mobile. open api. blog breadcrumbs connectivity data digitalchannel facebook flickr google government mobile onlineprivacy openapi personalengagement personalinformation privacy publishing technology tweet websiteWho will protect your rights, your opportunities and your privacy online?

API 86
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Load Fonts Fast

Buffer Social

We recently launched Start Page , a beautiful, flexible, mobile-friendly landing page that you can build in minutes and update in seconds. Google, along with Typekit, does have a library called Web Font Loader , that works like the Font Loading API but plays better with Google Fonts.

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PLEASE Don’t Visit My Google+ Page! Here’s Why.

SocMed Sean

Apart from the lack of drama, the other very important limitation that has hampered Google+ is the fact that the don’t offer an inbound API that allows popular social media tools like Hootsuite, Buffer and IFTTT to publish content to a Google+ profile or page. The fact that Google+ doesn’t have a useful inbound API (I recognize they have a very limited one) makes Google+ more of a timesink than any of the other networks that I can manage from within Hootsuite, Buffer and IFTTT.

Google 215
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Twitter for Business

SocialFish

The new business site provides information about Twitter features and tools – for example, how to use mobile to communicate with customers ( Fast Follow ) and how to share content on the web ( Tweet Button ). I really like the simplicity of their best practices page and their glossary , and there are case studies (obvious ones, but still), info on API integration , and more. Twitter has revamped their resources for business, specifically their Twitter for Business website.

Twitter 164
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How to Use Pinterest Idea Pins for Creative Storytelling

Later

The feature allows users to share up to 20 pages of video or image content that will display on mobile in a full-screen stream view (similar to Instagram Stories ). NOTE: Pinterest Idea Pins are currently not available to schedule with Later due to API limitations.

API 91
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How to Publish Instagram Stories From the Desktop

agora pulse

But, just as with normal Instagram posts initially, Stories were designed to be shared only from your mobile device … and only at the moment you wanted to share. (No You need to either send content to your mobile device and publish manually or use a third-party tool like Agorapulse.

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iOS 14 and Facebook Ads: What We Know

Jon Loomer

Facebook Audience Network is a network of ads that appear mostly on mobile apps, outside of the Facebook family. It will, as Facebook says, impact optimization, targeting, and tracking across the mobile web. Remember that this is mobile only. It will impact mobile app ads.

Facebook 169
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Top Emplifi Alternatives For Marketers And Social Media Agencies

Keyhole.co

Keyhole can help compare the reach, engagement, and other key metrics of the social accounts of influencers and manage your influencer marketing campaigns It also provides the API-access, which helps the agencies to scrutinize the data in a much more detailed way.

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Bright Data Review 2023: Solutions & Features

Tweaklibrary

Mobile Proxies. Our Mobile Proxy network comprises over 7 million 3G/4G/5G mobile IPs in 195 countries. These IPs are assigned to individual mobile devices by a mobile carrier. Features: 7 million+ 3G/4G/5G mobile IPs in 195 countries. SERP API.

API 15
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Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch

The Realtime Report

YouTube ends public RSS feed of user subscriptions – YouTube’s RSS feed link was a great way to keep track of YouTube subscriptions, but the site’s new data API shows a “403 Forbidden” error when users now try to add the publicly accessible feed of new subscriptions from any YouTube account (NDTV Gadgets).

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Facebook Gets Stories and Don’t Count Twitter Out Yet | Social You Should Know

Ignite Social Media

Facebook Stories will put disappearing photos at the top of the mobile app, prominently above the newsfeed. This week, they announced plans to expand their Periscope Producer API to allow professional broadcasters the ability to connect directly to the platform for live streaming. Will Facebook Stories Get Users to Create More Original Content? It’s no secret Facebook has been seeing declines in original posts by users on the platform.

Twitter 87
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Introducing Instagram Reels Auto-Publishing in Buffer

Buffer Marketing

Yesterday, after two years of waiting, Instagram unveiled its Reels API to all social media management platforms. We're adding it to our mobile apps very soon! It’s finally here.

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Facebook Ads and the Impact of iOS 14

Jon Loomer

Mobile Web and app Tracking. In order to receive any app conversion data, Facebook is adopting Apple’s SKAdnetwork API. A month ago, I wrote my first post about the expected impact of iOS 14.

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iOS 14 Resources for Facebook Advertisers

Jon Loomer

Can Conversions API help replace the data lost from iOS 14 opt-outs? What changes should I expect to advertising tools related to mobile app ads as a result of iOS 14?

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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

Kik, a cross-platform mobile messaging app. Kik is a cross-platform mobile application used for instant messaging. How marketers can use it: As with other messaging platforms, Kik’s API allows brands to create automated bots to manage client interaction. Both marketers and consumers are jumping on the video bandwagon: 87% of marketers are using video in their campaigns and 90% of customers say video helps them make buying decisions ( Mobile Monkey ).

Platform 213
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What You Need to Know About Advertising on TikTok

Likeable

TikTok, the short-form mobile video app that’s popular among Gen Z , is rapidly growing its incredibly young user base and marketers have been waiting for the platform to offer advertising options. More self-service options and API integration are in the works, but TikTok currently does not have solid release dates announced. Food delivery service Grubhub tried this during TikTok’s testing phase to run a mobile app install ad.

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2012 Google I/O - Is This the 2007 Facebook F8?

Stay N' Alive

As the first Google I/O with the Google+ Team, and a serious read/write API yet to launch, I predict we are about to see an explosion of social apps at a level we haven't seen since Facebook's F8 Conference in 2007 when they launched their platform to the world. Let's look first at the original APIs for both. Some may not be aware of this, but previous to Facebook's 2007 F8 conference, they too had an API very similar to the state of Google+'s API today.

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4 Ways Facebook Instant Articles Will Change Blogging Forever

agora pulse

Facebook Instant Articles are all about providing a media rich experience that doesn’t slow down on mobile phones. While video and slideshows have always have an advantage, they often lost that advantage on mobile because of slow loading times and other mobile specific issues. That means this is an Instant Article and the mobile upload time will be super fast. The express purpose of Facebook Instant Articles is improving mobile experience. Mobile matters.

Mobile 80
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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

The comprehensive data and analytics provide performance metrics like link history, demographics, device type tracking and mobile-deep link reporting in the sleek dashboard. Create mobile-deep links. Access the API . Set alternate mobile links. Create mobile-deep links.

URL 79
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Social Media News Ticker: Facebook Video Ads Expand Outside U.S.

The Realtime Report

Pinterest unveils new tech to become more measurable for brands – Pinterest has opened its platform to third-party developers for the first time, opening up a business insights API that will help marketers see how pins are performing (AdAge). Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Instagram and Pinterest: Users can now share multiple photos on Twitter via web and the Android app. Facebook.

News 142
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How to Schedule Instagram Posts

agora pulse

But you first need to know this crucial fact: Yes, you can schedule and publish posts to Instagram from your desktop or mobile device, but you can only enable Instagram direct publishing for business accounts. That is a current restriction of the Instagram API.

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10 Best Social Media Scheduling Tools to Save Time in 2022

Hootsuite

Note that scheduling TikToks through Hootsuite allows you to avoid the 10-day scheduling limit and even schedule TikToks from your mobile device using the Hootsuite mobile app. It’s available either on desktop or as a mobile app. Remember those APIs we mentioned?

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Instagram Sharing for Advocates

Oktopost

Similar to our Facebook advocacy sharing, Instagram API only allows native posting. But we’ve built a seamless workflow that will take your advocates from the Oktopost mobile app right to Instagram’s native share screen where they can choose between the Story and Feed options.

B2B 81
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AR Filters Are Coming to Video Calls on Facebook and Instagram

Later

Spark AR is the largest mobile AR platform in the world, with more than 600,000 creators from 190 countries having published over 2 million AR effects on Facebook and Instagram. Bigger, better, and smarter AR filters and effects are coming our way!

Video 85