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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. On their Facebook page with 16 million followers, Airbnb posts giveaways and contests and introduces new Airbnb services. The general public was naturally skeptical of letting strangers share their homes.

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Chatbots: The future of conversational commerce and marketing

Buzz Marketing for Technology

And while the technology can be used for entertainment purposes—think Snapchat or Facebook Messenger, for example—its greatest impact is potentially coming in marketing, Brucculeri told me. For example one apparel brand delivers a 30-day workout experience using basic Facebook Messenger. Creating conversations, not messaging. “We

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#SproutChat Calendar: Upcoming Topics for January 2017

Sprout Social

CST to engage with Team Sprout and our broader Sprout Community. Join our Facebook community for weekly notifications or take note on the topics and dates below. Will Twitter launch new features to re–engage users? Check out the topics for January and join in on the conversation on Twitter. New Year, new trends!

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How to Create a Social Media Posting Schedule (Free Template and Tools)

Hootsuite

Also look at your analytics for any clues about how your posting frequency or time of posting impacts engagement and conversions. You can also go one step further by looking at the level of engagement they see on their posts. Facebook: For B2B brands, post Tuesday to Thursday, 9 a.m. 10:45 a.m., and 5:45 p.m.

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The MetricsMan Comes To #measurePR

Waxing UnLyrical

It simply means the primary objectives of most social business efforts are centered on concepts like community-building, engagement, listening, and participating in conversations. You can RSVP for #measurePR with Don Bartholomew on Facebook (might be handy as a reminder) … or just show up! See you on Tuesday, then. pts Settings.

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Weekly Roundup: Unleash Your Lady Gaga

Waxing UnLyrical

Why: One of the reasons we take on speaking engagements, often unpaid, is to populate a business development pipeline. Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments.

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How Reading Fairy Tales Can Improve Public Relations

Waxing UnLyrical

Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments. Ive recently have been thinking about this a lot lately while looking at my Twitter stream or Facebook News Feed. pts Settings.

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