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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

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Energize Your Social Media Agency: Ideas for Experienced Social Media Managers

agora pulse

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. back in February 2011. Kudos, guys!).

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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. But there are also plenty of good examples of CEOs using social media.

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Fewer PR Organizations Plan to Increase Focus on SEO and Social Media in 2011

Adam Sherk

The results of the Vocus 2011 PR Planning Survey are out and the number of organizations that plan to focus more on SEO and social media has declined. In this year’s survey 51% of the respondents indicated that they would focus more on SEO in 2011, down from 57% in 2011.

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Great Education for Bloggers at the Blogging Success Summit 2011

Kikolani

Social Media Examiner has put on some great online summits this year that I have had the pleasure of attending. Both the Social Media Success Summit and Facebook Success Summit were filled with an amazing amount of valuable content taught by successful experts in the industry. Scott Monty , head of social media at Ford.

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The Winners From This Year’s SXSW Interactive Awards

Mindjumpers

Tweet SXWS Interactive 2011 is about to close down for this year. The “ Conan O’Brien: Team Coco+ &# won for Social media (users and campaigns that are creatively connecting and sharing their experience) and the much talked about company “ Groupon &# got the People’s Choice Award. Social Media.

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How to Leverage the Power of Trending Topics

Convince & Convert

Working in social media over the years, I thought I had a handle on wacky holiday occasions and memes. He’s also the subject of a quirky internet meme that’s still going strong after four years. Ed Balls — Ed Balls (@edballsmp) April 28, 2011. That is, until I moved to London and was introduced to #EdBallsDay.

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