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Mobile apps are a waste of time for associations.

SocialFish

I’ve been thinking about this a lot lately, and my thinking has been influenced by research, including the September Pew Internet report on “The Rise of App Culture,&# and a r eport on global mobile statistics from MobiThinking. I believe that associations need to get mobile right, and fast. Here are five reasons why.

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Greenpeace's Unfriend Coal Campaign Calls Facebook A "So Coal" Network

Firebelly

The environmental organization is not happy with this dirty energy production method and would like Facebook to use clean, renewable sources of electricity. Greenpeace is also asking Facebook to share its carbon footprint publicly.

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Firebelly at Brainstorming & Social Media Optimization Summits

Firebelly

No longer are customers merely “consumers” of our product, but also of these conversations, making it imperative that we learn the art and science of diffusing conflict … before it erupts. This session will help you put a social media strategy to get the right online reputation leading to greater visibility, buzz, and results.

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Social Search: Tempur-Pedic "Ask Me" Commercial

Firebelly

Many companies now include Facebook and/or Twitter URLs in their ads, but Temper-Pedics latest Ask Me commercial is the first one that I have seen that tells people to ask their friends on Facebook and Twitter about their product before making a decision to buy. Google knows this and mattress manufacturer Tempur-Pedic, does as well.

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5 Helpful Social Search Articles

Firebelly

It comes down to fundamentals and I suppose the following Four pieces of the Social Search Engine Optimization puzzle can help companies of any size get started in a more meaningful way on their journey towards becoming productive on the social web.

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Social Media Marketing Checklist from SES Chicago

Firebelly

Are you currently listening to what is being said about your firm, brand(s) and/or product(s)?  How will you gather information? What  What will you do with the data collected? What types of supporting marketing will you use to promote and extend the reach of the program?

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How One Unhappy Customer Multiplies Across Social Media

Firebelly

Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference How One Unhappy Customer Multiplies Across Social Media : Comments Great story Chad.and not too surprising to me.