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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Meanwhile, the blogosphere continues to expand and pundits like Joe Pulizzi have declared that we are all publishers now. Browse My Stuff is fee-based for sponsors, free for bloggers and offers more professional publishing power. Bloggers and content marketers want traffic. Publishers want eyeballs.

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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. Unfortunately, there are simply not enough Jonathans in the world who explictly respond to the PR “pro&# to let them know that their behavior won’t win them any influential friends in the blogosphere.

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Blog World LA 2011 Recap – Session Notes and Experiences from #BWELA

Kikolani

Next, I went to my first session – the Technorati State of the Blogosphere keynote. I probably would have just stayed out in the exhibit hall if I had known it would be just a run-through of the stats published here. Sure it was good data, but I could have read it on my own.

Hotels 153
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The Bamboo Project Blog

Buzz Marketing for Technology

isnt about the fact that learning professionals can now publish learning content without going to a webmaster or needing highly sophisticated tools. Shel cites a brief published by the Aberdeen Group , titled Web 2.0, lend a voice to the market on the work culture at a particular company.â?? Technorati Tags : workliteracy.

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From The Information Age To The Connected Age " GigaOM

Buzz Marketing for Technology

Yet Marc Andreessen giving career advice on his blog a few days ago says that centralized geographic hubs (like Silicon Valley for IT tech and New York for financial markets) still matter regardless of the Internet. Plain as day. Here’s the excerpt pasted below. As a proof just take eBay. October 7th, 2007. 9:37 AM PT. 10:54 AM PT.

Web 2.0 263
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265