Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Put on your content boxing gloves and learn how to own the News Feed like a boss. Get up off the ground.

Feed 164

Feed Feedly News Tips 164

Ignite Social Media

MARCH 21, 2022

As people are spending increasingly more time on their cell phones, social platforms continue to battle for attention on content-flooded social feeds. A study completed by Statista found that as of January 2022, TikTok’s monthly users topped the 1B mark. TikTok has 1 billion monthly active users as of January 2022.

Comparison 209

Comparison Newsletter Study Feed 209

Webbiquity SMM

APRIL 4, 2023

A scroll through your feed will reveal examples: Learn : If you’re scrolling for how-to videos, articles about vacation destinations, or slow cooker recipes, you’re in learning mode. Explore : If you peruse your friends’ spring break pictures, or watching animal videos, you’re likely taking a mini mental break.

Social Media 220

Social Media Reddit LinkedIn Research 220

Buzz Marketing for Technology

JANUARY 11, 2011

Things like … “sure we already make tons of content, you know brochures, fact sheets, data sheets, web pages, case studies, etc” Oh my, that’s not the kind of content I meant! This is the algorithm that controls what you see in your News Feed when you log into Facebook.

Feed 264

Feed Feedly News SEO 264

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. We’re not limited to TV-style ads or perfectly polished educational videos.

Video 144

Video Social Media Strategy Film 144

Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? Or that online videos will account for more than 80% of all consumer internet traffic by 2020? There’s no denying it, video is powerful. The Most Engaging Types of Video Content You Need to Create.

Types 119

Types Video Content Case Study 119

Myrland Marketing

JANUARY 12, 2018

If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. More on that in a moment… The Explore Feed on Facebook . Explore keeps the business content out of the personal News Feed so users can see more updates from people, not pages.

Feed 83

Feed Feedly News Groups 83

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. While the News Feed has been experiencing growing pains, a new format has arisen: Stories. ” The rise of Stories.

Feed 111

Feed Feedly News Facebook 111

Socialmedia.biz

JANUARY 14, 2020

According to a recent Buffer research , out of the 7 posts that brands share on their dedicated Facebook page every week, 80% links to external landing pages, 19% are images and less than 1% are native videos. With videos driving 135% more organic traffic than static or text-based images, it comes as no surprise that an estimated 2.27

Mobile 90

Mobile Engagement Organization Video 90

Buffer Social

JUNE 8, 2022

Buffer’s publishing queue allows us to get our plans and ideas 'down on paper' so to speak, so we can visualize our feeds, and use the drafts & editor functions to ensure we have a consistent voice and style behind our posts. You don't necessarily have to invest in lots of seasonal stock for holiday marketing.

Case Study 70

Case Study Campaign Social Media Study 70

Sprout Social

APRIL 22, 2019

If you’re a regular Facebook user, you might have noticed a surge in the number of video ads on the platform. While businesses still use photo ads and carousel ads, they’re growing increasingly fond of the video advertising format. And there’s a good reason for that – people love watching videos. Source: Locowise.

Video 105

Video Facebook Study Mobile 105

Sprout Social

NOVEMBER 21, 2022

And with consumer preferences leaning towards short-form video, the demand for agencies who specialize in TikTok marketing remains high. 5 top TikTok marketing agencies (with case studies). 5 top TikTok marketing agencies (with case studies). Case study: ASO. Case study: Fantastic Furniture . Case study: Mecca.

Case Study 114

Case Study Marketing Directory Retail 114

Proactive Report

JULY 4, 2014

You might have noticed it in your personal News Feed. “Every time someone visits their news feed there are, on average, 1500 potential stories from friends, people they follow and pages they’ve liked for them to see. Early in 2014 studies showed that it had dropped dramatically. Use more video. And sensible.

Feed 90

Feed Feedly News Facebook 90

Buffer Social

NOVEMBER 7, 2017

So when it came to finding the best Instagram strategy, I turned to social media studies. I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. Some analyzed the top Instagram accounts while some even studied tens to hundreds of thousands of Instagram posts.

Study 111

Study Instagram Hashtag Research 111

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. a video-first offering can be. But why is video content so important for brands? And in this new world of social media, video content reigns supreme. View this post on Instagram.

Video 100

Video Social Media Brands Instagram 100

Twenty4 Social

JANUARY 25, 2018

Adam Mosseri, Facebook’s head of the News Feed has said, “There will be less video” and “there will be less content directly from pages.” Watch this video on the link below. Watch this video on the link below. Adam Mosseri , Head of News Feed said. Do you have a plan?

Feed 40

Feed Feedly News Facebook 40

agora pulse

AUGUST 8, 2017

Facebook is testing a new feature – video covers for Facebook pages. Facebook is all about video these days. So it’s not surprising that Facebook video covers have appeared. Facebook wants us to use video — a lot of video — and this is just one of the ways they are encouraging it.

Video 139

Video Facebook Real Estate Features 139

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

Video 133

Video Marketing Vimeo YouTube 133

Ignite Social Media

MAY 25, 2021

Studies have shown Reels can serve as a valuable tool for your brand whether they are used as a testing space for TikTok or to add a little spice into your brand’s newsfeed. Don’ts: Post low-quality or blurry video. Create video with heavy text overlay. Be sure your video is able to tell a complete story in 30 seconds!

Instagram 172

Instagram Engagement Content Tips 172

agora pulse

MAY 8, 2019

In 2016, a study by SocialFlow analyzed over 3000+ Facebook pages and their activities. This study revealed what many marketers had suspected for a long time: Facebook’s organic reach was declining. In fact, the study revealed that the reach per post had fallen by a whopping 42% as compared to the previous year.

Organization 128

Organization How To Hubspot Feed 128

Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. Types of ephemeral content on social media Let’s briefly look at the different kinds of ephemeral content available on social media platforms: Instagram stories Instagram Stories are photos or videos that have a lifespan of 24 hours.

Strategy 117

Strategy Content How To Marketing 117

Ignite Social Media

NOVEMBER 2, 2020

With this addition, users can now create, edit, and share short-form video clips of up to 30 seconds to a news feed within the app. Instagram is testing multiple placements of the Reels feed within the app interface. While it is still new, Reels has yet to be monetized (meaning no ads are appearing in the Reels feed YET).

Instagram 179

Instagram Brands Sports Feed 179

Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. While 73% of B2B marketers use video in their content marketing strategy, they aren’t using video exclusively.

Video 70

Video Marketing Case Study Mobile 70

Sherrilynne Starkie

AUGUST 8, 2019

Pinterest has launched a personalized “ shopping hub” that displays at the top of users’ feeds with product recommendations pulled from retailers’ organic ProductPins and Catalog feeds. Twitter said video ad formats continued to show strength, pointing at the Video Website Card, In-Stream Video Ads, and First View ad formats.

News 186

News Instagram Social Media Retail 186

Buffer Social

APRIL 25, 2017

Since Instagram started sorting posts on users’ feed with an algorithm , many marketers have noticed a decline in their organic reach and engagement. Here’s a quick side-note: Understanding how the Instagram algorithm works can be helpful in figuring out how to increase your organic reach in the algorithmic-feed world.

Instagram 111

Instagram Video Feed Feedly 111

Buffer Social

MAY 31, 2017

This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Over 8 billion videos or 100 million hours of videos are watched on Facebook every day. With Facebook video being the top priority of marketers in 2017 , we’d love to help you get ahead of this rising trend.

Video 111

Video Engagement Facebook Mobile 111

Social Media Strategies Summit

JUNE 24, 2022

Since its launch in August 2020, search activity around Reels has caught and overtaken another of the platform’s video-based features, Instagram Stories: Image source. Instagram Reels is Instagram’s answer to TikTok: a feature that allows users to create and share videos with their followers or anyone else who uses Instagram.

Examples 166

Examples Instagram Brands Transportation 166

Buffer Social

JUNE 30, 2016

The goal of Facebook’s News Feed is to show people the stories that are most relevant to them. Now, Facebook has announced one of their most significant News Feed shuffles. These changes are likely to mean that content posted by brands and publishers will show up less prominently in News Feeds.

Feed 75

Feed Feedly News Facebook 75

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Also, it seems to be easier for TikTok to do this than other channels because its content is short videos that have the potential to go viral, reaching thousands of people with lightning speed.

Trends 147

Trends Strategy Marketing Authentication 147

Sprout Social

JUNE 27, 2022

Polished video production has its time and place, but research shows that consumers enjoy the quick and scrappy approach just as well. We surveyed over 1,000 US consumers for the 2022 Sprout Social Index ™ and found that more than one-third want to see more authentic, less produced videos from the brands they follow. smartsheet.

B2B 136

B2B Brands Marketing How To 136

Buffer Social

OCTOBER 9, 2023

Hover over the video whose analytics you want to view, and click on the 'Analytics' icon next to it. This will lead you to a page displaying various metrics specific to that video, giving you a snapshot of its performance. So, you have the option of diving into individual video analytics. Here’s how.

Analytics 85

Analytics YouTube Overview Metrics 85

Buffer Social

APRIL 29, 2019

Live video remains a core feature of the top social networks , but have you noticed that the live video buzz may have cooled? Why isn’t anyone talking about live video anymore? How should you be thinking about live video and your social media strategy in 2019? The State of Live Video in 2019.

Video 75

Video Avatar Social Networking Instagram 75

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Case studies. Include blog posts or videos from the point of view of your employees. Share blog articles, videos, social posts and other content created by your C-suite or leadership team.

Strategy 132

Strategy Content Curation Press Release 132

Sprout Social

DECEMBER 6, 2023

There’s even the WorkTok community on TikTok, if you want to experiment with short-form video. If you want to find an ideal influencer partner without scrolling endlessly through your social feeds, try using an influencer management tool to support creator identification. Here’s how. times more than those with digital suppliers.

B2B 119

B2B Influencer Brands Marketing 119

Keyhole.co

JANUARY 20, 2024

Studies show that customers respond better to user-generated content than overly promotional marketing. A Facebook community is a powerful tool for user-generator content, because it’s full of real people uploading real comments, videos, and pictures. One-third sharing: Sharing content from others helps your feed seem less spammy.

Small Business 100

Small Business Engagement Strategy Facebook 100

Pam Hughes

NOVEMBER 22, 2021

Previous studies have shown less is more. The Instagram marketing platform Later recently analyzed more than 18 million Instagram feed posts (not including videos or stories) to determine the best hashtag usage to drive engagement and reach. Read Later’s complete Instagram hashtag study here. What to do?

Hashtag 85

Hashtag Instagram Engagement Study 85

Taylor Marek

JANUARY 15, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Marketing Fail: iNET Web Case Study January 15, 2010 by Taylor Marek Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail&#. Watch this video on iNET Web Bashing.

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Case Study Study Marketing Company 153