Webbiquity SMM

DECEMBER 13, 2011

LinkedIn: it’s best to have some familiarity (real world or online) before trying to make a connection. Put another way, the common pattern is to have more Twitter followers than LinkedIn connections, and more LinkedIn connections than Facebook friends. Create valuable backlinks for SEO. Expand your online presence.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. B2B marketers were slightly more likely to report increased sales than than their B2C counterparts. LinkedIn – 78%.

Report 191

Report Social Media B2B Newsvine 191

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Relationship-based sales.

B2B 185

B2B Social Media Review eBook 185

Pam Moore

SEPTEMBER 9, 2020

Action: Grab our Buyer Persona Worksheet Template Pack (editable templates for B2B and B2C). Content that works like magic in the middle of the funnel include resources such as worksheets, templates, white papers, tutorial videos, and basically anything that engages and educates them. Hopefully you make the cut! :).

Conversation 78

Conversation Template Templates Marketing 78

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? If so, you’re not alone. Sounds idyllic, right?

B2B 52

B2B Strategy Brands Content 52

ProBlogger

NOVEMBER 11, 2014

And to be more targeted, we’ve divided up the list between general writing advice, B2C, and B2B best practices. If you are a B2B blog, LinkedIn, Twitter, Google+ and Facebook are your top platforms. Furthermore, there is an SEO benefit to posting fresh content regularly. Tips For Business To Business (B2B) Blogs.

Content 55

Content B2B How To Reputation 55

Buffer Social

NOVEMBER 30, 2016

Search Engine Optimization (SEO). Class topics range from beginner SEO and content creation strategies to advanced social media, email marketing and paid advertising. PPC for lead generation and B2B. Social Media Quickstarter. Offered by : Constant Contact. Created by : Constant Contact. Skill level : Beginner. — 11.

Class 40

Class Skills Social Media Marketing 40

Webbiquity SMM

MARCH 29, 2016

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy. And they shouldn’t be used at all on LinkedIn.

B2B 100

B2B Social Media Strategy Marketing 100

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. This makes sense when you consider that 46% of B2B decision-makers are now between the ages of 18 and 34 years old. But who likes a challenge more than a B2B marketer? Oktopost is the only social media management tool dedicated to B2B marketing.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Webbiquity SMM

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. 7 Guides to Using LinkedIn for Career or Networking.

LinkedIn 200

LinkedIn B2B Social Networking Groups 200

Webbiquity SMM

FEBRUARY 21, 2012

Content can be produced in a wide variety of formats: • White papers. Of course, in the B2B realm, your content should be targeted at addressing a specific question or concern of a specific type of buyer at a specific stage of the buying cycle (e.g. Join the same groups on LinkedIn. Content is like singing a song.

B2B 190

B2B Social Media Alltop Marketing 190

Hootsuite

MARCH 16, 2023

Can Bing Ads do things Google Ads can’t (hint: The answer is yes, and surprisingly has to do with LinkedIn)? LinkedIn profile targeting capabilities Bing Ads manager lets you target highly relevant audiences by using profile information from LinkedIn. You can also use Microsoft’s keyword planner to better your SEO strategy.

Microsoft 145

Microsoft CPC Campaign HootSuite 145

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). . ” — 2018 Trends: B2B Marketing , Edelman. Yes, but wait—this one is different.

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

OCTOBER 29, 2012

Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business. Social Presence (tweets, Facebook posts, LinkedIn updates, social bookmarks, videos on YouTube, presentations on SlideShare, etc.).

Findability 197

Findability Directory Social Bookmarking B2B 197

Webbiquity SMM

APRIL 23, 2013

Unlike other modifiers attached to the discipline (consumer marketing, b2b marketing, trade show marketing, digital marketing), the term “content marketing” doesn’t describe an audience, tactic, or channel, but rather a completely different approach to marketing. Research: B2B Buyers Want Content by Social Marketing Forum.

Content 223

Content Tips Marketing B2B 223

Convince & Convert

OCTOBER 22, 2013

You can connect with Kelsey on Twitter , G+ , or LinkedIn. Long Term: SEO impact for campaign related keywords as well as across the board. He wrote Crap: The Content Marketing Deluge and the B2B Content Marketing Strategy Checklist. Soap and fabric softener bored him rigid so he jumped ship to specialise in B2B.

Strategy 150

Strategy BuzzStream Content Brands 150

Convince & Convert

JUNE 12, 2013

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). These make great social updates for Twitter or LinkedIn. The White Paper is in his briefcase. Owned Media: Using Your Permission Marketing Assets. Email lists – of both customers and non-customers.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. e-Strategy Trends ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

MAY 19, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Crowdsourcing: Beyond the Basics Why Content Marketing Matters To Me And Should To You Co-op SEO and the Future of Websites [link] Russ Henneberry Thanks for the opportunity to guest post!

Social Media 137

Social Media Strategy Consultant Social CRM 137

Convince & Convert

MARCH 1, 2012

Facebook is the people you used to be friends with, Twitter are the people that you are friends with, and LinkedIn, I think that’s people you want to be friends with. Eric: We’re a B2B software company. Chad: It’s really a mix, from B2B to B2C. Maybe even eight days a week.’ ’ Jim: Really?

Social Media 140

Social Media Hubspot Software Hosting 140

Waxing UnLyrical

NOVEMBER 8, 2019

When it comes to B2B content marketing, you need to focus more on expertise and for directly targeting end-users to create informed content that helps users to make decisions. Content marketers often consider SEO as synonymous with content marketing without taking into consideration content promotion on social channels. White papers.

Content 187

Content Curation Marketing SEO 187

Webbiquity SMM

JUNE 8, 2011

Links to white papers, PowerPoints, videos, ebooks, infographics, and other company-generated content and thought-leadership assets. Links to all of the company’s social media profiles (LinkedIn company page, Facebook, YouTube channel, Twitter etc.). • Story ideas (again, thoughtful ones). A link to the company blog(s). •

Press Release 200

Press Release scribd Vimeo How To 200

agora pulse

AUGUST 19, 2020

A total of 76% of buyers are willing to share their information in exchange for white papers; ebooks took second place with 63%. Google loves original content especially if it’s useful and SEO-friendly. That’s because blogs are now 53% longer than they were in 2014 and require matching graphics, GIFs, and SEO to be effective.

Curation 130

Curation Content Curata Flipboard 130

Writtent Blog

MAY 15, 2013

For many companies, it’s no longer enough to blog three times a week and release a white paper once a quarter. The average B2B marketer is using 12 different content marketing tactics , and a curation strategy can boost the volume of information shared without dramatically increasing the workload. Unfortunately, probably not.

Curation 103

Curation Curata Content Mashup 103

Webbiquity SMM

AUGUST 26, 2010

4 Tips for B2B Marketing on Facebook by Mashable. Brian Carter uses this post along with a white paper and video to share more than four dozen tips and best practices for Facebook advertising, which he describes as a combination of “AdWords’ copywriting and analytics with image-oriented linkbait.&# Facebook SEO.

Advertising 215

Advertising Facebook Marketing B2B 215

Webbiquity SMM

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? According to the TCB article,”If you live or work in Minneapolis, chances are good that you have a Facebook page, a Twitter account, and/or a LinkedIn page. 85% of B2B journalists are on Facebook. . 85% of B2B journalists are on Facebook.

Statistics 219

Statistics Research Social Media B2B 219