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10 Reasons Market Research is Critical to Social Media

Adam Cohen

Understanding the Current and Future Market Conditions Market research is a core part of any business strategy – in this case meaning researching markets. Do your customers have a need for community, convenience, or collaboration? Will there be future demand for products? The CMO will also want to know the data.

Research 265
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. It’s about having a strategy for making your company or organization more like a person and less like a machine.

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Managing in the Virtual or Network(ed) Organization: News, views, and reviews of Work 2.0 tools, apps and practices

Buzz Marketing for Technology

Managing in the Virtual or Network(ed) Organization by Jon Husband. · Filed under Collaboration , Communities , Distributed Work , Enterprise 2.0 , Talent Management. Share: These icons link to social bookmarking sites where readers can share and discover new web pages. Collaboration. social networks.

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Google Living Stories – Just Snazzy Topic Pages or is Google on to.

Adam Sherk

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! What Horrible Things Did Time Magazine Do in 1964?

Google 112
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Personal KM; KM Business Case; KM, culture and compromise; KM Books Wiki

Buzz Marketing for Technology

Build your social network, actively use it, and dont be afraid to contact someone to ask a question or share useful information. Develop strategies for searching, browsing, navigating, asking, discovering, and using information. Collaborating Around Information. The Hidden Power of Social Networks.

Wiki 100
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e4innovation.com " Blog Archive " Nice work

Buzz Marketing for Technology

Policy and strategy (4). Social networking (11). collaboration. social justice education 2.0. social networking. Where I run into problems, is working with health professionals to engage with social networking as a means of learning. E-learning research (11). Evaluation (1). Brian Kelly.

Wiki 100
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Google Wave fails to cause a splash

The Way of the Web

The curious thing is that Google is building a legacy of projects which attempt to utilise social tools, but then end up losing dedicated effort or closing. Jaiku Lively Tags: Internal Collaboration · social networks [link] Marta Daniels I just never understood precisely what Google Wave was, or what it was for!

Google 43