Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are.

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agora pulse

DECEMBER 6, 2018

Most brands try to get their customers to create UGC, but then fail to actually do much of anything with it. This is a massive lost opportunity, so in this post, we’re going to go over 6 ways you can showcase UGC on social media. Share UGC In Stories. Create Story Highlights Featuring UGC.

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Pixlee

MAY 9, 2022

Look at Competing Brands & Design for the Customer Journey you Want. First, you can look at what competing brands are doing in terms of their creative talent and marketing. UGC, influencer marketing , and a solid Ratings & Reviews solution can all positively impact your ability to forecast your brand’s creative needs.

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UGC How To Compete Apparel 75

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. Brand Marketing Watch-Outs: Snapchat’s audience skews younger than other social networks, so depending on who your brand is targeting it may or may not be the right channel for you.

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Later

OCTOBER 1, 2019

If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. Recently, brands and businesses have been put under the spotlight for incorrectly reposting UGC to Instagram. .

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Ignite Social Media

JULY 15, 2019

Engaging social audiences over summer months can be challenging for brands with so many interesting things going on throughout the busy season. Sharing a beautiful image relevant to your brand, along with a question for your audience can give them the chance to share their thoughts or test their knowledge in a fun and easy to execute way.

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Keyhole.co

SEPTEMBER 13, 2023

A favorite among the younger crowd, it is the perfect marketing platform for improving brand visibility. You can categorize your content, simplify discoverability, and expand brand awareness to a larger audience by using industry-relevant hashtags. With over 1.7 That’s where the right TikTok hashtags can help you.

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Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

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Pixlee

FEBRUARY 17, 2021

Over the last few decades, the Super Bowl has been the gold standard of advertising opportunities for many brands. In this article, we’ll cover how some brands took advantage of this opportunity through leveraging user-generated content (UGC) and influencer marketing. . How can brands make the shift?

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Pixlee

DECEMBER 5, 2019

And it has some very real applications in UGC. It allows businesses to create branded filters that promote their products and websites. . It has the potential to augment live events, create engaging virtual stores, and generate interactive AR videos. The ways in which AR and UGC intersect are subtler than you might expect.

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Buffer Social

JULY 6, 2017

Not curating user-generated content. Curated content helped grow our Facebook fan base. We used to shy away from curated content because we thought it wouldn’t contribute to our bottom-line: traffic, signups, and revenue. Five out of our recent top 10 Facebook posts are curated from others. The strategy?

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Pixlee

OCTOBER 4, 2021

You aren’t just competing against other brands’ sponsored posts – you’re competing against viral content creators. To stay competitive, many brands partner with content creators and influencers to seamlessly engage their audiences, and even grow their reach with relevant individuals. Disregarding Your Existing Fans as Brand Advocates.

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Keyhole.co

MARCH 7, 2023

Instagram, with more than 2 billion active users monthly, has become a game-changer for personal and business branding. Why do brands run after getting more Instagram followers? Why is having a massive Instagram following so crucial for brands? This can lead to a significant boost in brand awareness and, ultimately, more sales.

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Pixlee

FEBRUARY 14, 2018

Visual commerce enables brands to differentiate themselves online. With brands such as Charlotte Russe and Panasonic turning visual content in dollars, here are six reasons to kick your brand’s visual commerce up a notch in 2018. Customers love to see how people similar to them use products from their favorite brands.

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Sprout Social

FEBRUARY 3, 2022

A marketing campaign is a promotional push or initiative carried out by a brand, typically tied to a big-picture business goal. Here’s a quick rundown of some of the most common goals that drive companies to come up with campaigns: Boost brand awareness. Event attendance. Connect with influencers to raise brand awareness.

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Later

FEBRUARY 16, 2021

For a small business, having a social media strategy is essential for increasing brand awareness, reaching your target audience, and driving sales. Smart social media strategies for small businesses can increase brand awareness, build your audience, and increase revenue. s brand values. Define Your Brand Voice.

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Sprout Social

APRIL 21, 2020

If you’re pivoting your messaging during a global crisis or your brand just wants to mix it up, it’s time to tap into that innate adaptability. Any social strategy worth its salt is focused on your brand’s target audience, however, 43% of all social marketers say identifying and understanding that audience is a major challenge.

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agora pulse

DECEMBER 13, 2018

I also see 2019 as the year when brands align their storytelling with enacting positive social change. And almost two-thirds of millennials and Gen Z express a preference for brands that stand for something. 80% of audiences would rather watch a live video from a brand than read a blog. Live Streaming Gets Authentic.

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Pixlee

JUNE 24, 2020

Researching influencers before choosing one to work with can save brands a lot of time. Once a brand has decided on what type of campaign they want to run, the immediate criteria brands should be looking for are authenticity, consistency, reach, and engagement. Find the Right Influencer & Platform.

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Keyhole.co

OCTOBER 30, 2023

Burger King’s social media strategy is an all-out, no-holds-barred bonanza of menu promotions, seasonal campaigns, mouth-watering advertisements, interactive posts, big-name collaborations, holiday-themed narratives, classic memes, spicy burger-brand wars, and loads of delicious photographs of their many offerings. And it works!

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Social Media Strategies Summit

SEPTEMBER 28, 2023

Once primarily thought of as a marketing tactic for edgy brands, user-generated content (UGC) is quickly becoming a bigger and bigger element of content marketing strategies. But more important than those reasons is the fact that UGC also has a big impact on the bottom line. more likely to convert than the average customer.

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Later

MARCH 13, 2019

Instagram Stories Highlights are an incredible tool for businesses to showcase and promote their brand. They’re like curated collections of Instagram Stories that your followers — both old and new — can tap into and watch any time they like. What are Instagram Stories Highlights? We definitely recommend the second option.

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Later

NOVEMBER 13, 2019

Whether you’re a brand, business or influencer, we’re showcasing the best Instagram aesthetic trends and predictions you’ll want to know for 2020: . These days, people turn to Instagram instead of Google to search for a brand or business, and your Instagram profile is quickly becoming your new home page. artifactuprising.

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Later

FEBRUARY 6, 2019

For busy brands and businesses trying to leave their mark on Instagram, finding time to prepare, schedule, strategize, and optimize your Instagram content can be very difficult. How to Plan Instagram Content Tip #1: Curate Your Instagram Feed 2-3 Weeks in Advance. You’re not alone! Ready to win back some time?

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agora pulse

SEPTEMBER 26, 2019

Visitors can also queue curated themes to display on the ArtLens Wall, playing them like a jukebox that changes every 40 seconds.”. Agorapulse’s monitoring feature can help you listen to social chatter about your brand and see what UGC is being created.). View this post on Instagram. cma.org/mix ?. The entire visitor (i.e.,

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agora pulse

SEPTEMBER 26, 2019

Visitors can also queue curated themes to display on the ArtLens Wall, playing them like a jukebox that changes every 40 seconds.”. Agorapulse’s monitoring feature can help you listen to social chatter about your brand and see what UGC is being created.). View this post on Instagram. cma.org/mix ?. The entire visitor (i.e.,

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Social Media Strategies Summit

MAY 19, 2022

Alongside an increase in the number of businesses on social media, we see a massive increase in the quality of content by brands. Should your content marketing efforts focus on creating original content, or can you mix in curated content? Many successful content sites implement content curation as a core strategy. Image source.

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Sprout Social

OCTOBER 29, 2019

check your email, curate a new story in Bambu, fulfill new content requests, etc.) Create a content curation system for your team. At Sprout, we have dedicated Slack channels for our broader team to share UGC from events , conferences , team outings or industry content. Build up content sourcing systems. The solution?

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Sprout Social

NOVEMBER 1, 2016

With a focused approach, travel brands can leverage word-of-mouth marketing to increase exposure and build stronger relationships with first-time and repeat customers on social media. Consider how you’ll align your social media efforts to other marketing assets, such as your website, email newsletter and event promotions.

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Sprout Social

JUNE 16, 2016

Built for visual storytelling, Instagram is a creative powerhouse with over 400 million individuals and brands publishing 80 million photos and videos a day. Since its inception in 2010, brands have been some of the platform’s biggest contributors and influencers. Curate Your Feed. Need help getting started?

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Buffer Social

OCTOBER 27, 2016

Though reposting isn’t an official feature of Instagram’s apps or website, it’s something that many brands and users have been doing for a while now. Why reposting can be important for brands. Instagram is used by nearly half of all brands and generates engagement rates that are 10 times higher than Facebook. .

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Hootsuite

JUNE 7, 2022

But sometimes, your regular brand content isn’t enough to stand out. That goal could be general, like increasing brand engagement. For emerging brands, this could be a campaign to showcase what’s distinct, exciting, and exceptional about your brand. Instagram is a place where users want to discover and follow brands too.

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Social Media Strategies Summit

NOVEMBER 18, 2022

This makes it a fantastic platform for brands looking to reach totally new audiences. Typically, brands leverage TikTok to drive sales. With 74% of users saying TikTok has inspired them to learn more about a product or brand, it’s also an excellent platform for building brand awareness. Start with these fundamentals: 1.

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Convince & Convert

JULY 9, 2014

As Facebook reach declines and social networks constantly evolve, it’s time for brands to reclaim their audiences by turning their own digital properties into hubs of social activity. With the steps below, you can launch marketing campaigns that are inherently social in nature, and showcase the depth of your brand reach and loyalty.

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Later

SEPTEMBER 12, 2019

Running a UGC marketing campaign can be an incredible way to attract new followers, make sales, and convert your existing audience into customers! User-generated content (UGC) is way more trustworthy than branded advertising, and it’s also a great strategy for filling your social feeds with beautiful content.

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Hootsuite

APRIL 6, 2023

Whether you’re looking for new ways to engage customers on Instagram, build brand awareness on TikTok, or just trying to figure out what tactic will work best on Twitter, these seven tips will help you get started. Amplify’s a great way to extend your organization’s reach while reducing risk with on-brand, compliant content.

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Convince & Convert

JANUARY 25, 2018

Yes, this goes for brands, too. Instagram is not a full representation of your life or your brand. With that understanding comes the expectation that you will carefully curate your own photos, selecting only highlights intended for the enjoyment of your audience. Everyone loves someone, or some brand, who can laugh at herself.

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