Convince & Convert
DECEMBER 5, 2013
While there were many great examples of content throughout the month, Movember’s Moscars crowdsourced video contest and i.d.e.a’s wacky puppet named Harry Mustachio truly bring to life how this charitable movement is generating amazing visual content. The content on Buzzfeed alone was pretty amazing. Movember Introduces The Moscars.
Convince & Convert
NOVEMBER 6, 2014
In watching the video, it isn’t immediately apparent that the video was crowdsourced from 27 fans on Twitter. There are no Twitter graphics, usernames, or quotes called out until the ending credits. Anytime you crowdsource content or stories from fans, clearly disclose how the submissions will be used.
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Audiense
APRIL 25, 2022
Be it using Twitter to tell a story or crowdsourcing content on Instagram, more brands are shifting their focus toward integrated marketing campaigns that allow them to generate buzz around new products and strut their stuff–both offline and online. Digital innovators are changing the face of marketing for fashion retail brands.
Convince & Convert
JULY 31, 2014
The effort runs through August 1 and combines a pop-up studio inside the Old Street Tube Station in East London’s trendy Shoreditch with a social media campaign to crowdsource cocktail inspiration from Facebook , Twitter and Instagram. » Social Media Case Studies' In order to. Read the whole entry. »
Direct Marketing Observations
FEBRUARY 5, 2010
What we have here is the full circle of social media; crowdsourcing, participation, sharing and invaluable input from peers, consultants and practitioners of what works-all for the benefit of quick internal corporate adoption. 1) Create a Social Media case study of who is talking about your company both in good & bad ways.
The Realtime Report
AUGUST 27, 2012
As a mobile-friendly platform, Twitter has been used by farmers to share information, check realtime conditions, and connect with customers from its earliest days – CNN reported on this as early as 2009. They also rely on Twitter chats such as #AgChat to connect with other farmers and share information with each other.
Bare Feet Studios
OCTOBER 4, 2011
As I am in the process of writing a lot these days, I wanted to bounce some ideas around the room in Metro Detroit (aka “the D”) to get new perspectives and possibly some case studies. Crowdsourcing of the Unlimited Kind with Mike McClure. ” Just in the run up to this event, several ideas have shown up.
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