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How to Use Social Media to Generate More Leads for Your Business

Oktopost

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity SMM

These changes are affecting tactics, budgets, messaging, and metrics as illustrated in the compilation of B2B marketing facts and statistics below. The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ). B2B marketing budgets are shifting to digital and social. MediaPost ).

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Find opportunities for authentic engagement.

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Government Use of Social Media - "In Addition to," Not "In Lieu of.

Social Media Strategery

Download the full report Pew Internet released their “Government Online&# report today, and it’s chock FULL of great statistics. community? Social media helps supplement and improve everything else the government is doing to communicate – it’s not some communications panacea.

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5 Content Marketing Strategies to Increase Blog Traffic

Kikolani

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Just take a look at this amazing blogging statistics meter from worldometers.info. Participate in the communities where your audience already gathers.

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5 Content Marketing Strategies to Increase Blog Traffic

Kikolani

A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Just take a look at this amazing blogging statistics meter from worldometers.info. Participate in the communities where your audience already gathers.

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Social Pros 9 – Christopher S. Penn, WhatCounts

Convince & Convert

Eric: The stat of the week comes from a February 2012 survey from the marketing magazine B2B Magazine. It’s not surprising that for most B2B marketers, 59% actually, of this survey said that lead generation is their greatest online marketing challenge. Jay: Yes, the World of Warcraft forums. It was about lead generation.

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