Class Communities Hashtag Sentiment 
Oktopost
MARCH 20, 2022
The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. As part of the platform, the new module will provide our customers with best-in-class tools to tap into social conversations that impact their businesses. Research engine for agile product teams.
Keyhole.co
JANUARY 16, 2024
For instance, Keyhole’s QuickTrends feature allows you to enter two keywords, hashtags, and brand names and see which is more popular. Sentiment benchmarking Exploring customer sentiment allows for a comparative analysis of how the audience feels about your brand versus others. How does sentiment benchmarking work?
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Sprout Social
JANUARY 18, 2022
While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for brand sentiment. That’s why being able to understand and unpack brand sentiment in real time is an essential corporate communications skill. .
Laurel Papworth
FEBRUARY 19, 2013
I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. Does Facebook do Sentiment Analysis? Facebook Advertising and Sentiment. What if we could go on Facebook and have a look at 11.5 Well actually, we can. Lube anyone?
Sprout Social
OCTOBER 23, 2019
There are plenty of marketing tactics that companies use to improve brand loyalty, including providing stellar customer service, rewards programs, having a strong brand story, community building and more. Build a community. A loyal community of followers will do a lot of the work for you. Provide stellar customer service.
Waxing UnLyrical
DECEMBER 4, 2010
And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. Makes sense to me. Over the last 10 years, I’ve been quite amazed at how philanthropic Americans are in general. Did the celebrities at least match the final donation amount?
Sprout Social
MAY 13, 2020
Perhaps your content used a popular hashtag but lacked a strong call to action. Whether you communicate reports via email or a full-blown social media presentation , anticipate the questions your clients will ask and be prepared to answer. Or, perhaps you’re curious about the sentiment surrounding your agency.
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