Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. Just do it while giving back to the community as well. Neither the tweet or the follow up direct message was responded to in a timely fashion. A lot of big companies I try to engage with don’t want to talk back.

Social Media 272

Social Media Engagement Forums Policies 272

Social Media Strategery

MAY 12, 2010

Image courtesy of Flickr user remography When I first started my foray into Social Media there were two kinds of people—those who proselytized Web 2.0 Turns out, Web 2.0 bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0

Gov 2.0 101

Gov 2.0 Web 2.0 Wiki Sports 101

Ari Herzog

SEPTEMBER 30, 2010

Founder of the 12for12k Challenge, a community-driven social media charity initiative to connect globally and help locally. Worked with some of the biggest companies in tech and digital, including RIM, Microsoft Canada, IBM, British Telecom and LG Electronics. . Keynote Address for public or privately held companies.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Techipedia: Tamar Weinberg

MAY 12, 2010

Reply Lauren Kates May 12, 2010 at 1:50 pm OH MY GOD I have come across this EXACT situation with my company and was looking for an article just like this. Some companies are doing a good job but there seems to be a huge disconnect when it comes to some of the really big players, too. It’s much appreciated.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Social Media Strategery

MAY 6, 2010

&# Granted, the discussion doesn’t usually devolve to that level (but imagine how much more fun meetings would be if they did), but I’ve spoken to a number of people in the Gov 2.0 community who have experienced similar frustrations. Facebook firewall gov20 government government 2.0 support strongly always!

Gov 2.0 72

Gov 2.0 Organization Social Media Forums 72

Social Media Strategery

MAY 19, 2010

I had a great conversation recently with one the senior leaders at my company and he told me that’s the one thing that separates the good from the great. Recently, I found some wedsites which commodity is colorful of fashion. Recently, I found some wedsites which commodity is colorful of fashion. support strongly always!

Gov 2.0 79

Gov 2.0 Project Web 2.0 Meeting 79

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Some have gone as far as outing the companies who have trodden down this path. I’m sure you can relate. Self-employed site owner.

Press Release 129

Press Release How To Radian6 Blogger 129

Social Media Strategery

OCTOBER 19, 2008

Start by understanding what social media/new media/Web 2.0 Maybe it falls into the “integrate&# step, but I think it’s pretty critical to establish the reasons why you want the company to embark on specific social media paths (i.e. why a blog might be more effective than facebook for some companies).

Gov 2.0 69

Gov 2.0 Organization Social Media Transportation 69

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Social Media Strategery

FEBRUARY 9, 2010

Sound anything like what us in the Gov 2.0 and social media communities have been telling our bosses and clients for years now? We look at the Web as being our basic power plant, kind of like electricity, so the Web and communicating in this fashion is second nature to us now. Sound familiar? discussion.

Gov 2.0 94

Gov 2.0 Organization Sports Forums 94

Social Media Strategery

OCTOBER 27, 2009

So here’s what I’m going to do – I’m going to let you in on the secret and tell you how you can BE a good consultant in this world and add value to the Gov 2.0 community (it’s not all that hard!): Be active within the social media and Gov 2.0 communities, both online AND offline.

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Social Media Strategery

JANUARY 27, 2010

Development Social Media Gov 2.0 I’m hoping to use this series to help publicize some of the openings specifically of interest to the Gov 2.0 community, congratulate those of us on new career moves, and help connect potential candidates to new positions too. Mark’s done a lot of fantastic work in the Gov 2.0

Gov 2.0 86

Gov 2.0 Web 2.0 Forums Wiki 86

Social Media Strategery

JANUARY 10, 2009

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Image Courtesy of Flickr user Ack Ook* buy-in , leadership , scary , social media , web 2.0 Miscellaneous Personal Prof.

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Social Media Strategery

FEBRUARY 1, 2009

The executive has to realize that to effectively use social media, you can’t designate somebody or some group as “the Web 2.0 Imagine what their fears will be and address those, but most importantly show how the company’s (or in my case, the association’s) work can be enhanced by that new tool/platform/effort.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 How To 56

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

Social Media 105

Social Media Marketing Digg MySpace 105

Social Media Strategery

JUNE 21, 2009

Depending upon the level of executive sponsorship and participation – some companies will unfortunately take a long time to adopt social media and miss out on the benefits it represents today. Culture is important, but if we wait for companies to “become social&# before we introduce social tools, we’re just wasting time.

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Social Media Strategery

AUGUST 18, 2010

We kept in contact through traditional media like phone calls, e-mails, and sometimes even the good old-fashioned hand-written letter. Company promotions and advertisements were broadcast through television, magazines, billboards and the occasional internet banner. Facebook firewall gov20 government government 2.0

Education 135

Education Social Media Gov 2.0 Class 135

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Brand evangelism is a word of mouth marketing tactic in which the ardent supporters of your service or product feel so passionately about your offerings that they act as unofficial spokespeople on your company’s behalf. They are cheerleaders on the sidelines and they’re rooting for your team.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Bare Feet Studios

MARCH 1, 2009

Why have secret judges when you can have the community on the internet get engaged, give you more page views, and do the judging for you? I write this because I find it so frustrating that our tourism, advertising, and PR leaders are still doing things in such old-fashioned, expensive, boring, and ineffective ways. Free promo! (he’s

Tourism 40

Tourism Campaign Sites Social Media 40

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web.

Social Media 163

Social Media Marketing Consultant Communities 163

Social Media Strategery

MARCH 23, 2010

Then yesterday, I came across this post by Rick Alcantara, “ Who Should Control Social Media Within a Company? ,&# and I couldn’t help thinking that we’re asking the wrong question. link] Nike air force Here products xx, has fashion model, superior quality and service, cheap price and updates quickly.I Hope it helps!

Social Media 122

Social Media Gov 2.0 Committee Collaboration 122

Buzz Marketing for Technology

JUNE 23, 2008

as Blackboard and Web CT have become the norm for. Keywords : Wiki, Course Management, Collaboration, Web 2.0, mediated by the community.? among members of an academic community, ? communal knowledge. their acceptance within the educational community. and community among its users.

Journal 142

Journal Wiki Class Collaboration 142

Social Media Strategery

APRIL 2, 2010

The Starter Videos Go to [link] and watch their videos on technology – great starting point to understand the basics Watch the Social Media Revolution video as it will give you some great stats on the impact of social media) The Us Now Video (warning: it’s an hour long, but it’s a fantastic, inspiring piece on Government 2.0) Events My Gov 2.0

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Kikolani

NOVEMBER 29, 2010

Ali’s Blog covers business, fashion, finance, personal development, and more. Arie is a social media savvy web 2.0 Her latest posts include Why Companies Need to Free Their Case Studies , Traits of the Perfect Success Story Interviewee , and What’s Missing From This Ad. Follow her @alibrownla on Twitter.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

With Twitter being so incredibly large and vast, there are different types of mini-communities. Better yet, having multiple employees at your company engage in Twitter can also help further your company goals. I started following people who wrote or commented on the SEO blogs to develop my own Twitter community.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Social Media Strategery

AUGUST 23, 2009

Since that first day back in 2006, when I realized the opportunities that social media presented me, my company, and my government, I have evolved from an opportunist to a leader (I hope!), You start thinking things like, “If the intelligence community can collaborate on a wiki, then why isn’t every organization?

Social Media 128

Social Media Gov 2.0 Wiki Comments 128

Convince & Convert

APRIL 22, 2010

Problematically, however, the “social media&# moniker is now also used to describe a great many things, similar only in that they are online, and involve some form of interaction between customer and company. Social PR & Influencer Outreach Using social connectivity to introduce your company or products to influencers.

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

LinkedIn Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. FriendFeed is a service but it’s also a community. It may even be used against you.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Buzz Marketing for Technology

JUNE 27, 2008

Track things like audience/community sentiment (positive/negative) if you want to map effort to results. Use social networks respectfully to share the best of your content, in a community-appropriate setting. Remember that community and marketplace are two different things. Make it easy for your community to reach you.

Social Media 280

Social Media Brands Technorati RSS 280

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more?

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

JANUARY 14, 2009

WordPress SEO: Definitive Guide to High Rankings for Your Blog is written by WordPress optimization expert and coder Joost de Valk and gives you some great tips on how to use WordPress in a search engine friendly fashion. 4 Reasons Many Big Brands Downplay SEO : Why aren’t all Fortune 500 companies engaging in SEO?

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

Fair enough Reply Domenick December 15, 2009 at 7:18 pm I totally agree with you Tamar, I actually think SEO is easier than Social Media Marketing because of the ability to find out what works and what doesn’t in a more timely fashion than actually having to build a relationship in hopes of getting a sale or providing a service.

SEO 178

SEO Social Media Marketing Digg 178

Convince & Convert

SEPTEMBER 20, 2010

Within 12 months of its invention, 1,200 companies entered the radio “business&# in some form or fashion. In his own, story-filled way, he emphasized the point that we are in a period of unusual communication change and upheaval, not unlike the 1920s and the invention of radio. And that’s the problem.

Social Media 159

Social Media Strategy Affiliate marketing Company 159