Bill Hartzer

FEBRUARY 27, 2024

Bluesky , the innovative open social network, has thrown open its doors to the public on February 6, 2024, marking a significant milestone in the realm of social media. This rapid ascent stands as a testament to Bluesky’s growing influence and widespread appeal among users, both in Japan and beyond.

Social Media 95

Social Media Open Source Communities Social Networking 95

Sprout Social

MARCH 31, 2022

You’re not alone — brands are going all in on bite-sized video content right now. Food for thought: a staggering 89% of marketers plan to increase (or maintain) their investment in short-form video in 2022. With over 1 billion monthly active users, TikTok is booming as the hub of short-form video on social media.

Platform 121

Platform Instagram Video Meme 121

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? Is TikTok influencer marketing worthwhile?

Trends 147

Trends Strategy Marketing Authentication 147

Webbiquity SMM

JANUARY 24, 2023

The velocity of change across social networks shows no signs of slowing, prompting advertisers to brace themselves for what lies ahead in 2023. While the social media marketing environment is constantly shifting, there are several social media advertising strategies that marketers may choose to focus on this year.

Advertising 238

Advertising Social Media Strategy Authentication 238

Hootsuite

NOVEMBER 28, 2019

Not only that but more than 2 billion people have watched a Facebook Live video. Simple: Facebook Live is a fantastic way to increase social media engagement. Facebook Live videos also get six times more interactions than regular Facebook videos. Facebook Live video ideas. Add a description of your video.

Video 145

Video Facebook Notification API 145

Hootsuite

APRIL 17, 2024

Bonus: Download a free checklist that reveals the exact steps a fitness influencer used to grow from 0 to 600,000+ followers on Instagram with no budget and no expensive gear. The Threads app algorithm is a proprietary formula that determines what posts get prioritized in each user’s “For You” feed. What is the Threads algorithm?

HootSuite 86

HootSuite Feed Feedly Instagram 86

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 92

API Social Media Management Platform Instagram 92

Later

DECEMBER 8, 2019

Influencer marketing is set to become an $8 billion dollar industry in 2020 — so it’s the perfect time to release The State of Instagram Influencer Marketing Report ! . From changes in caption length and hashtags, to post frequency and which types of influencers get the best engagement, we’re revealing all! .

Influencer 67

Influencer Report Instagram Marketing 67

Sherrilynne Starkie

DECEMBER 20, 2020

The fourth most-popular social network for Canadians is Instagram. Increasingly, Canadians are enjoying the video-based platform TikTok. Forty per cent of Canadians are on Pinterest, an image-based social network. Shared Media includes social media campaigns but it’s more.

Marketing 195

Marketing Syndication Adwords News 195

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. Improperly formatted video — Be sure your content adheres to the 9:16 vertical format on TikTok!

Marketing 217

Marketing Authentication Trends Feed 217

Webbiquity SMM

DECEMBER 12, 2018

Engaging in social listening means going one step further than merely maintaining the presence of your brand on social media. Live Video. Video content has been dominating the web for years, and its popularity continues to grow as broadband and cellular network speeds increase. Influencer Marketing Going Micro.

Trends 166

Trends Marketing Influencer B2B 166

Buffer Social

APRIL 29, 2019

Live video remains a core feature of the top social networks , but have you noticed that the live video buzz may have cooled? Why isn’t anyone talking about live video anymore? How should you be thinking about live video and your social media strategy in 2019? The State of Live Video in 2019.

Video 75

Video Avatar Social Networking Instagram 75

Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind. About section.

Social Networking 112

Social Networking Widget How To URL 112

The Realtime Report

FEBRUARY 17, 2022

After a creator submits a video, it is only seen by a limited niche audience, according to several TikTok experts who have been given a behind-the-scenes peek. TikTok then evaluates how that small group reacted, such as how many people watched the video all the way through, how many people liked it, how many people shared it, and so on.

Brands 91

Brands How To Hashtag Influencer 91

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

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Video Marketing Vimeo YouTube 133

Later

JULY 24, 2019

Drumroll, please… IGTV, Instagram’s brand new video platform, is here! IGTV is a place for long form videos on Instagram, and it’s available in both the native Instagram app and the new standalone IGTV app. Anyone on Instagram can create their own IGTV channel, where they can share long-form videos with their followers.

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Platform Video Instagram Press Release 79

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. The influencers found them!

Influencer 104

Influencer Social Media How To Campaign 104

Ignite Social Media

JANUARY 12, 2018

A few last-minute additions for your 2018 strategy are to include more video, use Pinterest for Search, activate micro-influencers and determine a role for Messenger. More Video. If you thought 2017 was the year of video, think again. Video will continue to grow in importance in 2018. Activate Micro-Influencers.

Strategy 133

Strategy Social Media CPC Influencer 133

Ignite Social Media

JULY 10, 2019

The new Groups tab will now show a personalized feed of activity across all the groups you’re a member of and recommend similar groups based on your interests. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak). Instagram is expanding their shopping functionality via creators/influencers.

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Trends Social Media Groups Groups 128

Hootsuite

MAY 19, 2022

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Likes are important because they contribute to which posts Facebook’s algorithm pushes to the top of users’ feeds. Lots of factors go into the box, and a user’s feed comes out.

Tips 141

Tips HootSuite Facebook How To 141

Sprout Social

MAY 26, 2022

We have some exciting news: As of today, Sprout Social is partnering with TikTok to launch a first-of-its-kind integration. Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks.

Examples 141

Examples Campaign Tips UGC 141

Keyhole.co

OCTOBER 13, 2023

Also, this type of recruiting includes employer branding and influencer marketing. Social media helps employers spread key information about their company values and culture. 6 Benefits of using social media for recruitment There are many advantages to using social media when sourcing candidates.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Hootsuite

MARCH 16, 2020

In-Feed Video : Ads appear in the native news feed of TikTok on the For You page. . Brand Takeover : Ad appears when TikTok users open the app and completely take over the screen for a few seconds before turning into an In-Feed Video ad. . The exception is the first: In-Feed Video ads.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Later

SEPTEMBER 15, 2020

Calling all content creators, influencers, and brand ambassadors — do you struggle to pitch to brands you want to work with? To help you successfully send an email pitch to brands, we asked our PR and Influencer Marketing Manager, Chrissy Abram , to share her top tips to help you land your dream collaboration!

Influencer 63

Influencer Brands Tips How To 63

Ignite Social Media

MAY 19, 2021

It’s hard to scroll through social feeds or the news today without being hit with more information on Clubhouse, the hot new app (now also available on Android devices as of this month) that features audio-only rooms that allow people to chat about shared interests. Live video on Twitter. It all felt very cutting-edge.

LinkedIn 172

LinkedIn Newsletter Instagram Trends 172

Sprout Social

AUGUST 2, 2022

In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. But like on all social networks, trends on YouTube come and go. Short-form video. If you yourself are not binging TikTok videos daily, you likely know a Gen Zer who is.

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YouTube Trends Strategy Content 138

Sprout Social

MARCH 4, 2021

With online conversations and trends moving quickly, it can be challenging to stay up to date with trends or posting original content frequently enough to stay visible in followers’ feeds. It helps you keep your feed fresh and engaging without stressing to create new content every time. That’s where content curation comes in.

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Curation Data Content UGC 140

Ignite Social Media

JULY 15, 2022

When compared to other traditional social networks like Twitter (35 minutes/day), Facebook (31 minutes/day), Snapchat (30 minutes/day), and Instagram (29 minutes/day), TikTok has the lead. Collection Ads: Businesses can upload a product card to in-feed ads. Creators: TikTok is full of “everyday influencers.”

Affiliate marketing 91

Affiliate marketing Instagram Feed Feedly 91

Sprout Social

JUNE 30, 2021

While social media stories aren’t anything new, as more platforms add this capability to their apps, it’s important for businesses to understand how to properly use these to their advantage. Social media stories started on Snapchat, but have since branched out to nearly every other social media and communication platform.

Social Media 136

Social Media Platform Instagram Feed 136

Pam Moore

JANUARY 17, 2018

This will impact how content is prioritized in your news feed. Mark is changing the goal for his product team from “finding meaningful content to having meaningful social interactions.” ” He also makes it clear we may see less video content. Yes, Facebook is continuing to favor live video and video overall.

Facebook 164

Facebook Training Template Templates 164

Keyhole.co

JANUARY 28, 2023

If your business hasn’t started making video content , now is the time to start. Investing in video—and YouTube in particular—is key to a strong marketing strategy. And any strong video marketing strategy is backed by powerful YouTube analytics tools. So why is YouTube such a big deal? YouTube is growing in a big way.

Metrics 98

Metrics Analytics YouTube Price 98

Sprout Social

MAY 2, 2022

It decides which videos a user might like based on their individual interests and displays them on the user’s For You page. Someone who watches a lot of beauty and makeup content will naturally see more recommendations for similar videos. The TikTok algorithm considers a combination of factors to decide which videos a user might like.

Hashtag 123

Hashtag Sports Trends Engagement 123

Webbiquity SMM

JUNE 7, 2018

LinkedIn is the primary social network for professionals, about 546 million , round the world. You can use paid ads that appear in the LinkedIn news feed or send personalized messages to relevant professionals with the help of the Sponsored Inmail feature. Influencer Marketing on Social Media. Leverage LinkedIn.

B2B 217

B2B Brands LinkedIn Influencer 217

Webbiquity SMM

MARCH 7, 2019

Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. ” It’s been catapulted from relative insignificance into social media stardom.

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Eventful Social Media Badge Hashtag 145

Likeable

OCTOBER 4, 2021

Video game streaming makes up the lion’s share of content on the platform for now, but other areas of content are growing such as music, comedy, and even live political commentary from rising creators like Hasan Piker. . This positions the platform well for its users to discover new live streamers within their feeds. .

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Reddit YouTube Survey Instagram 100

Janet Fouts

JANUARY 28, 2018

Agorapulse is an all-one social media management tool that’s recently introduced some new and improved scheduling features; one of them is the introduction of content categories to the queue and the other, bulk uploading for scheduling updates or adding them to a queue. Next, you can schedule it, or publish it now. Collaboration tools.

Social Media 217

Social Media Tools Marketing Collaboration 217

Hootsuite

OCTOBER 12, 2021

And even though it’s not quite as big as Facebook or Instagram (yet), some demographics already choose it over most social networks out there. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Video information.

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Tips How To Hashtag Trends 116