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Oktopost’s Social Listening: Tap Into Conversations That Impact Your Business

Oktopost

As part of the platform, the new module will provide our customers with best-in-class tools to tap into social conversations that impact their businesses. By using Themes within your social listening query to layer brands or campaigns, you can understand the share of voice, comparative sentiment, geographical distribution, and more.

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5 Ways To Use Social Listening For Competitive Analysis

Keyhole.co

For instance, Keyhole’s QuickTrends feature allows you to enter two keywords, hashtags, and brand names and see which is more popular. Sentiment benchmarking Exploring customer sentiment allows for a comparative analysis of how the audience feels about your brand versus others. How does sentiment benchmarking work?

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2023’s Top 11 Social Media Management Tools For The AI Age

Keyhole.co

Moreover, you can find relevant hashtags and optimize your campaigns. Features: Real-time insights on content performance Tracks engagement metrics Monitors competitors A clean and sharable dashboard with all crucial data Sentiment analysis Pros: Precise reporting lets you make data-driven improvements to your social media presence.

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The 5 social-first corporate communications skills you need to level up your career

Sprout Social

While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for brand sentiment. That’s why being able to understand and unpack brand sentiment in real time is an essential corporate communications skill. .

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A look back: Examining the shifts in the COVID-19 conversation

Sprout Social

We noticed a 7% decrease in positive sentiment surrounding “end the lockdown” conversations once states began to relax their guidelines and the usage of the hashtag #StayHome increased by 21%. and we're expected to go to class for the rest of this week. — Christopher Tackett (@cjtackett) May 1, 2020.

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12 Best Social Media Automation Tools For The AI Age (2023)

Keyhole.co

Besides auto-posting features and analytics, this nifty tool offers best-in-class social listening capabilities. The platform lets you generate practical content ideas and hashtags to escape the creative block. Keyhole crawls millions of online conversations and notifies you when someone mentions your brand.

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Facebook for Marketing Research: Political Polls #auspol

Laurel Papworth

I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. Does Facebook do Sentiment Analysis? Facebook Advertising and Sentiment. What if we could go on Facebook and have a look at 11.5 Well actually, we can. Lube anyone?

Research 107