Ignite Social Media

FEBRUARY 9, 2022

With its infinite scroll functionality, thumb-stopping content, and the high possibility of video virality, TikTok has taken the world by storm and it’s a no-brainer to infer that retailers and CPG brands alike should be thinking of ways to integrate the platform into their social media mix. Taco Bell Loves UGC. Followers: 165.8K.

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Brands UGC Authentication Comparison 121

Hootsuite

JULY 6, 2022

Instagram eCommerce refers to using Instagram to promote the selling of products for your eCommerce business. ’ It means buying and selling goods, products, or services over the internet. Instagram eCommerce tags, or Shopping tags, are tags on products featured in content. Other folks on Instagram can tag products too.

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Instagram HootSuite UGC Influencer 117

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? Report on UGC and influencer content with Tags—River Island There’s no denying the importance of creator and influencer partnerships. London-based retailer River Island uses Tags to make this reporting process easier. How are people responding to a campaign?

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Strategy Brands UGC Marketing 115

Pixlee

MARCH 30, 2022

With 250+ speakers, 600+ sponsors, and unlimited networking opportunities, Shoptalk 2022 reinvigorated in-person events, creating a space for the retail community to talk technology, trends, and consumer behavior in today’s increasingly digital world. Trend #1: Social Media & Ecommerce Channels as a Power Couple.

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Trends Retail UGC Authentication 75

Pixlee

NOVEMBER 13, 2018

As consumers squeeze into the big-box retailers and place an overwhelming amount of online orders, digitally native brands are forced to compete to get items in their customer’s carts. Why should UGC matter for Black Friday? Brand engagement for consumers who interact with UGC (sharing a post, clicking on a linked image,) rises by 28%.

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UGC Retail Embedding Compete 43

Pixlee

OCTOBER 7, 2019

Retail shopping has been permanently changed by internet culture. This combined with the presence of giant ecommerce corporations like Amazon and AliExpress has forced retailers to understand that shopping is no longer a simple errand but rather an experience for consumers. Is this leading to a retail-apocalypse?

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Retail UGC Comparison Price 46

Buffer Social

JUNE 6, 2022

The virality of a simple video showing Trinidad’s morning routine caused the product to sell out. The retailer said, “The amount that sold within less than a week is equivalent to what would normally sell in six months sold out.” ” and “Consumers find UGC 9.8x People trust people.”

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UGC Content Case Study Influencer 71

Pixlee

APRIL 11, 2022

The use of social media influencers and other types of social proof are now a key part of numerous companies’ digital marketing campaigns. Social user-generated content (UGC) and influencer marketing are prime evidence brands harnessing social proof techniques for ecommerce purposes, especially on social media.

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Real Estate UGC Virtual World Apparel 85

Pixlee

SEPTEMBER 1, 2021

But in 2021, these retail holiday events will be starkly different. . So, if you’re preparing your online store for this year’s biggest retail events, you’re at the right place. Here’s a complete guide of things you can work on to achieve massive success on these retail holiday sales!

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UGC Widget Retail Discount 52

Pixlee

SEPTEMBER 1, 2021

But in 2021, these retail holiday events will be starkly different. . So, if you’re preparing your online store for this year’s biggest retail events, you’re at the right place. Here’s a complete guide of things you can work on to achieve massive success on these retail holiday sales!

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UGC Widget Retail Discount 52

Pixlee

DECEMBER 22, 2021

Let’s dive into five core elements you need to add to your marketing stack to compete in online retail in 2022. This means consumers are far more trusting of third-party opinions on a product than brand-generated content. So, when someone views a product they don’t have a personal experience with, they trust people who do. .

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UGC Marketing Mobile Review 52

Ignite Social Media

NOVEMBER 13, 2018

Now more than ever, consumers are heavily influenced by what they see on social media. Along this same thread, consumers are 3X more likely to say that user-generated content (UGC) is authentic compared to brand-produced content, and 30% of users have unfollowed a brand based on inauthentic content from that brand.

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Trends Social Media UGC Authentication 143

Pixlee

APRIL 5, 2021

Regardless of the type of product or service being sold by a company, people want to know about it before making a buying decision. . After all, ecommerce is a segment of the retail industry that was born and raised in the digital age, and it often plays by different rules. Why Content Shifted: UGC Strategy.

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UGC Content Price Influencer 52

Pixlee

DECEMBER 15, 2021

More User-Generated Content (UGC). User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. Trends to Watch in 2022.

Social Media 52

Social Media UGC Marketing Influencer 52

Keyhole.co

MARCH 7, 2023

Whether you’re a budding influencer or a small business owner, increasing your Instagram followers can boost your presence significantly. Collaborations and partnerships Brands with large followings are often sought after by influencers and other businesses for collaborations and partnerships. Don’t worry, though!

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Instagram UGC Hashtag Collaboration 52

The Realtime Report

FEBRUARY 16, 2017

Peer to peer influence and video content is impacting retail like never before. Influencer marketing is on the precipice of exploding growth. Today’s consumers are always on and more selective on what messages they respond to, and forming new affinities with brands and retailers based on authentic storytelling.

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Video Retail Influencer YouTube 131

Sprout Social

OCTOBER 19, 2022

For example, in my previous work as a social strategist, I developed a list of creators and influencers to reach out to for product launches. While we did our own product shoots in-house, we also wanted more UGC-style photos and video clips to incorporate into our social media feed and email content post-launch.

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Campaign Content How To Influencer 100

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . 9 out of 10 customers say they would choose a retailer that helps them save time and effort over another option. Convenience in Social Shopping.

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Social Media Video Content UGC 52

Sprout Social

FEBRUARY 23, 2022

It’s no secret that consumers rely on Instagram to browse new brands and hunt for products. In this guide, we’ll break down how to set up Instagram shopping and best practices for promoting your products. Instagram shopping represents a seamless way to funnel followers to your product pages if you already have an audience.

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Instagram How To UGC Real Estate 124

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

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UGC Content Instagram Hashtag 60

Pixlee

APRIL 2, 2019

Beauty brands such as Madison Reed highlight customer testimonials and selfies on their websites to give potential customers informed and unbiased opinions on their products. In this way, the website becomes not just a place to browse products, but a one-stop-shop for all things beauty. Empower Influencers.

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Strategy UGC Hotels Marketing 59

Keyhole.co

MAY 9, 2023

They can help brands boost their reach and engagement while promoting their products and services. Collect user-generated (UGC) content: Encourage participants to create content relevant to the brand. This can build a library of UGC assets and accelerate your marketing efforts. How to run successful Instagram giveaways?

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Instagram UGC Hashtag Guidelines 52

Pixlee

JUNE 15, 2020

Securing repeat customers and fostering customer loyalty have proven to be difficult challenges in the age of a recession, retail closures, and ever-shifting consumer sentiment towards brands. Especially with photoshoots canceled, and branded content creating rifts with consumers, UGC can work two-fold to build a better brand image.

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Strategy UGC Loyalty Sentiment 59

Pixlee

OCTOBER 15, 2020

A great way to do this is by using influencer marketing to highlight your upcoming deals on social media. For example, you can have your influencer promote a product, then mention that it is going on sale in a few weeks and that their audience should be on the lookout for those deals. Integrate Social Proof.

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Pixlee

MAY 2, 2019

A billion dollar valuation with only 40 products is, without understating it, Apple Computer territory. For a cosmetics brand, 40 products is a literal blip on the radar while the competition in Sephora and Ulta Beauty carry thousands of products. Without their community, there is no Glossier, and no billion dollar valuation.

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Retail Authentication UGC Case Study 68

Pixlee

JULY 7, 2020

While core metrics and KPI’s haven’t changed dramatically, new focuses like diversity & inclusion, coupled with varying levels of retail lockdown have transformed brand zeitgeist. Staying relevant with influencers and icons has yet to go out of style, but in 2020, brands are perfecting their collabs.

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Brands UGC Communities Class 57

Pixlee

JULY 3, 2019

The apparel company uses AI for purposes that extend beyond product innovation. This makes Under Armour more relevant to their customers and encourages more UGC that the company can then use later to market their products. HYLETE shows off UGC on their product pages and features reviews to connect the brand to the community.

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UGC Brands Apparel Content 59

Pixlee

FEBRUARY 26, 2019

Whether you sell your own branded products or act as an online reseller, localization can transform the way you do business. But localization goes far beyond offering the same products in another language. Puma features localized UGC for their website. Reach Untapped Markets with UGC and Compete with Existing Brands.

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UGC Brands Travel Review 45

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. We’ll get into some ways to best position your products and promotions during this spending season.

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Social Media SMS UGC Marketing 67

Ignite Social Media

AUGUST 10, 2017

Prizes include: A trip to Maui (@hyattmaui) for you and your +1, a $5,000 gift card to the retail location where the winning pint was purchased, and Halo Top to sponsor a wish in partnership with The Make-A-Wish Foundation. ASOS’ Influencer Splash. This is why we're going to help you make dreams come true via @makeawishlosangeles!

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Social Media Airlines UGC Campaign 87

Pixlee

FEBRUARY 1, 2019

These encourage them to re-purchase and help build loyalty while helping you move products that need to be sold. For more expensive products costing more than $100, going for a fixed discount sounds more impressive. Meanwhile, for cheaper products, a percentage discount will look more appealing. Cash Incentives.

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Discount UGC How To Apparel 41

Pixlee

DECEMBER 31, 2018

To prep for the Big Show in the Big Apple, we’ve curated a must-watch list of some famous incumbents and brilliant upstarts that are bringing a fresh take to retail in 2019. Mainstay fashion retailer Levi’s is an American icon, but that’s not stopping President & CEO Chip Bergh from building the brand up and out. Newell Brands.

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Brands Retail Apparel Fashion 40

Hootsuite

JULY 4, 2022

While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. of B2B decision makers who use social for work research say that TikTok influences their purchase decisions. Is the time and resource investment worth it? Believe Me – Navos.

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Questions Banking Insurance HootSuite 104

Later

MAY 6, 2020

Here, influencers and content creators came together to share TikTok videos about their life in the house, their beauty hacks, and of course, showcase the Fenty beauty line. Just like on Instagram, brands can really gain a whole host of benefits by partnering with an influencer or content creator. My Heart Went Oops – Tiagz.

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How To UGC Hashtag Trends 86

Later

NOVEMBER 13, 2019

Whether you’re a brand, business or influencer, we’re showcasing the best Instagram aesthetic trends and predictions you’ll want to know for 2020: . Check out how influencer @jlbabe has adopted this cool look in her feed: . Instagram Aesthetic Trends #3: A Curated UGC Feed . Ready to jump on the UGC trend for 2020?

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Instagram Trends UGC Meme 85

Buffer Social

JULY 16, 2018

Why UGC ( user generated content ) and influencer marketing are a few of our go-to Instagram marketing strategies. Learning how to promote your products on Instagram without seeming sales-y offers businesses of all shapes, sizes, products, and services some incredible opportunities to reach their target audience and drive sales.

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Instagram Strategy Tips How To 75

Pixlee

SEPTEMBER 5, 2017

Take abandoned cart emails to the next level with one of the most effective tools for increasing conversion and brand engagement: user-generated content (UGC.). UGC has proven to be a vital asset in the online shopping experience and incorporating it into your email campaigns will delight your customers and lead to increased revenue.

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