Social Media Today

MAY 16, 2022

The role of a social media manager has changed significantly in recent years - check out this new report from SocialInsider.

Social Media Management 217

Social Media Management Social Media Report Marketing 217

Social Media Today

APRIL 3, 2023

The pressure to build communities across multiple social media platforms has skyrocketed. Are companies providing social media managers with the tools they need to succeed?

Social Media Management 174

Social Media Management Social Media Communities Platform 174

Social Media Today

MAY 26, 2022

Now, you can schedule your TikTok uploads from your existing third-party management dashboard.

Social Media Management 216

Social Media Management Social Media Tools 216

Social Media Today

JULY 31, 2022

PostBeyond looked at the most commonly listed skills in social media manager job ads on Indeed.

Social Media Management 195

Social Media Management Skills Social Media List 195

Sherrilynne Starkie

APRIL 5, 2018

Despite sinking time and resources into social media, many companies are not seeing the results they want. Bringing in a certified social media consultant can turn things around quickly. Surprisingly, one of the most common roadblocks to social media success is a lack of strategy.

Social Media 329

Social Media Consultant Resources Curation 329

Oktopost

JULY 21, 2024

Let’s be radically transparent here: social media managers are exceptionally hard-working professionals. Here’s a non-exhaustive list of some of their responsibilities: writing content, creating graphics, managing an active community, monitoring analytics, and keeping up with the latest trends. The list just goes on.

Social Media Management 118

Social Media Management Products Social Media Tips 118

Social Media Strategies Summit

JANUARY 15, 2025

Following government marketers on social media can help you stay current with industry trends, identify new tools and tactics, and find campaign inspiration. To help you, weve rounded up 10 of the best government marketers to follow on social media. Frances is the Public Affairs Manager at the City of Anna, Texas.

Social Media 237

Social Media Marketing LinkedIn Consultant 237

Oktopost

FEBRUARY 7, 2022

Milena Farber, Social Media Marketing Manager goes Behind the Post to talk about the challenges social media managers face when transitioning into a new role. Taking over a company’s social accounts can be intimidating for new and even experienced social media managers.

Social Media Management 170

Social Media Management Social Media Badge Hosting 170

Social Media Strategies Summit

NOVEMBER 2, 2023

For social media managers, being “always on” has long been a challenge of the job. Sprout research found almost two-thirds of social media professionals had experienced burnout in the previous three months , while two-fifths planned to quit working in social media within the next two years.

Social Media Management 162

Social Media Management Social Media HootSuite Skills 162

Webbiquity SMM

OCTOBER 17, 2023

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms.

Research 283

Research Report Social Media CPM 283

Sherrilynne Starkie

JANUARY 2, 2018

When you figure that nine out of ten Canadian adults use social media, it’s clear where the best marketing opportunity is. Many organizations are on social media, yet they don’t see tangible business advantages. It can seem like social media is a waste of both time and resources in a world of competing priorities.

Consultant 309

Consultant Social Media Curata Sysomos 309

Social Media Today

APRIL 10, 2023

Some key pointers to ensure that you’re maximizing all of your social media marketing opportunities.

Social Media Management 170

Social Media Management Social Media Marketing 170

Social Media Today

MARCH 6, 2024

Some inspiration for your LinkedIn content approach.

Social Media Management 179

Social Media Management LinkedIn Content Social Media 179

Social Media Today

MARCH 6, 2024

Some inspiration for your LinkedIn content approach.

Social Media Management 175

Social Media Management LinkedIn Content Social Media 175

Social Media Strategies Summit

JULY 26, 2024

Did you know that 68% of marketers admit they’re concerned about the return of their social media activities? Image source To make big decisions about where and how to spend your social media marketing bucks, you need to understand the impact of every platform, strategy, and tactic you employ. Let’s get into it.

Analytics 212

Analytics Social Media Tools Price 212

Social Media Today

MARCH 20, 2022

LinkedIn continues to see 'record levels' of engagement, and will become an even more important platform in the post-pandemic shift.

Social Media Management 195

Social Media Management LinkedIn Social Media Platform 195

Webbiquity SMM

APRIL 12, 2022

A social media crisis is like a wildfire: one mistake can quickly get out of control. When your business commits a critical error on social media, you risk losing not just followers, but also current and prospective future customers. The dynamics of a social media crisis are similar to social proof.

Social Media 209

Social Media Policies How To Guidelines 209

Social Media Today

FEBRUARY 11, 2024

Some handy pointers to help in your social strategy planning.

Social Media Management 152

Social Media Management Social Media Strategy 152

Sprout Social

JUNE 15, 2023

Social media is an integral part of nonprofit operations. And with the right social media strategy and tools, nonprofits can amplify their mission, transform how they connect with audiences and meet fundraising goals. But planning and executing a nonprofit social media strategy isn’t without a unique set of challenges.

Social Media Management 133

Social Media Management Social Media Tools How To 133

Oktopost

JUNE 11, 2024

Social media managers do it all – literally. Sheldon Bruck went Behind the Post to reveal how he stays productive while juggling multiple responsibilities as a Social Media and Community Manager. So how can we manage these diverse responsibilities efficiently and effectively?

Social Media Management 109

Social Media Management Products Social Media How To 109

Sprout Social

NOVEMBER 15, 2023

I wasn’t always a social media manager. I started my career as a TV reporter, then worked for a company’s in-house public affairs department, before managing social media professionally. It’s fascinating really. Share data early and often with your superiors.

Social Media Management 133

Social Media Management Skills Social Media Upcoming 133

agora pulse

AUGUST 5, 2020

Follow these expert tips that can help social media managers and digital agencies save time and energy in their social media workflow. . Without a workflow, social media management can easily take over your entire day or week. Outline a Social Media Strategy. Short on time?

Social Media 213

Social Media Curation Social Media Management How To 213

Blog2Social

AUGUST 21, 2024

Anyone who wants to succeed in the dynamic world of social media can no longer avoid automation. Over the past few years, social media automation tools have become indispensable.These automation features help manage social media tasks efficiently and save time.

Social Media Management 97

Social Media Management Social Media How To Tools 97

Social Media Strategies Summit

MARCH 6, 2024

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” This is a massive issue for many brands.

Social Media 216

Social Media How To Survey Analytics 216

The Realtime Report

SEPTEMBER 3, 2024

10 AI Social Media Tools to Increase Interaction and Output In today’s fast-paced digital world, social media is not just a platform for sharing vacation pictures and cute pet videos; it’s a vital tool for businesses to connect with their audience, build their brand, and drive sales.

Social Media 224

Social Media Tools HootSuite Trends 224

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Social Media 224

Social Media Tips Metrics B2B 224

Social Media Strategies Summit

MAY 27, 2022

The average brand spends almost 15% of its marketing budget on social media. The problem is that it’s still barely scratching the surface for small social media teams. You need to get smart by investing in the right social media management tools. Social Media Scheduling Tools.

Team 222

Team Tools Social Media HootSuite 222

Buffer Social

JANUARY 13, 2025

In 2024, we saw social media evolve in many ways — from numerous updates to some platforms ( cough Meta) to explosive growth for others (Bluesky!). With all the changes on the horizon, it’s safe to say that social media will look a little different in 2025. We’re also watching things like the U.S.

Social Media 124

Social Media Authentication LinkedIn Social Media Management 124

Social Media Today

OCTOBER 4, 2024

A list of industry gatherings social media managers can attend to keep their skills sharp.

Conference 172

Conference Social Media Social Media Management Skills 172

Social Media Strategies Summit

FEBRUARY 8, 2023

The internet is packed with advice for social media managers. The trouble is, only some of those articles consider the unique challenges faced by higher ed social media teams. You might have a small team, serious time constraints, and dozens of accounts to manage.

Social Media 204

Social Media Google Tips Template 204

Ignite Social Media

SEPTEMBER 11, 2023

No company feels like they have enough resources for what social media requires. Whether you have a large team at a large corporation or a small team at a start-up, you’ll probably find insufficient resources allocated for social media management.

Team 174

Team Social Media Social Media Management Marketing 174

Social Media Strategies Summit

FEBRUARY 9, 2023

Taking your first steps into a new social media platform allows your government agency to reach different audiences and experiment with new content formats. As with anything in the world of social media for government, it’s essential to have a clear plan. But how does it work in practice?

Social Media 204

Social Media Energy How To Tweetdeck 204

Sprout Social

NOVEMBER 25, 2024

But what about gifts for social media managers? Some would argue social marketers are those in the greatest need of a pick-me-up during the holiday season. We turned to our internal team and Sprout’s community, The Aborteum , to find out which gifts are at the top of social marketers’ wish lists this year.

Social Media Management 74

Social Media Management Social Media Film Class 74

Social Media Strategies Summit

DECEMBER 7, 2023

She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. She analyzed the data to devise four key strategies that higher education social media leaders can use to become the change agents their campuses desperately need. What Is the Enrollment Cliff?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Try it free today.

Curation 101

Curation Social Media Management Tools Social Media 101

Ignite Social Media

FEBRUARY 1, 2022

In this case, we are talking specifically about social media strategies and trends for brands. Let’s dive in and see what our experts here at Ignite Social Media have to say: 1. The industry disrupter us social media experts can’t stop talking about. Lisa Braziel, Senior Vice President Ignite Social Media.

Social Media 200

Social Media UGC Trends Organization 200

Oktopost

MARCH 10, 2022

Yet, organic social media is one channel that still delivers consistent results. Many marketers shy away from social media because they don’t understand how to measure social media return on investment (ROI). Measuring the ROI on social media is easy once you know what you’re looking for.

ROI 174

ROI B2B Social Media Brands 174