Wed.Jun 14, 2023

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How to Create a Content Calendar for Your Social Media Marketing Strategy

The Social Media Hat

Discover how to create a content calendar for your social media marketing strategy. The post How to Create a Content Calendar for Your Social Media Marketing Strategy appeared first on The Social Media Hat.

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Beneficiary and Payer Requirements for Meta Ads in the European Union

Jon Loomer

If you target any country or territory within the European Union, you are now required to provide beneficiary and payer information. Let’s clarify what this means… The Regulatory Requirement The EU Digital Services Act (DSA) requires Meta to provide information on the beneficiary and payer of ads that target anyone living within the European Union.

Library 161
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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Remember when Adam Mosseri said in March of 2022 that your caption matters more than your hashtags in terms of post visibility and reach? Hootsuite did a small experiment afterwards and found that posts with good captions generated 30% more reach than posts with hashtags.

Hashtag 152
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New Report Looks at Social Media Posting and News Consumption Trends in 2023

Social Media Today

The 160-page report includes a heap of insights into social media consumption trends.

Trends 202
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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How to Build a Strong Brand Voice on Social Media (and Beyond)

Hootsuite

Developing a unique, powerful brand voice is the best way to create consistent and compelling content across all channels. Defining your brand voice forces you to think about who you are as a brand and what you really stand for. It also requires you to think about your audience and what matters most to them. Keep reading to find out how to define your unique brand voice and incorporate it into your social media strategy. #1 Social Media Tool Create.

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Meta and Microsoft Join New Framework on responsible AI Use

Social Media Today

The group aims to establish broader industry regulation on generative AI usage.

Microsoft 189

More Trending

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Google Announces New AI Powered Ad Options and Virtual Try-On Tools for Clothes

Social Media Today

Google continues to integrate new AI-powered options.

Google 198
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How To Create A Twitter Marketing Strategy

Audiense

There’s no social media company that had a more eventful 2022 than Twitter, going through a major acquisition, multiple feature updates, and countless news stories. But the social public square closed out the year serving an estimated 368 million users worldwide and is still an invaluable platform for connecting brand and audience.

Twitter 78
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Meta Rolls Out New Tools for Creators, Including Facebook Reels Templates, Analytics, Ad Tools and More

Social Media Today

A heap of new updates for Facebook creators.

Template 189
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Artificial Intelligence Will Dramatically Impact Facebook And Instagram. Here’s How

Forbes Social Media

I’m strongly against having AI bots write articles while also amazed at how efficient they can be, especially when it comes to writing social media posts that sound li.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Meta Implements New Updates for EU Advertisers, In Line with Evolving Requirements

Social Media Today

The new requirements are in line with the evolving Digital Services Act.

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6 Reasons Why Banks Need Social Media Monitoring

Hootsuite

In today’s economic market, avoiding problems before they develop into full-scale crises is more important than ever. But how can you stay informed when there’s so much going on? Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. In this article, we’ll explore how banks can use social media monitoring tools to protect their reputation, connect with their audience, and elevate their social st

Banking 80
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New Report Looks at Social Media Posting and News Consumption Trends in 2023

Social Media Today

The 160-page report includes a heap of insights into social media consumption trends.

Trends 148
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Reddit Blackout Casts Spotlight On Its Failure To Turn A Profit

Forbes Social Media

A number of sub-groups on the platform have vowed to remain closed indefinitely as a protest to changes to Reddit's data policies.

Reddit 91
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Meta and Microsoft Join New Framework on responsible AI Use

Social Media Today

The group aims to establish broader industry regulation on generative AI usage.

Microsoft 148
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Google’s Massive Pixel 8 Pro Upgrade Now Even More Likely

Forbes Social Media

This year's Pixel 8 Pro looks set to receive a huge upgrade over Google's current Pixel 7 Pro.

Google 88
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Meta Implements New Updates for EU Advertisers, In Line with Evolving Requirements

Social Media Today

The new requirements are in line with the evolving Digital Services Act.

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Strategic Blogging

ProBlogger

The post Strategic Blogging appeared first on ProBlogger. Image created in Canva Over the past year I’ve been meeting with a business coach who has been helping me to look at my blogging as a business rather than just a job. One of the things that has become evident to me is that good sustainable businesses don’t usually just happen by accident.

Blogger 34
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Pinterest Announces Expanded Launch of Premiere Spotlight Ads, Previews Travel Catalogs

Social Media Today

Some new ad options to consider in your Pinterest marketing process.

Travel 151
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How to Build a Personal Brand (Using A Simple Framework)

Buffer Social

In a study to understand why certain individuals (called “ Visible Experts ”) suddenly rose to become top voices in their fields, Hinge Marketing found that most of them were no more skilled or talented than others in their profession. What did make them different was how they communicated their work. At its core, that’s what personal branding is – the cumulative efforts to communicate an individual’s work.

Brands 25
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Pinterest Announces Expanded Launch of Premiere Spotlight Ads, Previews Travel Catalogs

Social Media Today

Some new ad options to consider in your Pinterest marketing process.

Travel 148
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Proposed Bill Would See Social Platforms Held Legally Liable for Distribution of AI-Generated Content

Social Media Today

Regulators are looking to get ahead of the AI wave.

Proposal 154
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Google Announces New AI Powered Ad Options and Virtual Try-On Tools for Clothes

Social Media Today

Google continues to integrate new AI-powered options.

Google 148
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Proposed Bill Would See Social Platforms Held Legally Liable for Distribution of AI-Generated Content

Social Media Today

Regulators are looking to get ahead of the AI wave.

Proposal 148
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Meta Rolls Out New Tools for Creators, Including Facebook Reels Templates, Analytics, Ad Tools and More

Social Media Today

A heap of new updates for Facebook creators.

Template 148