Sprout Social

MAY 23, 2023

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy.

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Likeable

OCTOBER 7, 2020

When followers see a consistent brand voice on social, it will be easier for them to get to know your brand and ultimately become a customer. When your brand has clear guidelines written out, it’s much easier for social media managers to understand how to approach things like real-time events —or if your brand even should at all.

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Hootsuite

JANUARY 18, 2024

Study up on hashtags and SEO If you’re making amazing content, but no one’s seeing it, it’s going to be hard to hit your social media goals (whatever they may be). To really achieve organic reach with your content, mastering the fine art of hashtagging is key. Social search is becoming more powerful every day.

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Hootsuite

APRIL 26, 2023

In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

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Keyhole.co

OCTOBER 20, 2023

Consider investing in a social media management tool that offers posting and scheduling. Ask your followers to post pictures or videos of your product with your branded hashtag. You may also use some generic hashtags like #contestalert and #contestgiveaway to increase post reach.

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agora pulse

APRIL 11, 2018

Let me explain what Facebook and Instagram API restrictions are now in play and their implications for marketers who use social media management tools like Agorapulse. What this means for users: You cannot use a third party tool to manage your Facebook Groups. But we will get through this. Facebook API Changes.

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agora pulse

APRIL 11, 2018

Let me explain what Facebook and Instagram API restrictions are now in play and their implications for marketers who use social media management tools like Agorapulse. What this means for users: You cannot use a third party tool to manage your Facebook Groups. But we will get through this. Facebook API Changes.

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Sprout Social

JUNE 7, 2022

Social teams are notoriously lean , so anything you can do to make their process more streamlined will be appreciated. Request social team feedback. Your social media manager will be able to provide more insights on network-based opportunities. Decide on a branded hashtag. Hi, Times Square!

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Sprout Social

MAY 11, 2023

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. Social listening allows you to: Monitor brand sentiment to get ahead of a crisis.

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Sprout Social

JULY 11, 2016

Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture. When to Use a Branded Hashtag. Promotions.

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agora pulse

JUNE 4, 2020

Can prospective students get their questions answered by looking at the university’s social media? Do the university’s social media accounts show what is special about it? Related: Social Media Marketing 101: What Every Smart Social Media Manager Needs to Know.

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Sprout Social

OCTOBER 6, 2022

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. Important hashtags/mentions to include: Important for trends and partnerships. Use hashtags. at least once. Horizontally?

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Oktopost

NOVEMBER 16, 2023

For a competitive edge, benchmark against competitors’ social media data to reveal where your content may fall short. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

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Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Sprout’s tools can also analyze multilingual data, uncover trending topics across social media networks and review platforms with hashtags and keywords.

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Hootsuite

MAY 20, 2020

New variations use hashtags related to government programs for COVID-19 relief. POLICE ADVISORY ON FAKE CASH GIVEAWAYS ADVERTISED ON SOCIAL MEDIA The Police have observed a spike in the number of… Posted by Singapore Police Force on Wednesday, April 8, 2020. Guidelines related to copyright and confidentiality.

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Hootsuite

JULY 2, 2019

An employee advocacy program provides guidelines, resources, and rewards. Target employees share the volunteer work they do with the social hashtag #TargetVolunteers. It’s a great way for employees to showcase company culture and Target’s corporate social responsibility efforts at the same time. Give back (e.g.,

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Hootsuite

MAY 12, 2020

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. Much of the software that’s used to automate Instagram activity defies network guidelines. DO: Use social listening to find relevant posts to engage with. This can be a tricky. DON’T: Buy followers.

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Social Media Strategies Summit

OCTOBER 24, 2018

How do they interact with social media? What social activities (platforms, hashtags, accounts) should be used to reach them? How does your brand follow grammar and punctuation guidelines? Hashtag usage. How are you using hashtags and what do they look like within a post? Visual guidelines.

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Hootsuite

MAY 3, 2023

Work on your Instagram hashtag strategy Instagram hashtags are an effective way to expand your reach, increase impressions, and tap into relevant conversations on the platform. If you want to grow your following and generate leads, you need an Instagram hashtag strategy in place. Source: Twelve Rivers Realty on Facebook 2.

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agora pulse

AUGUST 12, 2020

When creating Pinterest campaigns , social media managers to keep this timeline in mind. Pinterest recommends that social media managers and digital agencies: Get a business account. Use keywords and hashtags. Before publishing Pins, take the time to research keywords and hashtags.

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Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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Later

MAY 13, 2020

Make sure you sign up for Later’s 10-day TikTok Challenge where you’ll learn how to create engaging content on the fastest-growing social app! How to Create a Branded Hashtag Challenge on TikTok. Much like Instagram hashtags , TikTok hashtags help users share and find content. Tempo (feat. Missy Elliott) – Lizzo.

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Buffer Social

JULY 24, 2023

Here are some evergreen tasks to consider as you make your next TikTok: Use relevant hashtags. Three to five hashtags are recommended as the sweet spot for boosting discoverability. For example, Mitra, Buffer’s social media manager, makes TikToks that feel natural to TikTok but also show who we are as a company.

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Unmetric

NOVEMBER 4, 2019

What is the purpose of having a social media analyst? And most importantly, what does it take to be a social media analyst? Social media analyst vs. Social media manager. Often people confuse the roles of social media analysts and social media managers to be one and the same.

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Hootsuite

SEPTEMBER 5, 2019

Pick a contest hashtag. If you do decide to ask viewers to create their own videos, make sure you use a contest hashtag. A great hashtag is a simple way to keep track of submissions. You’ll also want to review their Privacy Policy , Terms of Service , and Community Guidelines. Here are a few key rules to note: 1.

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Hootsuite

JUNE 24, 2020

The employee responsible for editing and approving content ensures everything is correct, on-brand and consistent with the brand’s social media guidelines before it goes live. . Social media manager manager . What’s your stance on hashtags and emojis? Supervise the work of new hires.

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Pixlee

DECEMBER 2, 2021

UGC, content created by members of your brand community and often shared on social media, is frequently found on TikTok through unboxing videos , tutorials, shopping hauls, or challenges. You can encourage your fans to share their videos related to your products through a brand-specific challenge or unique branded hashtag.

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Hootsuite

APRIL 11, 2022

If you’re a social media manager with multiple clients, you’ll have support for as many TikTok accounts as you add. This app provides real-time visualization of how well your hashtags, keywords, brand campaign, or event is doing. Have an account that fits with the TikTok Community Guidelines and terms of service.

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Hootsuite

FEBRUARY 3, 2020

Every business should have social media guidelines. That’s true even if your company is not on social media (psst: here’s how to get started ). Your employees are on social media. Social media guidelines lay down some rules. Why you need social media guidelines for your business.

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Hootsuite

OCTOBER 8, 2019

Purdue University used social media for fundraising to great success. During their 2016 “Day of Giving” campaign, they issued fundraising challenges to followers while pushing out the hashtag #PurdueDayOfGiving across all their social platforms. million but they also saw huge improvements in their social reach.

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Hootsuite

MAY 13, 2020

For instance, Nordstrom was forced to address criticism after its former partner/influencer Arielle Charnas relocated from New York to the Hamptons during the coronavirus crisis, despite federal guidelines restricting non-essential travel. Influencers have found a way to use social video to great effect. One example of this is the U.S.

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Buffer Social

JANUARY 11, 2023

The algorithm can be thought of as rules and guidelines specific to a certain platform that decides which content will be shown on a social media feed and in what order. Call out: Check out Buffer’s top social media posts of 2022 and our social media manager’s analysis of why they did so well.

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Sprout Social

SEPTEMBER 30, 2021

For example, TKMaxx encourages fans and followers to share their latest purchases on Instagram through their branded hashtags. If you’re interested in activating Instagram shopping, note the guidelines to approval that must be reviewed by Instagram themselves including: Agreeing to the platform’s merchant agreement and commerce policies.

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Hootsuite

DECEMBER 7, 2022

You can choose words, exact phrases or hashtags, and you can also choose words or phrases you’d like to exclude from the search. If you click a trending hashtag, you might not immediately understand the context. If you’re an experienced social media manager, you know that risky replies are a delicate dance.

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Hootsuite

JUNE 25, 2019

Check out our Facebook and Instagram contest ideas for suggestions and guidelines.(PS: PS: before launching your social media contest be sure to make sure it doesn’t violate the platforms’ T&Cs or R&Rs.). Simply create a post with an explanatory caption, include an entry deadline and simple guidelines, and voila!

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Sprout Social

JUNE 27, 2016

Every company’s worst nightmare is experiencing a social media fail. Whether it’s Tweeting something inappropriate, misusing a hashtag or auto-Tweeting users’ posts, the results can be catastrophic. This article isn’t about the biggest social media fails of 2016. Research Hashtags.

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Social Media How To Policies Hashtag 64

agora pulse

SEPTEMBER 15, 2020

Some of the most important skills of a social media manager don’t show up on a resume. Here’s a look at “secret” social media manager skills that help them succeed. Sixteen years ago, Facebook launched, and since then a flurry of other social media platforms joined the mix.

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