Social Media Today

OCTOBER 9, 2018

By adding influencer content into the mix, brands may be able to grab consumers' attention at a time when many are bombarded with product promotions, seasonal ads and deals.

Influencer 167

Influencer How To Marketing Products 167

Oktopost

OCTOBER 9, 2018

Being a social media manager can be overwhelming. In a few hours, you’re expected to write compelling messages, brief your designer on the right visual direction, as well as identify powerful hashtags for driving engagement. With 2019 just around the corner, adopting the right set of social media tools could drastically simplify your day-to-day and […].

Social Media 122

Social Media Tools B2B Social Media Management 122

Social Media Today

OCTOBER 9, 2018

Social media offers leaders of organizations the opportunity to speak directly to their audience about values and decision-making processes. In turn, this has the potential to help create organizational transparency and build trust.

Social Media 167

Social Media Organization Process 167

Janet Fouts

OCTOBER 9, 2018

The older we are, the more we are likely to become a caregiver for family and friends or need care for ourselves. In fact, a survey of family caregivers from Caregiver Action and AARP tells us that 29% of the U.S. population provides care for a chronically ill, disabled, or aged family member or friend during any given year and spend an average of 20 hours per week providing care for their loved one).

Class 110

Class System Survey Skills 110

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Social Media Today

OCTOBER 9, 2018

While 90% of sessions on the platform last under five seconds, the tech giant will maintain the service for companies that use it for employee communications.

Report 167

Report Data Google Platform 167

agora pulse

OCTOBER 9, 2018

Want to save time and improve customer experience? Using saved replies can help you do just that. A lot of social media managers I speak to worry that using saved replies will make them sound unnatural and robotic. Or even worse– spammy. They don’t have to. If you use them well and make them a part of your communication strategy, saved replies can speed things up without sacrificing post quality.

Eventful 109

Eventful Social Media Management Conference Types 109

Later

OCTOBER 9, 2018

October 10th is #WorldMentalHealthDay, which is a cause that is close to our hearts here at Later, because of you ! Social media managers, entrepreneurs, and influencers have a unique set of mental health challenges because they spend their days in the trenches of the internet. Self-care is an important part of mental health, and sometimes that means taking a break from social media, our phones, and technology.

Social Media Management 110

Social Media Management Social Media Tips Feed 110

Social Media Today

OCTOBER 9, 2018

This inflographic provides facts and examples to show you the benefits of live streaming as well as help you implement this into your social media strategy.

Examples 100

Examples Social Media Strategy 100

Buffer Social

OCTOBER 9, 2018

Today, we’re excited to launch, SocialChat by Buffer, a simple, free tool that enables visitors to start social media conversations on your website. Each and every day, people visit your website to learn more about your business. The problem is a large percentage of websites don’t really support visitors in helping them to find what they want.

Conversation 94

Conversation Widget Nielsen Study 94

WebInKnow

OCTOBER 9, 2018

Gosh I love when somebody takes my ideas and runs with them (pun alert) to grow their business. I recently caught up with Rebekah (Bek) Keat of Team Sirius Tri Club to learn about how she uses online content and social media to reach beginner and weekend warrior triathletes who want to know basic information. This approach to marketing by targeting a specific buyer persona has led to Team Sirius Tri Club growing from just 4 athletes to 240 in just under two years.

Marketing 94

Marketing Team Social Media Content 94

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Social Media

Forbes Social Media

OCTOBER 9, 2018

Hash-based blacklisting has become the dominate approach to fighting terrorism online, but fails to understand context. We have the tools to truly combat terrorist posts, but will Silicon Valley finally decide to bring its immense capabilities to bear on its terrorism problem?

Social Media 92

Social Media Tools 92

Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? Fantasy sports are a game where participants build imaginary teams. The teams are made up of real-life players.

Sports 83

Sports Social Media Engagement Compete 83

Later

OCTOBER 9, 2018

If you’re using Instagram for business, managing all of your direct messages, comments, and replies can be a huge waste of time — thankfully Instagram Quick Replies are here to help! In case you haven’t noticed, Instagram recently updated their Instagram Direct interface for businesses accounts. Along with new sorting and filtering abilities, you can now create Instagram Quick Replies for all the questions and comments that you commonly receive.

Instagram 74

Instagram How To Features Questions 74

Likeable

OCTOBER 9, 2018

In its 15th year, Advertising Week continues to serve as a useful way to take the pulse of the current state of the advertising industry (and guess about its future). Digiday’s “In and Out” panel did just that, in fact, polling marketers from Equinox, GIPHY, Gimlet Media, and GE on where they stood on hot topics ranging from artificial intelligence (in on the practical applications of the technology, out on the gimmick) and influencer marketing (a resounding rebuttal against inauthentic #ads) to

Advertising 59

Advertising Authentication Influencer Sentiment 59

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

WebInKnow

OCTOBER 9, 2018

Gosh I love when somebody takes my ideas and runs with them (pun alert) to grow their business. I recently caught up with Rebekah (Bek) Keat of Team Sirius Tri Club to learn about how she uses online content and social media to reach beginner and weekend warrior triathletes who want to know basic information. This approach to marketing by targeting a specific buyer persona has led to Team Sirius Tri Club growing from just 4 athletes to 240 in just under two years.

Marketing 56

Marketing Team Social Media Content 56

Forbes Social Media

OCTOBER 9, 2018

Did this year’s Advertising Week, or the New York Media Festival’s “Future of TV” (there still is one!) help in lending any clarity to the complicated picture? Here’s one man’s take of a few key insights both live and in color.

Advertising 53

Advertising 53

Social Media Today

OCTOBER 9, 2018

This inflographic provides facts and examples to show you the benefits of live streaming as well as help you implement this into your social media strategy.

Examples 167

Examples Social Media Strategy 167

Forbes Social Media

OCTOBER 9, 2018

Here's what you need to know about the Google+ hack

Google 78

Google How To 78

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