Tue.Aug 09, 2011

My Yearly Social Media Douchebag Audit

Jason Yormark

Along with the hyper growth of social media platforms over the past few. years, comes the army of awful marketers that spam, mislead and embellish their experience.

Build Backlinks – 14 Easy Ways

Convince & Convert

Google optimization is based on the premise that the more people that like to your website, the more valuable it must be and the higher ranking it deserves in search results.

SEO 52

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Building Content That Attracts Customers and Clients

Akamai Marketing

When your building content, you’ve got to remember not to be blinded by the demographics. Sort of. To explain: last we I talked about how you shouldn’t be too blinded by demographics in social media, because, people like to talk to other people, not marketers.

5 Reasons to Play Hooky in the Summer

Debbie Weil

This is not the first summer that I’ve taken a break from all digital, all the time. And I hope it won’t be the last. As I wrote last July, there’s something about a stretch away from DC that makes me feel like a kid in camp who wants to try new activities.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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The 5 Must-read Books for Bloggers in 2011

ProBlogger

I’ve read dozens of marketing books in the past six months, and these are the titles that really stood out. Reading these will dramatically help you improve your blog. I promise! Launch. I used to work for a launch coach so assumed I knew everything about product launches.

Improving Online Credibility For Your Site

Idaconcpts

Web site development and online approaches are quickly becoming a central part of the way a company conducts business.

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Social Media: The New Word Of Mouth

Small Business Mavericks

A new study shows that small business owners recognize the value of word of mouth advertising, but they don’t see a need for social media. Perhaps SMBs are not aware that social media is the new word of mouth. Let’s face it, we live in a world where the Yellow Pages are used less and less often. People now conduct their searches for local businesses online. Looking for real estate? They start online. Want to buy a car? They start online.

#measurePR with Marshall Sponder (Part I)

Waxing UnLyrical

A week ago today, I spoke to Marshall Sponder for the very first time. I was quite excited, because I’ve been following his blog for ages. I mean, when you spell “measurement geek,&# you are really spelling M-A-R-S-H-A-L-L-S-P-O-N-D-E-R.&#. That’s how much into measurement he is!

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

The Gap Serves The Taco, Emphasizes Social Media

Firebelly

Mobile food vendors, or food trucks, are becoming a growing trend all over the country. While it’s far from a new idea, it’s gaining new-found popularity thanks to the ease of communicating and growing a following through social networking.

Listen to the Fifth Estate for Free

Geoff Livingston

In the past three days, Chapters 6 and 7 of Welcome to the Fifth Estate have been podcasted , completing the reading of the book. Welcome to the Fifth Estate is now available for listeners in its entirety for free. Below please find a list of podcast episodes.

Eventually we’ll all be good at social media and then what?

Direct Marketing Observations

I was talking to a really smart person yesterday, way smarter than me, and I told her in no uncertain terms that eventually, this whole social media thing will eventually flatten out.

SEO 11

A review of the ROI of Social Media

Jeff Esposito

A few months back, I was on a panel in Chicago moderated by Guy Powell. We got to chatting and one thing led to another and I agreed to review a copy of his book entitled ROI of Social Media (Amazon affiliate link) along with Jerry Dimos and Steven Groves.

A World Gone Social

Learn how companies must adapt to survive.

Twitter Adds Image Upload Option to Tweets

Bill Hartzer

I’ve always been a fan of Twitter , even before Twitter became popular. It seems as though I’ve been on Twitter forever, just call me an early adopter. It looks like we are finally getting a much-needed upgrade to the Twitter web interface, which is really just a new small option.

How to Develop the Perfect Brain

Engaging Brand

Remember being a child? . I was one of those really irritating ones." But why are the clouds white? But why do people cry? etc etc". The power of why is something we seem to lose during our lives, and yet in asking that powerful question we develop a much greater understanding of the world around us. Asking the question "Why?' helps us truly understand the emotions around us. . For instance people use adjectives to describe - a beautiful house, a tiring journey, a brilliant day.

How to Make Getting Sidetracked Work for You as a Blogger

ProBlogger

If you’re ever stuck for ideas to write about on your blog, here’s a little discipline that I’ve gotten myself into over the years that helps me a lot. It’s all about capturing those moments when you get sidetracked while writing blog posts.

Cartoon of the day

Jeff Esposito

Cartoon of the Day death non sequitur Wiley Miller

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Content Marketing – What is it and How Does it Work for Business?

The Social Media Incubator

Content marketing includes writing articles, blog posts, guest posts on other blogs, articles and content for your website, creating videos, creating podcasts, press releases … anywhere you can create and publish content online.