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This Week in Social Media - 3/19/2013

Social Media Marketing

Ditch the feed reader." — Pinboard (@Pinboard) March 14, 2013 Industry What's the difference between viral and spreadable content? Creating and curating "spreadable" content is a more effective long-term strategy than trying to think "viral." The Pew Research Center has released its report Teens and Technology 2013.

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The Social Newsroom – How To Make It Happen

Mindjumpers

The key is to catch the specific news that people talk about when standing by the digital water cooler that is the Facebook news feed. Most successful companies have implemented this structure and it’s key that all spokes understand to feed into the editorial planning of a company’s social channels. Localization.

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How to Get Testimonials for Your Business or Blog Using Twitter for Social Proof

Kikolani

How to Curate Your Best Mentions. Curating your best mentions while viewing your Twitter mentions on a daily basis is easy. How to Find Your Best Mentions. How to Use Tweets as Testimonials on Your Website. — Aaron Alexander (@AaronAlexander_) February 21, 2013. Just favorite them.

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This Week in Social Media – 4/17/2013

Social Media Marketing

The challenge is how to build a platform around it. This may have reverberations through the content curation enablers such as Flipboard and Google''s Currents. Facebook''s algorithm for sorting your News Feed is perennially misunderstood.

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This Week in Social Media – 4/3/2013

Social Media Marketing

Typically reserved to the right column, Facebook just announced that these targeted ads will now come to the News Feed. What's in question is how users will react to it. Storify is a platform that allows you to curate content from other social networks - videos, tweets, blog posts, etc.

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Your Complete Guide to Creating a Social Media Strategy

Social Media Strategies Summit

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. It’s also more algorithmically driven than the other platforms, with the For You feed recommending content based on your previous engagement habits. Instagram Marketing Strategy. Pin a tweet.

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Google Reader Alternatives: 3 Web Based RSS Readers to Manage Your Subscriptions

Kikolani

A Little About How I Use(d) Google Reader. I follow a lot of blogs and various RSS feeds. Plus, when I’m ready to periodically purge my RSS feeds, I can look at the Twitter handles and figure out quickly whether I have engaged with them or not. I also use(d) the search in Google Reader for curating content.