Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Facebook 2018 is all About Engagement. Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed.

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Is Your Social Media Content Really Top of News Feed Worthy?

Pam Moore

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed?

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10 Power Tips to Create Facebook Content that Owns the News Feed Like a BOSS

Pam Moore

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook.

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Facebook Marketers are Already Fumbling News Feed Change

Jon Loomer

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes.

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Best Practices for Twitter

Ignite Social Media

Twitter gives users the ability to stay in touch with their favorite brands, in a “happening now” atmosphere. It’s a great place for brands to share timely information and eye-catching visuals while engaging with their community. Engage with Your Audience.

I'm Engaged! (4 Tales of Accidental Twitter Friends)

Almost Savvy

4 Tales of Accidental Twitter Friends) Posted by Irene Koehler in Business , Networking , Social Media , Tips , Twitter on November 17, 2009 | 16 responses It’s true, I’m engaged. No, not that kind of engaged. I’m engaged. When Twitter is Down ?

Six Stellar Twitter Tools and Reviews

Webbiquity SMM

Thanks to its brevity and informality, Twitter has become a phenomenally successful social network, particularly for sharing news and updates, with more than 560 million active users collectively posting 5,700 tweets every second. Expert Reviews of Top Twitter Tools.

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What You Need to Know About Facebook’s News Feed Changes

SocialFish

Facebook page admins take note: just when you thought you’d figured out Facebook’s EdgeRank algorithm, they’ve changed the game and the way News Feed works. Here’s what you need to know about the News Feed changes: Story Bumping.

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5 Secrets to Better Brand Engagement on LinkedIn

agora pulse

When it comes to B2B and B2C companies, brand engagement on LinkedIn is the holy grail. In this article, I’m going to share 5 secrets to better brand engagement on LinkedIn so that you can get in front of the people who need to know about you. But how do you improve your engagement?

How to Increase Twitter Engagement Levels – Get Active!

Devumi

Everyone using the 140 character or less platform wants higher Twitter engagement levels. Unless you’re, say, Justin Bieber, you have to actually work for your Twitter engagement. If you’re not doing that already, please give your Twitter account to someone else.

Twitter Cleans up Spam Accounts

Ignite Social Media

Twitter has been struggling ever since they moved away from their bread and butter of the reverse chronological feed in early 2016. The recent news that Twitter is overrun with fake accounts delivered a massive blow to Twitter’s reputation.

Why You Should Stop Following Inactive Twitter Accounts Right Now

agora pulse

Have you been using Twitter for a while? If so, you are almost certainly following inactive Twitter accounts. Inactive Twitter Accounts Make You Look Less Popular. Inactive Twitter Accounts Make You More Susceptible to Bots. Regular Maintenance Means a Better Feed.

Twitter Basics: How To Get Started On Twitter For Business

yMarketingMatters

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Twitter is Viral.

How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity SMM

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time.

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

Twitter is a remarkable social media platform for your business. But if you’re new to Twitter it can be more than a little confusing. An effective Twitter presence starts with understanding how it works. To see your Twitter Home feed, click on Home: .

4 Steps to Boost Your Social Media Engagement

Convince & Convert

An interesting feature of Mention is that it allows the right people to engage with an audience in discussions that are taking place somewhere else. and watch related posts appear alongside easy-to-understand engagement data.

Why Twitter Engagement Is Essential for Brands Today

Sprout Social

Twitter has grown quickly since its inception. Your brand needs to stay consistently engaged to connect with your audience and drive conversation. Why Twitter Engagement Remains Relevant. There’s a reason why Twitter is still one of the top 5 social media channels and continues to thrive. Read on to learn about the opportunities Twitter presents to connect meaningfully with your audience. Engage With a Targeted Audience. Image via Twitter.

4 Strategies for Improving Social Engagement

Convince & Convert

An interesting feature of Mention is that it allows the right people to engage with an audience in discussions that are taking place somewhere else. and watch related posts appear alongside easy-to-understand engagement data.

6 Ways to Filter Your RSS Feeds - ReadWriteWeb

Buzz Marketing for Technology

6 Ways to Filter Your RSS Feeds. Information overload is a real problem for many web users, and one way to cope with it is to filter your RSS feeds so you only see what you want to see. There are many ways to filter news feeds from your favorite sources, including passively by relying on meme trackers like Techmeme or social news services such as Google Readers shared items. Feed Rinse is a best of class RSS filtering application. Products , RSS & Feed Management.

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3 Simple Tactics for Using Twitter as a Traction Channel

Convince & Convert

Wondering if Twitter could be the marketing tool your business needs? Thinking your company needs a larger Twitter following? Now, if you’re ready to proceed, Twitter marketing could be just what you were looking for. Even the real people on Twitter are too busy for you.

New Twitter Features Summed Up

Mindjumpers

Tweet Last week, Twitter announced some major changes that will affect how both users and businesses use and spend time on the site. Here’s a sum up of the most prominent changes: Twitter redesign. As you use Twitter, the feature will be better at serving you content.

47 Things to Tweet That Will Electrify Twitter Engagement

Rebekah Radice

You’re posting content to Twitter. You’ve wondered, what should I post on Twitter to increase engagement? But today: You know increased Twitter engagement leads to contacts, traffic, and sales. 47 Things to Tweet That Will Electrify Twitter Engagement.

Analyse your RSS Feed

Koka Sexton

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Analyse your RSS Feed Your RSS readership is just as important as tracking your visitors with Google Analytics. I have all of my blogs pushing their RSS feeds through Feedburner. 12) Analyzing your RSS feed [.] ¬

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Increased Instagram Ad Engagement and Hot Stats from the Super Bowl | Social You Should Know

Ignite Social Media

Increased Instagram ad engagement, hot stats from the Super Bowl and a safer twitter experience for consumers and brands in this week’s edition of Social You Should Know. Engagement with Instagram Ads Increasing. Twitter Combatting Abusive and Low-Quality Tweet Replies.

How Users Engage With Advertising on Facebook

Mindjumpers

look at news feed – Users like an average number of 28 pages. How Users Engage With Advertising on Facebook (mindjumpers.com) [.]

20 Pros Reveal What Makes a Perfect Twitter Marketing Strategy

Convince & Convert

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. Below are some examples of what worked for these global giants on Twitter. It’s a cool feed for catching up on what’s going on globally.

What I Like About the New Facebook Timeline Profile, Privacy Settings, and News Feed

Kikolani

So, as a change of pace, here are some gems that have come about from the latest updates that are actually pretty cool from the news feed to the new Facebook Timeline Profile. The Best Facebook News Feed Setting. By far, of all things they have done to the news feed, I love this!

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How Are Associations Using Twitter?

SocialFish

——— Have you ever thought about all the goals your association has and how Twitter can help you achieve those goals? For many, the association Twitter account is treated like just another promotional channel. Guest post by SocialFish contributor Amanda Kaiser.

How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

Looking for a way to get more trust in your brand, a lift in consumer engagement, and an edge over your closest competition? A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365.

How to engage customers on social with brand storytelling

Sprout Social

The good news is that engagement doesn’t have to be a mystery. Here are four examples of brands successfully engaging with their customers with brand storytelling. Here’s an example from a post on Twitter that talks about their 2019 Marketing Predictions eBook. I know you might be thinking, So you’re saying I have to open a hotel to engage customers on social? The good news is you don’t have to open a hotel to get customer engagement on social media. Engagemen

The Future of Twitter

Proactive Report

The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Journalists on Twitter.

How to Customize Your Facebook News Feed to Maximize Your Productivity

Buffer Social

As social media marketers, we spend a lot of time on Facebook, managing our Pages , engaging our fans , finding good content , and creating ads. 4 Key Areas of Your Facebook News Feed to Customize (and How to Customize Them). News Feed. View other feeds.

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The News Feed is Outdated: How Stories Changed the Way I Think About Social Media

Buffer Social

The News Feed is outdated and stories are becoming the default for content consumption. Facebook, for example, didn’t invent the vertical scrolling feed. Twitter launched “ While you were away ” to show tweets you may have missed since you last opened the app.

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Power of Trust and Intention in Earning Attention of Your Ideal Customer and Audience

Pam Moore

Every where we turn, every device we turn on, every social network feed we scroll, there is noise. Many digital and brand marketers hop on Twitter with the hopes of grabbing quick attention of their target customer and audience.

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How to Leverage the New Twitter Partnership with Google

Convince & Convert

Image via BigStockPhoto.com On February 4, Bloomberg broke the news about a deal between Google and Twitter , allowing tweets to appear in Google’s search results as soon as they are posted. Currently, Google must crawl Twitter to obtain the content within tweets.

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47 Things to Tweet That Will Electrify Twitter Engagement

Rebekah Radice

You’re posting content to Twitter. You’ve wondered, what should I post on Twitter to increase engagement? But today: You know increased Twitter engagement leads to contacts, traffic, and sales. 47 Things to Tweet That Will Electrify Twitter Engagement.

5 Attention Grabbing Twitter Marketing Tactics for Non-profits

SocialFish

Twitter is perhaps one of the fastest-moving social platforms. With hundreds of thousands of tweets being shared every day, maintaining visibility and driving engagement become key challenges for most Twitter marketers. Get your team involved in your Twitter campaigns.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. does for Twitter and carries it across LinkedIn and Facebook”).

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The Best Time to Post on Facebook, Instagram, Twitter, and LinkedIn

Hootsuite

The best time to post on social media is whenever your audience is most likely to see and engage with your content. We were able to get the best time to post on Facebook, Twitter, and Instagram , and the best day to post for Twitter, Facebook, Instagram and LinkedIn.

On The Death Of Google Reader

Waxing UnLyrical

But is this just a sign of RSS feeds becoming a part of Internet Past? Before Google announced they were shutting down Reader , I hadn’t looked at my feed in months, maybe a year, or more. I think this could be the beginning of the end for the RSS feed.

Executive Engagement: Building Top-Floor Content for C-Suites

Convince & Convert

Look at their Klout scores, Twitter feeds, and LinkedIn posts to see what topics catch their attention enough for them to post about it. Content Marketing CEOs content marketing content strategy executive content executive engagement Social Media Marketing

Measuring Engagement

Proactive Report

If engagement is the holy grail of social media marketing, how do we know if we’ve hit the jackpot? How many of our visitors are fully engaged and how many are walking away? But is engagement too fuzzy a concept to be able to measure? So what activities count as engagement?

Twitter Cards: Everything you need to know

Sprout Social

There are more than 330 million monthly active users on Twitter. If that number isn’t significant enough to make your marketing team’s mouths water – how about the fact that 51% of Twitter users earn more than $50,000 per year ? Twitter is great at driving more qualified traffic to your blog, product page or website. Twitter Cards give you the power to convey plenty of useful and engaging information to your followers, without breaking the character limit.